The article emphasizes the importance of nurturing online community programs akin to a garden throughout their lifecycle. It provides eight key recommendations based on the Community Maturity Model™, focusing on strategy, leadership, and culture. Key points include aligning community strategies with business goals to secure necessary resources and the critical role of leadership development programs in fostering engagement. These initiatives can enhance community engagement and executive participation, paving the way for thriving online communities.
Like a garden, an online community program needs care at every lifecycle stage, ensuring alignment with business strategies, budget needs, and resource allocation.
Leadership development programs are crucial for community success; they enhance engagement and strengthen executive participation, ensuring that community initiatives have the necessary support.
Community strategies should include budget requirements and ROI projections, aligning them with business goals to secure resources like funding and headcount.
Start small with community leadership programs; engage a limited group initially to foster growth, recognizing that community leaders already exist among your stakeholders.
#community-management #leadership-development #strategy-alignment #cultural-integration #engagement-metrics
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