In the market for goods and services, consumers of all ages are more likely to support brands with purpose built on sustainability, fair prices, good business practices, and positive contributions to society. People are willing to pay more for these products and services, and their willingness to engage with these brands over others increases each year.
The UK unemployment rate stood at 4.5% in Q1, matching Cebr's forecast, indicating a loosening labour market amid a decline in payrolled employees.