WTF is identity resolution?Identity resolution reconciles multiple digital identifiers to form a cohesive identity, crucial for navigating a fragmented digital ad landscape.
Intent IQ Implements GDPR Compliance - Strengthening Commitment to Privacy & SecurityIntent IQ's compliance with GDPR strengthens data privacy and security, enhancing client trust and supporting business operations in the EU and UK.
WTF is identity resolution?Identity resolution reconciles multiple digital identifiers to form a cohesive identity, crucial for navigating a fragmented digital ad landscape.
Intent IQ Implements GDPR Compliance - Strengthening Commitment to Privacy & SecurityIntent IQ's compliance with GDPR strengthens data privacy and security, enhancing client trust and supporting business operations in the EU and UK.
How identity and urgency propelled email and text revenue across Black Friday and Cyber MondayEngage customers now to prepare for 2025 demand.Utilize identity resolution to enhance customer engagement and drive revenue.
Start.io Partners with Intent IQ to Enhance Ad Bids with Alternative ID Solution & Audience ExtensionStart.io partners with Intent IQ to enhance audience targeting, resulting in significant ad fill rate and revenue increases.
How identity and urgency propelled email and text revenue across Black Friday and Cyber MondayEngage customers now to prepare for 2025 demand.Utilize identity resolution to enhance customer engagement and drive revenue.
Start.io Partners with Intent IQ to Enhance Ad Bids with Alternative ID Solution & Audience ExtensionStart.io partners with Intent IQ to enhance audience targeting, resulting in significant ad fill rate and revenue increases.
Zeta Global to acquire LiveIntent for $250M to expand AI-powered marketing capabilities - SiliconANGLEZeta Global plans to acquire LiveIntent for $250 million to enhance its marketing technology and capabilities in identity resolution and AI-driven solutions.
When It Comes To Addressability And Identity, What's Old Is New Again | AdExchangerMarketers face challenges due to evolving regulations and cookie deprecation, emphasizing the need to adapt data-driven strategies.
Experian rolls out retail media network solution | MarTechExperian introduces RMN solution to enhance ad targeting and campaign measurement for retail media networks.
GrowthLoop and TransUnion partner to improve audience reach | MarTechMarketers can optimize audience reach by using TransUnion's data in the partnership with GrowthLoop for better identity resolution and enhanced audience targeting.
How to master identity resolution in a warehouse-native world | MarTechUnified customer view is vital for personalization and customer value optimization.