X Adds New Features, Claims Record User Engagement
Briefly

X Adds New Features, Claims Record User Engagement
"First off, X has announced an update to its notifications tab, with users on iOS and the web now able to access a new "Priority" tab, which will highlight interactions with mutual follows, and when big accounts engage with your posts. That'll make it easier to stay across all of the most important interactions in the app, with the "Priority" tab essentially taking the place of the "Verified" mention listing (according to X, most of its active users are now verified, so this is no longer a valuable filter for interactions). As you can see in the above example, you'll also now be able to see media previews within the notifications stream. X/Twitter has actually added expanded cashtag info like this several times, via a partnership with eToro in 2023, and via TradingView in 2022."
"X has had its highest engagement days ever in January 2026, even including the app's time as Twitter - A key note within this stat, however, is that this calculation only relates to "attested iOS devices who authenticate a phone number on a major carrier." Managed Device Attestation (MDA) is an optional iOS feature, so this calculation only applies to a percentage of iOS users, and includes no Android devices."
X introduced a new "Priority" tab in the notifications stream on iOS and the web that surfaces interactions from mutual follows and engagements from large accounts. The "Priority" tab replaces the prior "Verified" mention listing because most active users are now verified, reducing the usefulness of verification as a filter. Media previews are now visible within notifications. X/Twitter previously expanded cashtag information through partnerships with eToro in 2023 and TradingView in 2022. X recorded its highest engagement days ever in January 2026, but that metric is limited to attested iOS devices authenticating a phone number on major carriers and excludes Android users.
Read at Social Media Today
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