"There's phenomenal opportunities to deploy AI across our direct-to-consumer platforms, both to provide tools that make the platforms more dynamic and more sticky with consumers, but also to give consumers the opportunity to create on our platforms," Iger added. He didn't elaborate on how this might actually work, but I'm just hoping that I don't open Disney Plus one day and see a Sora-like stream of AI-generated clips.
Bravo's transformation from a niche arts network to a reality TV juggernaut is highlighted by its focus on unscripted programming, which became essential for commercial success.