Council Post: The Digital Mirage: Why Brands Are Recalibrating Their DTC StrategyThe article highlights the importance of integrating physical experiences with digital strategies to foster customer loyalty.
Why Loyalty Programs Aren't The Answer To Winning ShoppersConsumers now prioritize price, convenience, and personalization over traditional loyalty programs.Brands must adapt their loyalty strategies to connect meaningfully with modern consumers.
Key Technology Trends Shaping APAC Retail And Investment DecisionsRetailers in APAC are prioritizing tech investments in response to shifting consumer behaviors towards value, convenience, and meaningful experiences.
Williams-Sonoma says rivals who lean into discounts are training shoppers to 'wait for that promotion'Williams-Sonoma's strategy of avoiding discounts aims to encourage immediate purchases and foster customer loyalty amid inflation concerns.
The internet's favorite hot sauce just repackaged for a post-DTC worldFly by Jing is adapting its packaging to optimize sales in mass retail by focusing on quick consumer decision-making.
Grocery Retail Media - A Launchpad For New CPG ProductsShoppers are digital-savvy and cost-conscious, presenting both challenges and opportunities for CPG brands.90% of grocery transactions occur in-store, emphasizing the need for in-store engagement strategies.
Council Post: The Digital Mirage: Why Brands Are Recalibrating Their DTC StrategyThe article highlights the importance of integrating physical experiences with digital strategies to foster customer loyalty.
Why Loyalty Programs Aren't The Answer To Winning ShoppersConsumers now prioritize price, convenience, and personalization over traditional loyalty programs.Brands must adapt their loyalty strategies to connect meaningfully with modern consumers.
Key Technology Trends Shaping APAC Retail And Investment DecisionsRetailers in APAC are prioritizing tech investments in response to shifting consumer behaviors towards value, convenience, and meaningful experiences.
Williams-Sonoma says rivals who lean into discounts are training shoppers to 'wait for that promotion'Williams-Sonoma's strategy of avoiding discounts aims to encourage immediate purchases and foster customer loyalty amid inflation concerns.
The internet's favorite hot sauce just repackaged for a post-DTC worldFly by Jing is adapting its packaging to optimize sales in mass retail by focusing on quick consumer decision-making.
Grocery Retail Media - A Launchpad For New CPG ProductsShoppers are digital-savvy and cost-conscious, presenting both challenges and opportunities for CPG brands.90% of grocery transactions occur in-store, emphasizing the need for in-store engagement strategies.
Leader Spotlight: Evaluating build, buy, or ally decisions, with Brad Power - LogRocket BlogBrad Power emphasizes the critical role of regular customer signals in aligning strategic initiatives with customer needs in retail.
American Eagle debuts a new affiliate program as it looks to 'the next phase' in social shoppingAmerican Eagle launched its own affiliate program to enhance sales and engagement with customers.
How Nespresso Measures The Online Impact Of Its Boutiques | AdExchangerNespresso's boutiques boost online sales through a halo effect, fostering brand equity and customer engagement.
3 reasons the "Do You Want to Hear From Us" email must die | MarTechRe-engagement emails can clutter inboxes and are often based on incorrect assumptions about subscriber activity.Open rates are unreliable metrics for measuring engagement and intent, especially for seasonal retailers.
Leader Spotlight: Evaluating build, buy, or ally decisions, with Brad Power - LogRocket BlogBrad Power emphasizes the critical role of regular customer signals in aligning strategic initiatives with customer needs in retail.
American Eagle debuts a new affiliate program as it looks to 'the next phase' in social shoppingAmerican Eagle launched its own affiliate program to enhance sales and engagement with customers.
How Nespresso Measures The Online Impact Of Its Boutiques | AdExchangerNespresso's boutiques boost online sales through a halo effect, fostering brand equity and customer engagement.
3 reasons the "Do You Want to Hear From Us" email must die | MarTechRe-engagement emails can clutter inboxes and are often based on incorrect assumptions about subscriber activity.Open rates are unreliable metrics for measuring engagement and intent, especially for seasonal retailers.
Sainsbury's to cut 3,000 head office jobs and close cafes in 1bn cost-cutting driveSainsbury's plans to eliminate over 3,000 head office jobs and close cafés to save £1 billion amid a challenging cost environment.
