Targeting engaged news consumers allows advertisers to effectively capture attention and enhance campaign success.
Data and context makes a comeback
Contextual data can enhance understanding in a personalized media landscape.
Information services can bridge perception gaps in data-driven decisions.
Yahoo aims to create solutions that combine contextual data with personalized recommendations.
Capitol Liquidity
Independent media faces challenges amidst a hostile administration and declining traditional news standards, emphasizing the need for truth and transparency.
Media Briefing: The top trends in the media industry in 2024
In 2024, media companies generally increased revenues despite a challenging ad market, showing resilience and optimism for future growth.
The media industry is rapidly transforming due to technology, audience behavior, and economic pressures, pushing publishers towards niche content and targeted monetization.
The path forward for diminishing local TV news? Less TV. - Poynter
Local TV news must innovate drastically to remain relevant, focusing more on digital platforms and modern formats than traditional broadcasts.
Media's acquiescence to Trump will fail
Media attempts to appease Trump will fail and harm authenticity.
The shift to neutrality alienates core audiences and impacts ratings.
Misguided choices, like Bezos's, can cost media organizations significantly.
The 7 Trends That Shaped the Year in Media
The media industry is rapidly transforming due to technology, audience behavior, and economic pressures, pushing publishers towards niche content and targeted monetization.
The path forward for diminishing local TV news? Less TV. - Poynter
Local TV news must innovate drastically to remain relevant, focusing more on digital platforms and modern formats than traditional broadcasts.
Media's acquiescence to Trump will fail
Media attempts to appease Trump will fail and harm authenticity.
The shift to neutrality alienates core audiences and impacts ratings.
Misguided choices, like Bezos's, can cost media organizations significantly.
Funders will prioritize equity over inclusion, ensuring BIPOC-led media thrive rather than merely participate.
The 2024 gift guide for journalists
Consider thoughtful gifts for journalists, including games and impactful books.
Dear Media: Media Crit Like It's Football, FFS - emptywheel
The Detroit Lions' game coverage by CBS Sports faced sharp local criticism for its lack of relevance and insight, reflecting broader media accountability issues.
The public's distrust in traditional media demands a new approach to news coverage, especially regarding local and community issues.
Scoop: Washington Post's top editor prospects flee after hearing its business strategy
The Washington Post's search for a new executive editor highlights concerns around leadership vision amid declining readership and revenue.
LA Times Owner's Pro-MAGA Meddling' Ramps Up to Demand Ed Board Take a Break From Writing About Trump': Report
Patrick Soon-Shiong's interference has heightened tensions at the Los Angeles Times, threatening editorial independence during a critical political period.
Donald Trump made a bizarre pick to lead Voice of America - Poynter
Donald Trump has been named Time magazine's Person of the Year for 2024, recognized for his significant impact on politics and history.
Why did ABC News settle a lawsuit with Donald Trump? - Poynter
ABC News settled a defamation lawsuit with Trump, highlighting legal complexities and media accountability regarding statements made about political figures.
ABC agrees to give $15 million to Trump's presidential library to settle lawsuit
ABC News to pay $15 million to settle a lawsuit regarding false statements made about Donald Trump's legal issues.
Settlement includes an apology and legal fee reimbursement to Trump's lawyer.
Donald Trump made a bizarre pick to lead Voice of America - Poynter
Donald Trump has been named Time magazine's Person of the Year for 2024, recognized for his significant impact on politics and history.
Why did ABC News settle a lawsuit with Donald Trump? - Poynter
ABC News settled a defamation lawsuit with Trump, highlighting legal complexities and media accountability regarding statements made about political figures.
ABC agrees to give $15 million to Trump's presidential library to settle lawsuit
ABC News to pay $15 million to settle a lawsuit regarding false statements made about Donald Trump's legal issues.
Settlement includes an apology and legal fee reimbursement to Trump's lawyer.
Intimidating News Outlets': NYT's David Enrich On How Trump Is Working to Crack Down On Unfavorable Media Coverage'
Trump's administration is poised to intimidate the media using legal threats and defamation lawsuits.
The ABC News settlement raises concerns about press freedom and potential repercussions for favorable coverage.
In 1999, the end was coming for newspapers. But few were looking for the signs
The newspaper industry was thriving in 1999 but faced looming challenges from technology and online services that would disrupt its future.
Investing in the disability beat
News organizations must prioritize the disability beat to counter ableism and misinformation, especially with new political leadership advocating harmful beliefs.
Prepare for the unthinkable
Local journalism must adapt to navigate crises affecting communities effectively, ensuring resilience for both the public and the news organizations.
Embrace the barbell
Media must embrace a 'barbell strategy' focusing on extremes in content: immediate information delivery and deep, authoritative reporting.
Trump is threatening the press. We should take him seriously - and literally.
Trump is intensifying threats to sue the media, which could lead to cautious journalism.
His actions may aim to manipulate public opinion ahead of the 2024 election.
ABC to Pay $15 Million to Settle a Defamation Suit Brought by Trump
ABC News settles a defamation case with Trump for $15 million, marking a significant concession.
Media companies will love their websites a lot less
AI Overviews are transforming website traffic dynamics and content discovery, leading to significant strategic adaptations for publishers.
Meta, TikTok and Google to be forced to pay for Australian news
Digital platforms must pay for Australian news, ensuring funding for local publishers and preventing avoidance of agreements through a new government initiative.
Australia Seeks To Force Digital Platforms To Keep Paying Publishers
Australian government aims to enhance news access through a News Bargaining Incentive for digital platforms to foster commercial deals with news publishers.
Meta, TikTok and Google to be forced to pay for Australian news
Digital platforms must pay for Australian news, ensuring funding for local publishers and preventing avoidance of agreements through a new government initiative.
Australia Seeks To Force Digital Platforms To Keep Paying Publishers
Australian government aims to enhance news access through a News Bargaining Incentive for digital platforms to foster commercial deals with news publishers.
Guardian wins features and sports prizes at British journalism ceremony
The Guardian won awards at the British Journalism Awards for both feature writing and sports journalism.
Trump taps failed candidate Kari Lake to lead Voice of America
Kari Lake, known for denying the 2020 election results, appointed by Trump to run Voice of America, emphasizing fairness and American values in global media.
Australia plans to tax digital platforms that don't pay for news
The Australian government will tax large digital platforms unless they share revenue with local news media.
The goal is to encourage agreements between tech platforms and Australian news organizations.