Crafting Irresistible Lead Magnet Ideas For Onboarding Software
Lead magnet ideas can be used at various sales stages, targeting warm leads is crucial, and content should be easily digestible for successful outcomes. [ more ]
Leveraging Content Management for a Smoother Sales Journey
Sales content management systems help sales reps engage with the right content, preventing overload and redundancy.
Content management for sales involves steps like identifying audience pain points, auditing existing content, and defining a content strategy. [ more ]
Business Development Representative, Commercial Partnerships for the Kyiv Independent
Experience in business development and outbound prospecting is preferred for the BDR role.
Responsibilities include building global sales pipeline, identifying key contacts, and selling native advertising on Kyiv Independent platforms. [ more ]
Solo Stove ignites the age-old brand versus performance marketing debate
Solo Brands invested heavily in brand marketing for the fourth quarter, focusing on Solo Stove and other outdoor-focused brands like Oru Kayak and Chubbies.
The unique fourth-quarter marketing campaigns did not lead to the expected sales lift, prompting a reevaluation of the marketing strategy and allocation of resources. [ more ]