Netflix raises prices after surge in subscribersNetflix's subscriber growth surged to 302 million led by 'Squid Game' and live sports, alongside a significant increase in subscription prices.
Spotify finally turned a profit for a full yearSpotify achieved its first full year of profitability in 2024 with net profits of €1.14 billion, driven by subscriber growth.
Apple brings TV+ to Android phones in bid to boost subscribersApple TV+ is now available on Android, marking a significant shift in their service strategy to grow subscriber numbers.
Netflix hiking prices after adding record 19M quarterly subscribersNetflix significantly outperformed subscriber growth expectations in the holiday quarter, driven by strategic programming investments.The company is shifting its focus from subscriber numbers to revenue and profit metrics in the future.
Netflix ad-supported tier has 70 million monthly users two years after launchNetflix's ad-supported tier has reached 70 million active users in two years, showcasing significant growth.The company prioritizes revenue over subscriber counts, reflecting a strategic shift.
Netflix ad-supported tier has 70 million monthly users two years after launchNetflix's ad-supported tier has achieved significant growth with 70 million active users, indicating a successful response to subscriber challenges.
Netflix raises prices after surge in subscribersNetflix's subscriber growth surged to 302 million led by 'Squid Game' and live sports, alongside a significant increase in subscription prices.
Spotify finally turned a profit for a full yearSpotify achieved its first full year of profitability in 2024 with net profits of €1.14 billion, driven by subscriber growth.
Apple brings TV+ to Android phones in bid to boost subscribersApple TV+ is now available on Android, marking a significant shift in their service strategy to grow subscriber numbers.
Netflix hiking prices after adding record 19M quarterly subscribersNetflix significantly outperformed subscriber growth expectations in the holiday quarter, driven by strategic programming investments.The company is shifting its focus from subscriber numbers to revenue and profit metrics in the future.
Netflix ad-supported tier has 70 million monthly users two years after launchNetflix's ad-supported tier has reached 70 million active users in two years, showcasing significant growth.The company prioritizes revenue over subscriber counts, reflecting a strategic shift.
Netflix ad-supported tier has 70 million monthly users two years after launchNetflix's ad-supported tier has achieved significant growth with 70 million active users, indicating a successful response to subscriber challenges.
Warner Bros. Discovery says it will beef up ads on its Max streaming serviceWarner Bros. Discovery plans to increase ad loads on its Max streaming service to boost profitability, aiming for more innovative ad strategies.
How Max's international expansion is paying offMax's international expansion has significantly increased its subscriber base, reaching 110 million globally.The streaming platform is leveraging its existing intellectual properties to captivate global audiences.
Warner Bros. Discovery says it will beef up ads on its Max streaming serviceWarner Bros. Discovery plans to increase ad loads on its Max streaming service to boost profitability, aiming for more innovative ad strategies.
How Max's international expansion is paying offMax's international expansion has significantly increased its subscriber base, reaching 110 million globally.The streaming platform is leveraging its existing intellectual properties to captivate global audiences.
Leaked Spotify deck reveals how it's trying to compete with TikTok, Instagram, and others for video adsSpotify recorded its most profitable quarter ever due to a boost in ad sales and subscriber growth despite slowing ad revenue growth.
Spotify reports its first full year of profitability, adds 35M monthly active users | TechCrunchSpotify achieved its first full year of profitability in 2024, reporting record earnings and significant user growth.
Spotify confirms $18 Deluxe plan is comingSpotify will introduce a higher-priced plan called 'supremium' with better quality and control soon.
Spotify posts record gross margin, profit and cash flow for Q2Spotify reported record profits, signaling business growth despite an ad market slowdown.
Leaked Spotify deck reveals how it's trying to compete with TikTok, Instagram, and others for video adsSpotify recorded its most profitable quarter ever due to a boost in ad sales and subscriber growth despite slowing ad revenue growth.
Spotify reports its first full year of profitability, adds 35M monthly active users | TechCrunchSpotify achieved its first full year of profitability in 2024, reporting record earnings and significant user growth.
Spotify confirms $18 Deluxe plan is comingSpotify will introduce a higher-priced plan called 'supremium' with better quality and control soon.
Spotify posts record gross margin, profit and cash flow for Q2Spotify reported record profits, signaling business growth despite an ad market slowdown.
The 5 biggest swings Netflix took this year - from a massive push into live sports to overhauling its film strategyNetflix is the frontrunner in the streaming wars with a robust subscriber base and increasing profits.
Netflix shares soar to all-time high as investors cheer subscriber growth, price hikesNetflix's innovative sports programming has driven record subscriber growth, positioning the company for long-term success.
Netflix is axing its cheapest, ad-free plan in the USNetflix is phasing out its Basic plan in the US. The ad-free plan will be replaced by a cheaper ad-supported plan, aiming to increase subscriber base and revenue.
Netflix's next phase of advertising growth hinges on in-house ad techNetflix aims to advance its advertising strategy significantly by 2025, building off recent growth in ad revenue and subscriber sign-ups.
Netflix's subscriber and earnings growth gather more momentum as password-sharing crackdown pays offNetflix's subscriber and earnings growth accelerated due to crackdown on freeloading viewers, expansion into advertising, and acclaimed content lineup.
Netflix Wins Subscribers As Ad Strategy Pays OffNetflix gained eight million new subscribers in Q2, exceeding analyst expectations, with revenue at $9.6 billion amid moves to boost growth and launch ad-supported plans.
The 5 biggest swings Netflix took this year - from a massive push into live sports to overhauling its film strategyNetflix is the frontrunner in the streaming wars with a robust subscriber base and increasing profits.
