#digital-out-of-home

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Marketing tech
fromThedrum
4 days ago

Ocean Outdoor UK and Admix join forces to take brands into the metaverse

Admix and Ocean Outdoor partner to create NFT replicas of UK digital billboards in virtual worlds, enabling brands to advertise simultaneously across physical and metaverse locations.
fromThe Motley Fool
2 weeks ago

Perion (PERI) Q4 2025 Earnings Call Transcript | The Motley Fool

Revenue -- $137.1 million, up 6% year over year in the fourth quarter. Contribution ex-TAC -- $65.2 million, showing 19% year-over-year growth and representing a 48% margin compared to 42% in the prior year. Adjusted EBITDA -- $24.3 million, increasing 53% year over year and implying an adjusted EBITDA to contribution ex-TAC margin of 37%. Operating Cash Flow -- $21.8 million for the quarter, increasing over 400% year over year.
Marketing tech
#programmatic-dooh
fromExchangewire
1 month ago
Marketing tech

VIOOH Expands German Market DOOH Advertising Access With New ISM Intelligent Signage For Media Partnership

fromExchangewire
4 months ago
Marketing tech

VIOOH Partners With RZK Digital to Expand Programmatic DOOH Across Brazil's Urban Mobility Network - ExchangeWire.com

fromExchangewire
1 month ago
Marketing tech

VIOOH Expands German Market DOOH Advertising Access With New ISM Intelligent Signage For Media Partnership

fromExchangewire
4 months ago
Marketing tech

VIOOH Partners With RZK Digital to Expand Programmatic DOOH Across Brazil's Urban Mobility Network - ExchangeWire.com

Marketing
fromThe Drum
1 month ago

Clear Channel joins forces with United Nations to support humanitarian campaign

Clear Channel International provided donated digital out-of-home screens across major cities to amplify the UN's global humanitarian #NotATarget campaign and user-generated content.
#programmatic-advertising
fromThe Drum
1 month ago
Marketing tech

Picking up signals: The march of programmatic is revolutionising TV and out of home media

fromExchangewire
1 month ago
Marketing tech

VIOOH Partners With Atmosphere TV to Unlock Programmatic Access to Largest Streaming TV Platform for Businesses

fromThe Drum
1 month ago
Marketing tech

Picking up signals: The march of programmatic is revolutionising TV and out of home media

fromExchangewire
1 month ago
Marketing tech

VIOOH Partners With Atmosphere TV to Unlock Programmatic Access to Largest Streaming TV Platform for Businesses

Marketing tech
fromAdExchanger
2 months ago

A Rundown On (Pretty Much) Every Ad Tech Deal Of 2025 | AdExchanger

Ad tech M&A revived in 2025 with strategic buyers driving most scaled transactions, marked by acquisitions like T-Mobile's Vistar and Blis and Trade Desk's Sincera.
Media industry
fromExchangewire
3 months ago

Proper Sports Media Invests in Pixels to Accelerate Creator Economy Solutions

Proper Sports Media invests in Pixels to scale distribution, expand market reach, and deliver data-driven, measurable content solutions across TV, web, CTV and digital out-of-home.
Marketing tech
fromAdExchanger
4 months ago

How To Advertise To Advertisers At Ad Industry Events (Like Advertising Week) | AdExchanger

B2B marketers increasingly use digital out-of-home advertising around industry events to target concentrated audiences and expand beyond traditional down-funnel channels.
#advertising
fromExchangewire
7 months ago
E-Commerce

VIOOH Partners with Outernet to Deliver Premium Programmatic DOOH in London's Most Iconic Entertainment Destinations

fromExchangewire
7 months ago
E-Commerce

VIOOH Partners with Outernet to Deliver Premium Programmatic DOOH in London's Most Iconic Entertainment Destinations

Digital life
fromExchangewire
7 months ago

Business Travel Begins in the Office. New Research Reveals the Powerful Role Office Media Plays to Influence Business Travel Decisions

UK business professionals are premium-focused travellers reshaping brand engagement strategies.
fromExchangewire
7 months ago

"Programmatic DOOH is Rapidly Gaining Favour with Digitally Focussed Marketers": JCDecaux's Mark Halliday on Omnichannel Effectiveness - ExchangeWire.com

Omnichannel planning and activation benefit from fragmentation by maximizing advertising budget through reaching audiences across diverse screens, platforms, and media channels.
Marketing
fromExchangewire
8 months ago

Adform Accelerates Digital-Out-of-Home Growth as First Global Omnichannel DSP to Launch Visual Planning Interface

Adform's new digital-out-of-home planner revolutionizes how advertisers access and manage DOOH inventory, enabling enhanced omnichannel campaign strategies through advanced targeting and reporting.
Marketing tech
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