#data-insights

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Marketing tech
fromThe Drum
3 months ago

Measure what matters: where maths meets magic in modern marketing

Marketers must shift from efficiency metrics to insights that drive growth.
Effective measurement bridges the gap between data and creativity in marketing.
Media industry
fromForbes
3 months ago

17 Expert Tips For Marketers To Leverage Data-Driven Creative

Effective marketing strategies are built on data insights that shape creative choices and audience engagement.
Marketing tech
fromCMSWire.com
2 months ago

CMO Circle: Behind the Scenes of a Multi-Million Dollar Customer Marketing Program

CMSWire provides essential resources for CMOs and customer experience leaders amid complex market challenges.
Marketing tech
fromThe Drum
3 months ago

Measure what matters: where maths meets magic in modern marketing

Marketers must shift from efficiency metrics to insights that drive growth.
Effective measurement bridges the gap between data and creativity in marketing.
Media industry
fromForbes
3 months ago

17 Expert Tips For Marketers To Leverage Data-Driven Creative

Effective marketing strategies are built on data insights that shape creative choices and audience engagement.
more#marketing
#real-estate
more#real-estate
fromThe Drum
3 weeks ago

How can marketers turn cultural chaos into brand power?

In 2025, cultural trends move faster and more fragmented than ever, compelling brands to decode cultural chaos to achieve success.
Marketing
fromMarTech
1 month ago

The fatal flaw killing your customer data initiatives | MarTech

Marketers struggle to gain insights from customer data investments due to misplaced focus on governance over analytics.
fromSocial Media Today
1 month ago

YouTube Updates Advanced Analytics to Provide More Insight into Video Performance

YouTube Analytics is becoming more accessible for all users with a redesigned Advanced Mode.
fromClickUp
1 month ago

Top 10 Marketing Budget Software to Track Spend in 2025

Gartner's Spend Survey shows flat marketing budgets for 2025 at 7.7% of revenue, urging CMOs to optimize every dollar amidst pressures to do more with less.
Marketing tech
fromDigiday
2 months ago

WTF is sell-side decisioning? | How SSPs are making programmatic more valuable and efficient

For many years, SSPs were focused on integrating with publishers across different channels and formats. Now, we're seeing a number of different companies exploding onto the scene, with different innovations.
Marketing tech
#climate-tech
more#climate-tech
Toronto Maple Leafs
fromESPN.com
2 months ago

Whose NHL draft stock rose, declined at the scouting combine?

The 2025 NHL scouting combine adapts to a decentralized draft process, impacting traditional prospect evaluation practices.
fromExchangewire
2 months ago

Experian & Peer39 Enhance Contextual Advertising with Expanded UK Audience Data

Experian UK & Peer39 are enhancing ad targeting capabilities using richer data for improved campaign effectiveness.
#adobe
fromMarTech
2 months ago
Artificial intelligence

Adobe expands its suite of AI agents with Product Support and Data Insights agents | MarTech

fromMarTech
2 months ago
Artificial intelligence

Adobe expands its suite of AI agents with Product Support and Data Insights agents | MarTech

more#adobe
fromComputerWeekly.com
2 months ago

Interview: Manish Jethwa, chief technology officer, Ordnance Survey | Computer Weekly

Part of that loop had been reconnected... I'd been in the world of creating city-scale models. And then, before I knew it, I was helping to map the whole nation at the OS.
Data science
Music production
fromLindsey Gamble
2 months ago

TikTok for Artists: New All-in-One Music Insights Platform Empowers Musicians and Labels - Lindsey Gamble

TikTok has launched TikTok for Artists, a comprehensive platform for music insights and audience engagement.
NYC startup
fromAlleywatch
2 months ago

Sweep Raises $22.5M to Keep Enterprises Ahead with Intelligent CRM Management

AI is disrupting operational infrastructure, and teams risk falling behind with outdated tools.
Sweep integrates AI into existing platforms for real-time insights and operational improvements.
fromDigiday
2 months ago

How publishers like Texas Monthly and Axios turn engagement data into revenue

Savvy publishers are leveraging their audience data for long-term revenue through personalization and automation.
Data science
fromHackernoon
3 months ago

Overcoming Future Challenges in Spatial Digital Twin Research | HackerNoon

Spatial digital twins require automated techniques to derive insights from data without human intervention.
fromComputerworld
1 year ago

Tableau re-engineers dashboards, adds new analytics tools for business analysts

Tableau's new features enable deeper data insights and improve user interaction with dashboards.
fromMarTech
3 months ago

7 ways to put behavioral marketing to work-starting now | MarTech

Behavioral marketing offers a powerful, privacy-conscious way to deepen customer engagement and improve performance, ensuring marketing strategies are not only effective but also ethical.
Marketing tech
Business intelligence
fromClickUp
3 months ago

Supply Chain Dashboard: What to Track & How to Build One

Digitization of supply chains is crucial for transparency and accountability.
Supply chain dashboards transform data into actionable insights for better decision-making.
fromMedium
3 months ago

The Do's in Creating UX Surveys

Effective UX surveys are crucial for gathering insights, but require careful planning and structured design to yield valuable data.
fromMedium
5 months ago

Database Revolution Series: A Modern Guide to Data Management

Graph databases excel at managing complex relationships and interconnected data, significantly outperforming traditional relational databases.
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