Sainsbury's joins 1bn profits club - London Business News | Londonlovesbusiness.comSainsbury's reported a 38.6% rise in pre-tax profits, but warned about rising costs and competition in the supermarket price war.
Sainsbury's are set to close more Argos stores - London Business News | Londonlovesbusiness.comSainsbury's is integrating Argos into supermarkets, closing standalone stores to enhance convenience and service for customers.
Sainsbury's to cut 3,000 head office jobs and close cafes in 1bn cost-cutting driveSainsbury's plans to eliminate over 3,000 head office jobs and close cafés to save £1 billion amid a challenging cost environment.
Sainsbury's joins 1bn profits club - London Business News | Londonlovesbusiness.comSainsbury's reported a 38.6% rise in pre-tax profits, but warned about rising costs and competition in the supermarket price war.
Sainsbury's are set to close more Argos stores - London Business News | Londonlovesbusiness.comSainsbury's is integrating Argos into supermarkets, closing standalone stores to enhance convenience and service for customers.
L.L.Bean's Japan Collection Just Landed in the U.S.L.L.Bean's expansion into Japan marked a significant cross-cultural retail strategy that is now being introduced to the U.S.
The Real Test of Unified CommerceUnified commerce combines multiple retail systems for an integrated view of customers and products, enhancing shopping and operational experiences.
Why Trader Joe's will never digitally surveil your shopping habitsTrader Joe's prioritizes customer experience over technology and retail media strategies.
How To Build a Product Ecosystem Step By Step (2024) - ShopifyProduct ecosystems enhance customer experience and drive loyalty by offering complementary products and services under a trusted brand.Building a successful product ecosystem can help brands grow from individual products to comprehensive collections.
Amazon tests sending customers directly to brands' websites when it doesn't stock their products | TechCrunchAmazon is testing a feature to redirect customers to external retailers if a product is unavailable on its platform.
Council Post: 10 Ways To Bridge The Online And Offline Customer ExperienceEffective omnichannel marketing requires unifying online and offline customer experiences through comprehensive data collection and a cohesive strategy.
Five tips to consider for enhancing your in-store experience - London Business News | Londonlovesbusiness.comEnhancing in-store experience is essential for customer satisfaction and repeat visits.
The Real Test of Unified CommerceUnified commerce combines multiple retail systems for an integrated view of customers and products, enhancing shopping and operational experiences.
Why Trader Joe's will never digitally surveil your shopping habitsTrader Joe's prioritizes customer experience over technology and retail media strategies.
How To Build a Product Ecosystem Step By Step (2024) - ShopifyProduct ecosystems enhance customer experience and drive loyalty by offering complementary products and services under a trusted brand.Building a successful product ecosystem can help brands grow from individual products to comprehensive collections.
Amazon tests sending customers directly to brands' websites when it doesn't stock their products | TechCrunchAmazon is testing a feature to redirect customers to external retailers if a product is unavailable on its platform.
Council Post: 10 Ways To Bridge The Online And Offline Customer ExperienceEffective omnichannel marketing requires unifying online and offline customer experiences through comprehensive data collection and a cohesive strategy.
Five tips to consider for enhancing your in-store experience - London Business News | Londonlovesbusiness.comEnhancing in-store experience is essential for customer satisfaction and repeat visits.
Target to expand online marketplace, boost product assortment as it aims for $15 billion in sales growth by 2030Target plans to generate over $15 billion in revenue growth by expanding its third-party marketplace and improving delivery services.
What's Missing on Store Locator PagesStore locator pages can be effectively transformed into sales drivers by integrating inventory details and prioritizing BOPIS.
Why the CEOs of Walmart and Delta have taken the long viewWalmart's initial investment in worker wages and tech led to stock volatility but ultimately positioned the company for substantial growth.
How to Prepare for Online Eyewear Sales on Black FridayBlack Friday significantly boosts online eyewear sales, with e-commerce becoming essential for retailers to reach more customers.
The Consumer Collective Launches, a Connect-the-dots Fashion ConsultancyCollins and Ramírez leverage their extensive experience to advise brands and tech companies in the fashion industry.
Here's Target's Plan to Avoid a Cyber Monday CrashTarget is mitigating e-commerce challenges by offering Cyber Monday deals both in-store and online over two days to enhance customer experience.
