In 2025, major news networks like Fox News and MSNBC are competing for viewers on YouTube, where Fox News has had remarkable success, achieving 2.3 billion views this year—double that of last year. With its YouTube channel leading in viewership, Fox has attracted a younger audience compared to traditional TV. This surge is linked to prominent events, including Donald Trump's presidency and exclusive interviews with key figures. EMarketer reports that over half of YouTube's audience consists of millennials and Gen Z, highlighting the platform's potential reach.
Fox News has racked up 2.3 billion views on YouTube, doubling views year-over-year and leapfrogging MSNBC, redefining competition among news networks on digital platforms.
YouTube is helping expose news brands to younger audiences, with over 50% of its viewers falling within the millennial or Gen Z demographics.
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