The explosive growth of our meat stick products made increasing our production capabilities essential, and doing this in Los Angeles was an intentional choice.
The 2025 Show demonstrates strong industry participation across every product category and company type, featuring over 2,200 exhibitors, many of whom are showcasing products for the first time.
"This is as close to a nuclear bomb as the toy industry has ever faced," Steve Velte stated, emphasizing the unprecedented challenges to supply chains and pricing.