Target to expand online marketplace, boost product assortment as it aims for $15 billion in sales growth by 2030Target plans to generate over $15 billion in revenue growth by expanding its third-party marketplace and improving delivery services.
What's Missing on Store Locator PagesStore locator pages can be effectively transformed into sales drivers by integrating inventory details and prioritizing BOPIS.
Why the CEOs of Walmart and Delta have taken the long viewWalmart's initial investment in worker wages and tech led to stock volatility but ultimately positioned the company for substantial growth.
How to Prepare for Online Eyewear Sales on Black FridayBlack Friday significantly boosts online eyewear sales, with e-commerce becoming essential for retailers to reach more customers.
The Consumer Collective Launches, a Connect-the-dots Fashion ConsultancyCollins and Ramírez leverage their extensive experience to advise brands and tech companies in the fashion industry.
Here's Target's Plan to Avoid a Cyber Monday CrashTarget is mitigating e-commerce challenges by offering Cyber Monday deals both in-store and online over two days to enhance customer experience.
Built to boom: 4 things fast-growing companies do to stay aheadHigh-growth businesses rely on timing, strategic decisions, and effective use of social media for success.
Inside J.Crew's strategy to be at the 'center of culture'J.Crew is revitalizing its brand through collaborations with iconic organizations, reflecting a strategic shift under CEO Libby Wadle after bankruptcy.
Built to boom: 4 things fast-growing companies do to stay aheadHigh-growth businesses rely on timing, strategic decisions, and effective use of social media for success.
Inside J.Crew's strategy to be at the 'center of culture'J.Crew is revitalizing its brand through collaborations with iconic organizations, reflecting a strategic shift under CEO Libby Wadle after bankruptcy.
Walmart shares new policy to avoid puns in new 'brand voice'Walmart's rebranding emphasizes a tech-powered, people-led approach while implementing selective humor guidelines for employee interactions.
Research: How Retailers Respond When Brands Start Selling DirectNike is re-engaging with retail partners after realizing over-emphasis on direct channels hurt business relationships.
Walmart shares new policy to avoid puns in new 'brand voice'Walmart's rebranding emphasizes a tech-powered, people-led approach while implementing selective humor guidelines for employee interactions.
Research: How Retailers Respond When Brands Start Selling DirectNike is re-engaging with retail partners after realizing over-emphasis on direct channels hurt business relationships.
MALK Plant Milk Masters In-Store RetailMALK Organics scales physical retail sales by penetrating niche markets and leveraging success into mainstream chains.
JCPenney embraces social-first marketing with VaynerMedia hireJCPenney partners with VaynerMedia for social-media marketing to engage younger consumers.
Preservationists praise developer for giving Sixth Street historic buildings 'some love' - Austin MonitorStream Realty is pivoting from redevelopment to preservation of historic buildings on East Sixth Street due to rising construction costs.
Build-A-Bear Was Failing - Here's How This CEO Turned It Around | EntrepreneurBuild-A-Bear's remarkable transformation under CEO Sharon Price John highlights the importance of brand adaptability and innovation in retail.
Historic Macy's Closure Sparks Nostalgia in BrooklynMacy's Inc. will close over 60 department stores, including its historic Downtown Brooklyn location, as part of a strategy to focus on better-performing stores.
End Of An Era: Downtown Brooklyn's Macy's Store Closes PermanentlyMacy's on Fulton Street in Brooklyn has closed as part of its plan to close underperforming stores while shifting focus to smaller retail locations.
Iconic Macy's in Downtown Brooklyn set to close SundayMacy's in Downtown Brooklyn is closing as part of a nationwide strategy to streamline operations.
Macy's to close Brooklyn's Fulton Street flagship and Sheepshead Bay Backstage as part of nationwide cutbacks * Brooklyn PaperMacy's is closing two Brooklyn stores as part of a broader strategy to refocus on profitable locations and improve overall sales growth.
Macy's to Close Two Brooklyn LocationsMacy's is closing two Brooklyn stores as part of a strategy to streamline operations and focus on more successful locations.
Macy's chief marketer on why telling a cohesive marketing story is crucialMacy's holiday campaign aims to connect with consumers' emotions while showcasing a humanized gift guide,
Historic Macy's Closure Sparks Nostalgia in BrooklynMacy's Inc. will close over 60 department stores, including its historic Downtown Brooklyn location, as part of a strategy to focus on better-performing stores.
