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How Uber Leveraged 3000 Rides Per Taylor Swift Show, e.l.f.'s Roblox Beauty Squad and Learning to 'Hustle Like You're Broke' - The Biggest Takeaways From Variety's Executive Studio at Advertising Week

Tubi prioritizes audience-driven storytelling over high-budget productions to stand out in the competitive streaming industry.

The Little Streamer That Could

Tubi, a free streaming service owned by Fox Corporation, has gained immense popularity by offering a wide range of older shows and movies without the need for an account.

Tubi Campaign Emphasizes the Streamer Is 'Free for Everyone'

Tubi launches 'Free for Everyone' campaign to highlight its accessibility and inclusivity for users.

Tubi Taps Former Snap and Viacom Exec Jeff Lucas as Chief Revenue Officer, Replacing Mark Rotblat

Tubi recruited ad-sales veteran Jeff Lucas as chief revenue officer.
Tubi experienced significant growth in view time and revenue.

How Uber Leveraged 3000 Rides Per Taylor Swift Show, e.l.f.'s Roblox Beauty Squad and Learning to 'Hustle Like You're Broke' - The Biggest Takeaways From Variety's Executive Studio at Advertising Week

Tubi prioritizes audience-driven storytelling over high-budget productions to stand out in the competitive streaming industry.

The Little Streamer That Could

Tubi, a free streaming service owned by Fox Corporation, has gained immense popularity by offering a wide range of older shows and movies without the need for an account.

Tubi Campaign Emphasizes the Streamer Is 'Free for Everyone'

Tubi launches 'Free for Everyone' campaign to highlight its accessibility and inclusivity for users.

Tubi Taps Former Snap and Viacom Exec Jeff Lucas as Chief Revenue Officer, Replacing Mark Rotblat

Tubi recruited ad-sales veteran Jeff Lucas as chief revenue officer.
Tubi experienced significant growth in view time and revenue.
morestreaming-service

What do advertisers want from Tubi in the U.K.?

Tubi is working on building its ad strategy in the competitive UK streaming market.

Fox Closes Upfront With Volume Growth on Digital and Linear

Fox closes upfront talks with growth in digital and linear advertising commitments, with Tubi being a focus for the company.

Tubi's Super Bowl 'Interruption' Ad Wins 2024 Grand Effie

Tubi wins Grand Effie Award for innovative Super Bowl ad.
#streaming-services

Fox's Tubi Enters UK Streaming Market; Paramount Hunts for Streaming Partner; TikTok Developing AI Chatbot Genie - ExchangeWire.com

Tubi expands to the UK market, aiming for Europe; Paramount seeks streaming partner; TikTok developing AI chatbot Genie.

Tubi CMO Says 'Viewer First' Content Strategy Fuels Massive Growth

Tubi has experienced rapid growth in total U.S. viewing time, with over 60% increase, surpassing other streamers in April, and attracting a significant number of cord-cutters and unreachable viewers.

Fox's Tubi Enters UK Streaming Market; Paramount Hunts for Streaming Partner; TikTok Developing AI Chatbot Genie - ExchangeWire.com

Tubi expands to the UK market, aiming for Europe; Paramount seeks streaming partner; TikTok developing AI chatbot Genie.

Tubi CMO Says 'Viewer First' Content Strategy Fuels Massive Growth

Tubi has experienced rapid growth in total U.S. viewing time, with over 60% increase, surpassing other streamers in April, and attracting a significant number of cord-cutters and unreachable viewers.
morestreaming-services

Tubi Brand Refresh Brings New Logo, Colors and Sound

Tubi debuts updated brand with fresh color scheme and user interface.
New design aims to appeal to young, diverse audience and is more flexible across devices.

'We're watching the war': Tubi hits growth spurt, but isn't part of the streaming wars, CMO Nicole Parlapiano says

Tubi doesn't consider itself part of the streaming wars
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