#fragrance

#fragrance

Emi Jay has quickly grown from a niche brand into one of the most talked-about names in the beauty and lifestyle space. Known for claw clips and hair accessories that have become staples among fashion-forward consumers, the company continues to expand its product range with beauty essentials designed to feel luxurious while staying practical. The latest addition, Toasted Sugar Hair + Body Mist, is already generating buzz for its blend of fragrance, functionality, and seasonal appeal.

The Maleficent-inspired fragrance, on the other hand, contains an olfactory brew of sinister plum, midnight berries, and mystical woods. There are also black tea, strawberry, and raspberry notes, which sit alongside cedarwood and a warming cashmere musk. Together, the scent is rich, fruity, and bewitching. Bewitched Body Care If you're enchanted by these scents, you'll be happy to know that they're also available in body care - so you can envelop yourself in the aromas from head to toe, and even around your home, with candles, lotions, lip care, laundry essentials, and more.

You don't have to be an olfactory expert to know that summer and fall have completely different scent personalities. Summer leans bright, juicy, and sun-drenched - think citrus, coconut, and salty florals that smell like a beach day in a bottle. Fall, on the other hand, is cozier and more intense, with notes of woods, amber, spice, and gourmand accords that feel like being wrapped in a sumptuous blanket.

You might be in denial, but the end of summer is fast approaching. Drugstores are already whipping out their Halloween decorations, which sit next to the back-to-school essentials. Starbucks is selling its Pumpkin Spice Latte. Your fave clothing store probably has jackets on display. It's aggressive, I get it. On the bright side, August's beauty launches are here to soften the transition into fall.

Fragrance is unisex, and personal preference trumps conventional gender associations. Historical trends show men and women have worn similar scents across eras.

This limited-edition release is a rich olfactory celebration of Italian culinary heritage, luxe design, and elevated home ambiance.

The latest offering from MALIN+GOETZ is a bold and innovative "Cherry Tomato Red" Super Smart Fridge, merging the realms of luxury lifestyle products and advanced home technology.

This smoky, sweet, and spicy scent remains one of the most popular from Tom Ford for the simple reason that it's impossible to ignore. The highlights are, of course, tobacco (in both leaf and blossom form) that give it a sexy, spicy air and then the rich, smooth vanilla that adds sweetness and longevity to the juice.

DS & Durga Golfjazz is inspired by 1980's green chypre scents, showcasing greenery with woods and earthiness, enhanced with lime and leather for modern pleasure.

Most days, the breeze carries the fragrance all the way to the front door or even indoors if the windows are open.

Putting together a 'Best Colognes (So Far)' list can be a bit tricky... I usually enjoy it... and appreciate a well-crafted scent.

This new collection of three colognes are shockingly lightweight and wearable, yet inspired by classic Fatherly tropes.

Walton Woods makes alcohol-free, hand-crafted solid colognes with a 100 percent natural base and scents that tend towards the understated, featuring hints of luscious citrus and rich mahogany.

"It doesn't matter how great your idea is, you still need to carve a space for yourself in the market and convince the market that you're worthy of that space - and that takes time."

I love how musky-sweet it is with notes of citrus, rose oil, jasmine, and patchouli. This one, however, is a dream in its composition.

If he's still spritzing whatever you last gifted him back when he had a full head of hair, here's the nudge for him to refresh his scent game.

You turn them on, and the lamp lights up and heats up enough to melt the top of a candle that you place under it.

Nude perfumes are warm, enticing and bestow an aura of exclusivity on the wearer. They are never loud or offensive, but they're distinctly noticeable.

Le Labo's Santal 33, hailed by New York Times as the most ubiquitous scent in fashion, combines earthy, musky notes, quickly earning cult-like standing among celebs and urban dwellers.

"The smell of odours activates the hippocampus, which is the primary brain region associated with memory, social interactions, and emotion—making it powerful during major life events."

I was so happy to discover that the Wild Iris Musk Body Wash was a perfect spring update - the scent is so lovely, floral, and fun, and manages to have depth and staying power without being overwhelming.