End Of An Era: Downtown Brooklyn's Macy's Store Closes PermanentlyMacy's on Fulton Street in Brooklyn has closed as part of its plan to close underperforming stores while shifting focus to smaller retail locations.
Iconic Macy's in Downtown Brooklyn set to close SundayMacy's in Downtown Brooklyn is closing as part of a nationwide strategy to streamline operations.
Macy's to close Brooklyn's Fulton Street flagship and Sheepshead Bay Backstage as part of nationwide cutbacks * Brooklyn PaperMacy's is closing two Brooklyn stores as part of a broader strategy to refocus on profitable locations and improve overall sales growth.
Macy's to Close Two Brooklyn LocationsMacy's is closing two Brooklyn stores as part of a strategy to streamline operations and focus on more successful locations.
Macy's chief marketer on why telling a cohesive marketing story is crucialMacy's holiday campaign aims to connect with consumers' emotions while showcasing a humanized gift guide,
Grab your logo sweatshirt Gap is making a surprise fashion comebackGap has made a fashion comeback this award season with a notable 7% increase in sales.
Rad Power Bikes CEO steps down | TechCrunchPhil Molyneux has stepped down as CEO of Rad Power Bikes during a strategic shift towards physical retail.Stephanie Roberts is interim CEO as the company adjusts its business focus amidst industry challenges.
CVS Is Opening 12 Mini-Stores Focused on Pharmacy, Health | EntrepreneurCVS is halving the size of its stores, refocusing on pharmacy services rather than traditional retail items.
Brewbound Live 2024: Why Focus is Essential in 2025A focused strategy is crucial for winning in the market by 2025.Brewers with concentrated business focus outperform competitors in sales growth.
CVS Is Opening 12 Mini-Stores Focused on Pharmacy, Health | EntrepreneurCVS is halving the size of its stores, refocusing on pharmacy services rather than traditional retail items.
Brewbound Live 2024: Why Focus is Essential in 2025A focused strategy is crucial for winning in the market by 2025.Brewers with concentrated business focus outperform competitors in sales growth.
QVC Group focuses on social, streaming growth as revenue continues to slideQVC Group reported a significant operating loss in Q4, highlighting challenges in its fiscal year due to market competition and consumer behavior.
Brand Positioning and Market Strategies for 2025: Experts Weigh InBrand positioning in 2025 requires adapting to segmentless shoppers and leveraging data-driven algorithms for more effective targeting.
Holiday Shopping Trends Shaping 2024 Retail Strategies | HackerNoonConsumers are starting holiday shopping earlier, with data suggesting a rise in spending during the season despite shifts in shopping timelines.
Deloitte 2025 Retail Forecast: Surge in Consumer Spending and AI IntegrationRetailers are poised for growth in 2025 with a shift in consumer focus towards experiences and value.Challenges face the retail sector, including climate costs and increased theft, necessitating strategic adaptation.
Why Kirkland Signature Is The Only Store Brand At Costco - Tasting TablePrivate label brands have gained consumer trust and are seen as valuable despite their lower prices, with Kirkland Signature exemplifying this trend.
How these three women choose what you'll buy at WalmartWalmart's holiday merchandise is strategically selected a year in advance to meet consumer trends and drive sales.
QVC Group focuses on social, streaming growth as revenue continues to slideQVC Group reported a significant operating loss in Q4, highlighting challenges in its fiscal year due to market competition and consumer behavior.
Brand Positioning and Market Strategies for 2025: Experts Weigh InBrand positioning in 2025 requires adapting to segmentless shoppers and leveraging data-driven algorithms for more effective targeting.
Holiday Shopping Trends Shaping 2024 Retail Strategies | HackerNoonConsumers are starting holiday shopping earlier, with data suggesting a rise in spending during the season despite shifts in shopping timelines.
Deloitte 2025 Retail Forecast: Surge in Consumer Spending and AI IntegrationRetailers are poised for growth in 2025 with a shift in consumer focus towards experiences and value.Challenges face the retail sector, including climate costs and increased theft, necessitating strategic adaptation.
Why Kirkland Signature Is The Only Store Brand At Costco - Tasting TablePrivate label brands have gained consumer trust and are seen as valuable despite their lower prices, with Kirkland Signature exemplifying this trend.
How these three women choose what you'll buy at WalmartWalmart's holiday merchandise is strategically selected a year in advance to meet consumer trends and drive sales.
