Rate's Jesse Allen on the progress of a reverse mortgage revamp
Briefly

During the recent NRMLA Western Regional Meeting, Jesse Allen discussed his vision for leading the reverse mortgage division, emphasizing not a complete overhaul but rather enhancements to existing structures. His focus lies in executing daily operations and expanding the distribution footprint of the division by finding the right salespeople. Allen noted the company's strong performance as one of the top HECM lenders, which has revealed operational efficiencies he intends to improve. His industry experience positions him to streamline processes and better connect with customers.
‘Most of what we’re focused on now is riding the wave daily…we’re focused on execution, getting our sales force in front of customers.’ — Jesse Allen, emphasizing the importance of execution and daily operations.
‘We had some really good product-level specialists on the sales side of the ball, and also in fulfillment…a strong library of marketing content available.’ — Jesse Allen on his team’s current resources.
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