Netflix shares soar to all-time high as investors cheer subscriber growth, price hikesNetflix's innovative sports programming has driven record subscriber growth, positioning the company for long-term success.
Netflix is axing its cheapest, ad-free plan in the USNetflix is phasing out its Basic plan in the US. The ad-free plan will be replaced by a cheaper ad-supported plan, aiming to increase subscriber base and revenue.
Netflix's next phase of advertising growth hinges on in-house ad techNetflix aims to advance its advertising strategy significantly by 2025, building off recent growth in ad revenue and subscriber sign-ups.
Netflix's subscriber and earnings growth gather more momentum as password-sharing crackdown pays offNetflix's subscriber and earnings growth accelerated due to crackdown on freeloading viewers, expansion into advertising, and acclaimed content lineup.
Netflix Wins Subscribers As Ad Strategy Pays OffNetflix gained eight million new subscribers in Q2, exceeding analyst expectations, with revenue at $9.6 billion amid moves to boost growth and launch ad-supported plans.
Front Office Subscriber Chat With Steve Adams: Today, 2:30pm CTIntroduction of a second weekly Front Office subscriber chat on Mondays to enhance communication with subscribers.
You can stream Apple TV+ for free this weekendApple TV+ is promoting free streaming of original content from January 3-5 to attract new subscribers.
Apple TV Plus is free this weekend. Here are the best shows to watchApple TV Plus will be free for everyone on January 4th and 5th, aiming to boost subscriptions.
Revealed: the top new PC and console games of 2024GameDiscoverCo has grown its subscriber base significantly in 2024, highlighting strong community engagement around game discovery and sales.
Cristiano Ronaldo reaches more YouTube subscribers than Barcelona in just one dayCristiano Ronaldo has launched a YouTube channel, rapidly gaining subscribers and surpassing FC Barcelona's numbers, indicating his vast popularity.
MrBeast's YouTube dominance takes a dipMrBeast's YouTube growth is declining, evident in the low view counts of recent videos and slower subscriber addition.
How to Leverage Data to Attract and Retain YouTube Subscribers | EntrepreneurDigital technology enables accurate measurement of digital marketing impact, with YouTube Analytics providing vital insights for creators to optimize their content and grow their subscriber base.
Cristiano Ronaldo reaches more YouTube subscribers than Barcelona in just one dayCristiano Ronaldo has launched a YouTube channel, rapidly gaining subscribers and surpassing FC Barcelona's numbers, indicating his vast popularity.
MrBeast's YouTube dominance takes a dipMrBeast's YouTube growth is declining, evident in the low view counts of recent videos and slower subscriber addition.
How to Leverage Data to Attract and Retain YouTube Subscribers | EntrepreneurDigital technology enables accurate measurement of digital marketing impact, with YouTube Analytics providing vital insights for creators to optimize their content and grow their subscriber base.
Defector Media started with a bang. It's an uphill climb to keep growing - just like in most of digital media.Defector Media is experiencing plateaued growth despite initial success and profitability, signaling broader challenges in digital media.
Rebooting the Minnesota Star Tribune: A conversation with Steve GroveThe Minnesota Star Tribune is refocusing on core areas to grow its subscriber base, while streamlining less relevant content.
What do advertisers want from Tubi in the U.K.?Tubi is working on building its ad strategy in the competitive UK streaming market.
Bayern Munich's success with managing friendly broadcasts could prove to be impactful revenue streamBayern Munich's self-managed game day broadcasts doubled subscribers and increased revenue.Independent media production is crucial for top clubs like Bayern Munich.
Rising Margins, Ad Growth To Drive Netflix's Q2 Results, But Stock Is Expensive At $670Netflix stock rose by almost 38% year-to-date, Q2 FY'24 earnings expected slightly above consensus. Ad-supported plan success with 40 million users and revenue increase.
Bayern Munich's success with managing friendly broadcasts could prove to be impactful revenue streamBayern Munich's self-managed game day broadcasts doubled subscribers and increased revenue.Independent media production is crucial for top clubs like Bayern Munich.
Rising Margins, Ad Growth To Drive Netflix's Q2 Results, But Stock Is Expensive At $670Netflix stock rose by almost 38% year-to-date, Q2 FY'24 earnings expected slightly above consensus. Ad-supported plan success with 40 million users and revenue increase.
Rakuten Mobile subscriber growth acceleratesRakuten Mobile's accelerated subscriber growth drives topline growth and reduced operating losses.
Earnings call: The New York Times Co. sees strong subscriber growth By Investing.comThe New York Times Company added 300,000 digital subscribers in Q2.
Top 5 Goals for Your Email Marketing CampaignMarketing leaders prioritize business objectives, but few set marketing objectives initially, leading to campaign alignment issues.
Thanks To Hits Like Wordle, The New York Times Is Now A Gaming CompanyThe New York Times has transitioned into a video game company alongside its newspaper business.Games have significantly outperformed other products and apps in terms of popularity and subscriber numbers for the NYT.
Paramount Hypes Shopper Data To Dispel Doubts About Its Streaming Future | AdExchangerParamount faces skepticism in streaming wars due to stock performance and failed merger talks.Paramount highlights growth in streaming revenue, subscribers, and ad revenue, emphasizing the partnership with Walmart.
What can The Wall Street Journal's new ad campaign tell us about its future?The Wall Street Journal launched a new brand campaign to increase brand awareness, subscriber growth, and shift perceptions towards a younger audience.
5 Best YouTube Growth Services to Help Boost Your Channel TodayYouTube growth services assist in channel optimization, audience targeting, engagement boost, and subscriber growth for improved visibility and organic reach.