How digitally native companies like Rothy's are growing profitably in a new era for retailRothy's achieved record sales growth under CEO Jenny Ming, emphasizing the importance of diversifying sales channels.
Costco's chairman says diamonds, Porsches, and Rolexes help attract richer members: 'Affluent people love a good deal'Costco appeals to affluent customers by offering luxury items at great prices.
Amazon's retail CEO tells employees more cost cuts are needed to afford 'big investments in big new businesses'Amazon's retail CEO emphasizes the necessity of cutting costs to fund growth investments.The focus is on improving delivery and shipping efficiencies.
Amazon's tests mixing and matching its grocery operationsAmazon is merging Whole Foods and Amazon Fresh to improve customer convenience and compete with Walmart and Kroger.The experiments include shipping Whole Foods products from Amazon Fresh and introducing Amazon Grocery in Whole Foods stores.
Is Temu's Incredible Journey Just Getting Started - GREY JournalTemu's rapid growth in U.S. eCommerce is driven by low-cost products and local sourcing, but faces regulatory challenges and brand identity risks.
Amazon's retail CEO tells employees more cost cuts are needed to afford 'big investments in big new businesses'Amazon's retail CEO emphasizes the necessity of cutting costs to fund growth investments.The focus is on improving delivery and shipping efficiencies.
Amazon's tests mixing and matching its grocery operationsAmazon is merging Whole Foods and Amazon Fresh to improve customer convenience and compete with Walmart and Kroger.The experiments include shipping Whole Foods products from Amazon Fresh and introducing Amazon Grocery in Whole Foods stores.
Is Temu's Incredible Journey Just Getting Started - GREY JournalTemu's rapid growth in U.S. eCommerce is driven by low-cost products and local sourcing, but faces regulatory challenges and brand identity risks.
Adore Beauty Group Ltd. Positions for Growth with iKOU Acquisition and Omni-Channel Strategy - TipRanks.comAdore Beauty's acquisition of iKOU aims for substantial growth and profitability through an omni-channel strategy and brand expansion.
China Experts Say Retail-tainment, Key Opinion Sales and a Focus on Culture Are Winning StrategiesChinese contemporary brands are thriving by filling gaps left by luxury players and honing in on local consumer behaviors.
Microsoft is closing its British flagship store in LondonMicrosoft is closing its London experience center to focus more on digital growth and services.
How to win at Black Friday: Our 5 helpful hacksPreparation is key to scoring the best Black Friday deals, as discounts can appear early and unexpectedly.
Shop Nike sales while you can. The new CEO says they're cutting down on promotions.Nike is returning to its roots with fewer discounts and a focus on full-price sales to enhance brand value.
The "J" Rule Is My Secret for Finding the Cheapest Prices at Marshalls and T.J. MaxxTiming is essential for finding the best deals at T.J. Maxx and Marshalls, especially in January and July.
How to win at Black Friday: Our 5 helpful hacksPreparation is key to scoring the best Black Friday deals, as discounts can appear early and unexpectedly.
Shop Nike sales while you can. The new CEO says they're cutting down on promotions.Nike is returning to its roots with fewer discounts and a focus on full-price sales to enhance brand value.
The "J" Rule Is My Secret for Finding the Cheapest Prices at Marshalls and T.J. MaxxTiming is essential for finding the best deals at T.J. Maxx and Marshalls, especially in January and July.
WHSmith store closures: Full list of locations affected in the UKThe Independent prioritizes accessible journalism over paywalls, supporting informed public discourse across all political views.WHSmith is shifting its retail strategy, closing many branches while focusing on expanding in profitable travel-related locations.
Closing date confirmed for beloved Woolwich WHSmith storeWHSmith is closing its Woolwich store as part of a broader initiative to close 15 locations in the UK.
WHSmith store closures: Full list of locations affected in the UKThe Independent prioritizes accessible journalism over paywalls, supporting informed public discourse across all political views.WHSmith is shifting its retail strategy, closing many branches while focusing on expanding in profitable travel-related locations.
Closing date confirmed for beloved Woolwich WHSmith storeWHSmith is closing its Woolwich store as part of a broader initiative to close 15 locations in the UK.
