UK public service broadcasters (PSBs) must urgently collaborate with YouTube to tackle increased competition from platforms like Netflix and offer personalized experiences. According to Ofcom, PSBs are struggling to fund high-quality content production due to the popularity of ad-supported services. The regulator notes that a decision by the British government is essential by early 2026 to sustain universal TV distribution. PSBs like the BBC manage a significant digital transition while also funding traditional broadcasting. Innovations such as GenAI are transforming content creation and distribution, making the coming years vital for the future of UK broadcasting.
Public service broadcasters (PSBs) urgently need to collaborate with Google-owned YouTube to effectively compete with services like Netflix and adapt to significant market changes.
Ofcom warns that the government must make decisions by early 2026 to ensure the sustainability of universal TV distribution, or face risks to investment and innovation.
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