How to Make the Best Social Cuts for Your Super Bowl TV AdTikTok can amplify Super Bowl ad effectiveness through engaging content and pre-game marketing.Collective smaller ads are increasingly becoming more impactful than a single large Super Bowl ad.
How TikTok Changed Advertising ForeverBrands are shifting to experimental and absurd marketing approaches due to TikTok's influence.TikTok has permanently transformed advertising strategies and audience expectations.
To Join the #RushTok Conversation, Brands Are Getting Chatty in TikTok CommentsBusinesses are leveraging the RushTok trend during sorority recruitment to effectively connect with consumers on TikTok.
Retailers hook TikTokers with falls & fails to serve up surprise sales pitchesTikTok trend involves using viral accident clips to promote brand sales, gaining millions of views and positive reactions.
How TikTok Changed Advertising ForeverBrands are shifting to experimental and absurd marketing approaches due to TikTok's influence.TikTok has permanently transformed advertising strategies and audience expectations.
To Join the #RushTok Conversation, Brands Are Getting Chatty in TikTok CommentsBusinesses are leveraging the RushTok trend during sorority recruitment to effectively connect with consumers on TikTok.
Retailers hook TikTokers with falls & fails to serve up surprise sales pitchesTikTok trend involves using viral accident clips to promote brand sales, gaining millions of views and positive reactions.
TikTok Launches Updated TikTok Academy Marketing Education PlatformTikTok Academy offers enhanced learning tools for marketers to master TikTok ads and marketing strategies.
The Unique Marketing Strategy Of Brian Jordan AlvarezBrian Jordan Alvarez's marketing techniques significantly contributed to the critical acclaim and popularity of the series English Teacher.
How Goat Agency and ODEON brought the cinema experience to TikTokODEON and The Goat Agency won The Drum Awards for Marketing EMEA 2024 for their TikTok campaign.
Council Post: How To Introduce Your Restaurant To TikTokTikTok is an effective platform for restaurants to reach audiences and showcase their unique concepts through engaging content.
How Goat Agency and ODEON brought the cinema experience to TikTokODEON and The Goat Agency won The Drum Awards for Marketing EMEA 2024 for their TikTok campaign.
Council Post: How To Introduce Your Restaurant To TikTokTikTok is an effective platform for restaurants to reach audiences and showcase their unique concepts through engaging content.
I'm a 27-year-old who supports my parents and siblings. I worried what my partner might think, but I'm grateful to be a female breadwinner.Sephora Grey successfully transitioned from a lawyer to a business owner, generating over $300,000 by providing law school admissions consulting.
Man's home-made advertisement for a sportswear shop is taking the internet by stormJack Kiernan's TikTok video successfully promotes his shoe store, highlighting the power of social media for local business marketing.
I'm a 27-year-old who supports my parents and siblings. I worried what my partner might think, but I'm grateful to be a female breadwinner.Sephora Grey successfully transitioned from a lawyer to a business owner, generating over $300,000 by providing law school admissions consulting.
Man's home-made advertisement for a sportswear shop is taking the internet by stormJack Kiernan's TikTok video successfully promotes his shoe store, highlighting the power of social media for local business marketing.
Nutter Butter embraces TikTok brain rot, MrBeast rips off Lunchables, and PayPal ditches its blue logoNutter Butter's TikTok strategy leverages surreal and absurd content to engage Gen Z and Gen Alpha, defying traditional marketing approaches.
Modern Retail+ Research: TikTok and UGC remains top of mind for brandsBrands prioritize user-generated content and video marketing due to rising customer acquisition costs.TikTok is key in brand marketing strategies, with a focus on organic content.
Leveraging TikTok for Brand and Sales SuccessTikTok strategies for fashion, luxury, and beauty industries can significantly boost audience engagement and sales.Adapting marketing tactics to suit TikTok's format is crucial for brand success on the platform.
How One DTC Startup Is "De-risking" Its Business As It Prepares For A Potential TikTok Ban | AdExchangerTikTok plays a significant role in driving sales for DTC startup CAKES body, prompting the need for channel diversification amidst potential bans and content challenges.
Tap Employee-Creators to Transform Your Social Media StrategyBusinesses can leverage employees' social media influence for cost-effective brand visibility.
Leveraging TikTok for Brand and Sales SuccessTikTok strategies for fashion, luxury, and beauty industries can significantly boost audience engagement and sales.Adapting marketing tactics to suit TikTok's format is crucial for brand success on the platform.
How One DTC Startup Is "De-risking" Its Business As It Prepares For A Potential TikTok Ban | AdExchangerTikTok plays a significant role in driving sales for DTC startup CAKES body, prompting the need for channel diversification amidst potential bans and content challenges.
Tap Employee-Creators to Transform Your Social Media StrategyBusinesses can leverage employees' social media influence for cost-effective brand visibility.
5 Marketing Lessons From the 'It Ends With Us' PR SagaBuild a community before you need a community.Engage audiences meaningfully around serious topics like domestic violence.TikTok and social media play crucial roles in modern book marketing.
Olympians are Getting Loads and Loads of GearAthletes share sponsored gear on TikTok, showcasing brand partnerships and Olympic collections.
TikTok Marketing Guide for Photographers | ZenfolioUsing TikTok can revolutionize a photography business by enabling artists to reach a global audience creatively and establish a unique brand identity.
TikTok Announces Campaign and Creative Optimization WebinarThe TikTok webinar offers insights on content creation, production techniques, and campaign optimization for small-medium brands.
I'm delighted by this car dealership's parody of 'The Office'A Chevy dealership created a viral mockumentary in the style of 'The Office' showcasing its marketing staff's antics.
Hilarious new TikTok advertising trend is peak Gen ZCentral Houston Nissan demonstrates successful TikTok marketing with humor and authenticity.
I'm delighted by this car dealership's parody of 'The Office'A Chevy dealership created a viral mockumentary in the style of 'The Office' showcasing its marketing staff's antics.
Hilarious new TikTok advertising trend is peak Gen ZCentral Houston Nissan demonstrates successful TikTok marketing with humor and authenticity.
33 TikTok Products That Prove 2024 Is The Year Of Making *Everything* EasierInnovative products like a flossing toothbrush and legging organizing hangers are gaining popularity through social media platforms like TikTok.
The Self-Help Queen of TikTok Goes MainstreamKeila Shaheen outsold Oprah Winfrey with her journaling book marketed through TikTok.
Digiday+ Research deep dive: TikTok is getting even more marketing spend from brands and retailersBrands and retailers continue to increase marketing spend on TikTokEngagement is the main measurement of success on TikTok
Garnier launches new line with biggest investment in over 10 yearsGarnier partners with top TikTok star Charli D'Amelio for new hair product launchPromoting scientific benefits to connect with Gen Z consumers