How Uber Leveraged 3000 Rides Per Taylor Swift Show, e.l.f.'s Roblox Beauty Squad and Learning to 'Hustle Like You're Broke' - The Biggest Takeaways From Variety's Executive Studio at Advertising Week
Tubi prioritizes audience-driven storytelling over high-budget productions to stand out in the competitive streaming industry.
The Little Streamer That Could
Tubi, a free streaming service owned by Fox Corporation, has gained immense popularity by offering a wide range of older shows and movies without the need for an account.
Tubi Campaign Emphasizes the Streamer Is 'Free for Everyone'
Tubi launches 'Free for Everyone' campaign to highlight its accessibility and inclusivity for users.
Tubi Taps Former Snap and Viacom Exec Jeff Lucas as Chief Revenue Officer, Replacing Mark Rotblat
Tubi recruited ad-sales veteran Jeff Lucas as chief revenue officer.
Tubi experienced significant growth in view time and revenue.
How Uber Leveraged 3000 Rides Per Taylor Swift Show, e.l.f.'s Roblox Beauty Squad and Learning to 'Hustle Like You're Broke' - The Biggest Takeaways From Variety's Executive Studio at Advertising Week
Tubi prioritizes audience-driven storytelling over high-budget productions to stand out in the competitive streaming industry.
The Little Streamer That Could
Tubi, a free streaming service owned by Fox Corporation, has gained immense popularity by offering a wide range of older shows and movies without the need for an account.
Tubi Campaign Emphasizes the Streamer Is 'Free for Everyone'
Tubi launches 'Free for Everyone' campaign to highlight its accessibility and inclusivity for users.
Tubi Taps Former Snap and Viacom Exec Jeff Lucas as Chief Revenue Officer, Replacing Mark Rotblat
Tubi recruited ad-sales veteran Jeff Lucas as chief revenue officer.
Tubi experienced significant growth in view time and revenue.
Tubi has experienced rapid growth in total U.S. viewing time, with over 60% increase, surpassing other streamers in April, and attracting a significant number of cord-cutters and unreachable viewers.
Fox's Tubi Enters UK Streaming Market; Paramount Hunts for Streaming Partner; TikTok Developing AI Chatbot Genie - ExchangeWire.com
Tubi expands to the UK market, aiming for Europe; Paramount seeks streaming partner; TikTok developing AI chatbot Genie.
Tubi has experienced rapid growth in total U.S. viewing time, with over 60% increase, surpassing other streamers in April, and attracting a significant number of cord-cutters and unreachable viewers.