fromDigiday
1 week agoHow Walmart, T-Mobile and more turn location data into seamless customer journeys
From pre-visits to in-store engagement, brands and retailers are boosting traffic, conversions and loyalty with location intelligence. Location-based marketing deploys timely notifications and personalized promotions to drive foot traffic, app engagement and incremental revenue. Brands that leverage this mobile-first tactic achieve a 53% higher repeat buyer rate than their peers. Download the playbook to learn: Mobile-first strategies that trigger real-time messaging and promotions How location signals enhance click-and-collect and in-store experiences Use cases and insights from Walmart, T-Mobile, Target and more
Marketing tech
