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fromCreative Bloq
2 days ago

Are Christmas ads doomed this year?

I was mid-meltdown one Christmas, with toys to buy, impossible relatives to search for, cards to send, turkeys to secure, families to see (you know the drill), when my friend leant an understanding ear. She took a pause and said, 'Christmas can be any day you know, it doesn't have to be the 25 th.' And for the first time in my adult life, the bauble dropped.
Marketing
#marketing
fromBored Panda
1 week ago
Marketing

Woman Shares The Most Ridiculous And Crazy Facts From The Marketing World, Her Series Goes Viral (10 Pics)

fromBored Panda
1 week ago
Marketing

Woman Shares The Most Ridiculous And Crazy Facts From The Marketing World, Her Series Goes Viral (10 Pics)

more#marketing
Video games
fromDigiday
3 weeks ago

Fortnite advertising friction: creators say brands are wasting money on custom maps

Brands are rapidly increasing Fortnite activations but creators warn advertisers overspend on costly custom-branded maps instead of cheaper integrations into popular experiences.
fromPodcaster News
2 months ago

Familiar Leaders, Fresh Climbers, And Ad Spend Surges Signal Momentum - Podcaster News

Crime Junkie continued its reign at the top, holding the #1 spot in audio reach with 8.1 million listeners, despite a minor dip of 2% - a sign of enduring popularity and listener loyalty.
Podcast
Marketing tech
fromDigiday
3 months ago

Media Briefing: Ad spend rebounds in Q2, but publishers brace for a murky second half

Advertisers are hesitant and delaying spending due to external market factors, impacting publishers' revenue plans for the second half of 2025.
Marketing tech
fromRetail Dive
4 months ago

The power of local: 3 reasons CPG marketers are turning to mid-market retail media

Walmart is requesting brands to significantly increase their retail media spending.
Regional grocers are gaining market share by focusing on local consumer loyalty.
Media industry
fromAdweek
5 months ago

US Digital Ad Spend Climbed to $259 Billion in 2024

U.S. digital ad spending reached $258.6 billion in 2024, driven significantly by events like the Summer Olympics and the presidential election.
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