fromDigiday
5 days agoWith a new partnership, Vegamour is betting on LinkedIn as the next big social platform
"LinkedIn has been a really exciting platform for thought leadership and for education. We knew there was already an audience there waiting for us," said Michelle Miller, CMO of Vegamour, which is known for its hair growth products. "We were looking for a platform that had a lot of trust. In doing a lot of research, we saw that [LinkedIn] has a different kind of trust than Instagram or TikTok, but there are not a lot of brands paying for advertising on the platform."
Social media marketing