#campaign performance

[ follow ]
#campaign-performance
Marketing tech
fromExchangewire
3 months ago

Adnami Releases Data-Driven White Paper: "It's all about attention"

Adnami's white paper emphasizes that attention is a superior metric for measuring advertising effectiveness compared to traditional viewability standards.
Marketing tech
fromMarketing Dive
4 months ago

Marketing campaign issues multiply: Here's what the numbers say

Marketers are facing significant challenges with campaign performance, with 87% reporting issues in the past year.
Marketing tech
fromSocial Media Today
2 months ago

Meta Highlights Improving Performance of its AI-Powered Ad Campaigns

Meta's AI tools enhance advertising by generating multiple creative options, leading to improved campaign performance and broader audience reach.
Marketing tech
fromBusiness Matters
1 month ago

The Marketer's New Best Friend: How AI Reporting Tools Save Time and Drive ROI

AI-powered reporting transforms marketing efficiency by automating data analysis and offering actionable insights.
Marketing tech
fromExchangewire
2 months ago

DoubleVerify Expands Its AI-Powered Brand Safety & Suitability Offering for TikTok to Include Pre-Bid Video Controls

DoubleVerify launches pre-bid video exclusion lists for TikTok, enhancing brand safety and campaign performance for advertisers.
Marketing tech
fromB2B Marketing Blog | Bootstrap Creative
4 months ago

How to Track Microsoft Bing Ads Keyword Performance and Analyze Engagement in GA4

Effective keyword performance tracking is essential for optimizing marketing campaigns.
Microsoft Ads requires manual setup for URL tracking, unlike Google Ads.
Implementing tracking parameters enhances data customization and insight gathering.
Marketing tech
fromExchangewire
3 months ago

Adnami Releases Data-Driven White Paper: "It's all about attention"

Adnami's white paper emphasizes that attention is a superior metric for measuring advertising effectiveness compared to traditional viewability standards.
Marketing tech
fromMarketing Dive
4 months ago

Marketing campaign issues multiply: Here's what the numbers say

Marketers are facing significant challenges with campaign performance, with 87% reporting issues in the past year.
Marketing tech
fromSocial Media Today
2 months ago

Meta Highlights Improving Performance of its AI-Powered Ad Campaigns

Meta's AI tools enhance advertising by generating multiple creative options, leading to improved campaign performance and broader audience reach.
Marketing tech
fromBusiness Matters
1 month ago

The Marketer's New Best Friend: How AI Reporting Tools Save Time and Drive ROI

AI-powered reporting transforms marketing efficiency by automating data analysis and offering actionable insights.
Marketing tech
fromExchangewire
2 months ago

DoubleVerify Expands Its AI-Powered Brand Safety & Suitability Offering for TikTok to Include Pre-Bid Video Controls

DoubleVerify launches pre-bid video exclusion lists for TikTok, enhancing brand safety and campaign performance for advertisers.
Marketing tech
fromB2B Marketing Blog | Bootstrap Creative
4 months ago

How to Track Microsoft Bing Ads Keyword Performance and Analyze Engagement in GA4

Effective keyword performance tracking is essential for optimizing marketing campaigns.
Microsoft Ads requires manual setup for URL tracking, unlike Google Ads.
Implementing tracking parameters enhances data customization and insight gathering.
more#campaign-performance
[ Load more ]