"Take your kids to the elementary school this weekend, pack them all up with their book bag, their lunchbox, cute little back-to-school outfit, their new shoes - all the works - and go take a tripod to that elementary school, junior high, high school ... and go take the back-to-school pictures on the weekends."
Simplifying food choices, such as keeping easy, healthy snacks available, eases the stress of back-to-school for families. Easy-to-prep lunches and batch cooking save time.
Starting this month, Snapchat users can go into the Snap Map to see American Eagle's 800 U.S. locations pop up alongside the locations of their friends. Tapping on a store brings up content from American Eagle, including information on that store, Stories from the brand, creator videos and even localized product recommendations.