The US State With The Highest Number Of Trader Joe's Locations - Tasting TableTrader Joe's thrives as a cultural institution through unique product offerings, operational efficiency, and a targeted approach to store locations, especially in California.
Kohl's store closures 2025: Full list of doomed locations across 15 statesKohl's will close 27 underperforming stores and an E-commerce Fulfillment Center in a strategic move to enhance operational efficiency for long-term growth.
Kohl's vows 'aggressive action' to reverse sliding sales following a 'frankly disappointing' quarterKohl's faces significant sales challenges with a 9.3% decline in comparable sales, heavily relying on Sephora amidst disappointing apparel performance.
Kohl's is closing 27 stores by April. Here's the list.Kohl's is closing 27 underperforming stores to support its long-term growth strategy and address declining sales.
Kohl's store closures 2025: Full list of doomed locations across 15 statesKohl's will close 27 underperforming stores and an E-commerce Fulfillment Center in a strategic move to enhance operational efficiency for long-term growth.
Kohl's vows 'aggressive action' to reverse sliding sales following a 'frankly disappointing' quarterKohl's faces significant sales challenges with a 9.3% decline in comparable sales, heavily relying on Sephora amidst disappointing apparel performance.
Kohl's is closing 27 stores by April. Here's the list.Kohl's is closing 27 underperforming stores to support its long-term growth strategy and address declining sales.
Talking Shop With Mike Ryan, The PMax Whisperer | AdExchangerUnderstanding Google's Performance Max is crucial for retailers to optimize budgets and sales performance.Maximizing performance can misallocate budgets, favoring top sellers over deserving products needing recognition.
How to Master Peak Season Sales - and Demand - With These Warehouse Tips | EntrepreneurSuccessful ecommerce hinges on efficiently managing logistics, particularly during peak seasons, which can be unpredictable and complex.
Talking Shop With Mike Ryan, The PMax Whisperer | AdExchangerUnderstanding Google's Performance Max is crucial for retailers to optimize budgets and sales performance.Maximizing performance can misallocate budgets, favoring top sellers over deserving products needing recognition.
How to Master Peak Season Sales - and Demand - With These Warehouse Tips | EntrepreneurSuccessful ecommerce hinges on efficiently managing logistics, particularly during peak seasons, which can be unpredictable and complex.
Why there are so many $10 items at Walmart and TargetRetailers are focusing on cheaper toys and gifts to attract budget-conscious shoppers amid ongoing inflation.
With a stunning new Victorian showroom/events space, designer Erica Tanov is still going strong.Erica Tanov's enduring lifestyle label thrives on a unique blend of style, imperfection, and a connection to nature, captivating customers for 35 years.
Segway Assembles eBike Team and Dealer-Centric Sales Model to Launch Two New eBikesSegway is launching a dedicated eBike division in the US, focusing on a dealer-centric sales model and innovative eBike products.
Taylor Swift's Eras Tour Book' Sold 814,000 Copies in its Launch WeekTaylor Swift's Eras Tour Book achieved record-breaking print sales through an exclusive retail strategy and self-publishing.
These three Walmart executives are a powerful force inside America's largest retailerWalmart's female executives play critical roles in the company's strategy for the holiday season, influencing product selection and innovation.
If it's really about the economy, can Dollar General fulfill its 'food first' mission?Dollar General is addressing food insecurity by expanding access to affordable, nutritious food in under-resourced communities.
Macy's CMO on why telling a cohesive marketing story is crucialMacy's holiday campaign, featuring Alison Brie, aims to enhance consumer engagement by personalizing the shopping experience during a crucial retail season.
Meta Opens Retail Pop-up in Los Angeles to Showcase Its Smart GlassesMeta is enhancing its retail strategy with Meta Lab pop-up stores to promote Ray-Ban smart glasses, focusing on experiential retail and user engagement.
How Build-A-Bear's stock reached a record highBuild-A-Bear is thriving by targeting both nostalgic adults and traditional child customers, offering customizable experiences that appeal to various age groups.
Meta Opens Retail Pop-up in Los Angeles to Showcase Its Smart GlassesMeta is enhancing its retail strategy with Meta Lab pop-up stores to promote Ray-Ban smart glasses, focusing on experiential retail and user engagement.
How Build-A-Bear's stock reached a record highBuild-A-Bear is thriving by targeting both nostalgic adults and traditional child customers, offering customizable experiences that appeal to various age groups.