Marketing tech
fromThe Drum
4 months agoDisney's marketing boss, Angela Affinita, on the art of brand storytelling in 2025
Brand storytelling is evolving to leverage diverse platforms and strategies in a saturated media landscape.
#brand-storytelling
#brand-storytelling
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Media industry
fromBenzinga
2 months agoCrafting Immersive Digital Experiences In The Future Of Advertising
Aryan Sachdeva merges art and technology in advertising, pioneering innovative VFX that deepens audience engagement.
His approach reflects a shift in advertising from product selling to experiential storytelling.
#digital-marketing
Social media marketing
fromAcast
4 months agoPR LIKE A BOSS! The Jo Jones Edition | PR LIKE A BOSS!
Effective public relations relies heavily on storytelling and authenticity rather than product hype.
Micro-influencers and engagement are crucial in today's PR landscape.
Crafting compelling press releases is still relevant for brand communication.
Graphic design
fromItsnicethat
4 months agoSomekind uses typographic texture to craft striking brand narratives
Somekind blends creativity with strategy to create impactful brand identities through thoughtful design.
The agency's unique backgrounds influence its locally resonant and internationally attuned projects.
fromDigiday
9 months agoAmazon, Forbes Media, EssenceMediacom and Universal Pictures are finalists for this year's Digiday Awards
"This year, interactive and immersive experiences that engage storytelling have become essential for brands to connect directly with audiences, ensuring brand messaging is meaningful and impactful."
Marketing
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