This Manhattan Bodega Is Selling Food Under 24 Different Names on Delivery Apps
Virtual restaurants - the online businesses that exist on delivery apps but don't have a storefront of their own - might be getting out of hand.Four bodegas on the Upper East Side account are operating under at least 76 different names on Seamless, local website Upper East Site reports.East Side Market, at 1463 York Avenue, near East 77th Street, is responsible for at least 18 of them, appearing on the app under Fatties Philly Cheesesteaks, Baker's Boys Breakfast Sandwiches, Jay's Breakfast Bar, Croissant Club, and other names.