Marketing techfromExchangewire2 days agoMarkApp & NetCom TV Partner to Deliver Premium CTV Audiences to Global AdvertisersMarkApp partners with NetCom TV to enhance programmatic advertising capabilities through access to high-value contextual CTV inventory.
Marketing techfromRAIN News1 month agoSAX: Spotify launches in-house programmatic ad creation, buying, measurementSpotify launches its proprietary programmatic ad exchange called SAX, enhancing advertising capabilities on its platform.
Marketing techfromExchangewire2 days agoMarkApp & NetCom TV Partner to Deliver Premium CTV Audiences to Global AdvertisersMarkApp partners with NetCom TV to enhance programmatic advertising capabilities through access to high-value contextual CTV inventory.
Marketing techfromRAIN News1 month agoSAX: Spotify launches in-house programmatic ad creation, buying, measurementSpotify launches its proprietary programmatic ad exchange called SAX, enhancing advertising capabilities on its platform.
fromDigiday1 month agoMedia Buying Briefing: Overheard at Digiday's Media Buying SummitYou have to look at it holistically. It's not just about the immediate CPM or whatâs in front of us; consider the overall strategy and outcomes.Marketing tech