#digital-commerce

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#e-commerce
fromMarketing Dive
5 months ago
Marketing

How Oreo's new DTC platform fits into Mondelez's evolving data strategy

DTC remains valuable for CPG marketers as part of an omnichannel strategy, particularly for brands like Oreo.
fromLogRocket Blog
3 days ago
Marketing tech

Leader Spotlight: Creating a modern customer journey, with Oren Halperin - LogRocket Blog

Engaging customers through various touch points in the digital buyer journey boosts brand loyalty and retention.
fromMarketing Dive
5 months ago
Marketing

How Oreo's new DTC platform fits into Mondelez's evolving data strategy

DTC remains valuable for CPG marketers as part of an omnichannel strategy, particularly for brands like Oreo.
fromLogRocket Blog
3 days ago
Marketing tech

Leader Spotlight: Creating a modern customer journey, with Oren Halperin - LogRocket Blog

Engaging customers through various touch points in the digital buyer journey boosts brand loyalty and retention.
more#e-commerce
#ipo
fromwww.nytimes.com
3 weeks ago
E-Commerce

How Tariffs Are Hitting Digital Commerce Companies

Digital commerce companies are halting I.P.O. plans due to President Trump's tariffs affecting market conditions.
fromTechCrunch
5 months ago
Miscellaneous

Swiggy debut fuels India's food, quick commerce wars | TechCrunch

Swiggy's IPO is a significant milestone for India's startup ecosystem, correlating with economic growth and new opportunities in digital commerce.
fromwww.nytimes.com
3 weeks ago
E-Commerce

How Tariffs Are Hitting Digital Commerce Companies

Digital commerce companies are halting I.P.O. plans due to President Trump's tariffs affecting market conditions.
fromTechCrunch
5 months ago
Miscellaneous

Swiggy debut fuels India's food, quick commerce wars | TechCrunch

Swiggy's IPO is a significant milestone for India's startup ecosystem, correlating with economic growth and new opportunities in digital commerce.
more#ipo
Marketing tech
fromMarTech
2 months ago

The future of ecommerce: Insights from 200+ retailers | MarTech

Retailers must adopt AI-driven search strategies for improved product discovery.
Personalized shopping experiences are crucial for increasing conversion rates.
Investing in advanced tools is necessary for retail success by 2025.
#retail-media
Marketing tech
fromAdweek
2 months ago

Digital Evolution and Omnichannel Success With Monster Energy

Category management is crucial in today's omnichannel landscape.
Search rankings are now as important as physical shelf placements.
Cross-channel coordination ensures sales success across platforms.
Data-driven decision making and agility are key for brand success.
fromBusiness Matters
6 months ago
Marketing

Challenges Facing UK Retail Media Companies

UK retail media companies face unprecedented opportunities but must navigate significant challenges such as data privacy regulations and the phasing out of third-party cookies.
Marketing tech
fromAdweek
2 months ago

Digital Evolution and Omnichannel Success With Monster Energy

Category management is crucial in today's omnichannel landscape.
Search rankings are now as important as physical shelf placements.
Cross-channel coordination ensures sales success across platforms.
Data-driven decision making and agility are key for brand success.
fromBusiness Matters
6 months ago
Marketing

Challenges Facing UK Retail Media Companies

UK retail media companies face unprecedented opportunities but must navigate significant challenges such as data privacy regulations and the phasing out of third-party cookies.
more#retail-media
Marketing
fromModern Retail
3 months ago

TikTok's role in commerce is growing as it drives more brand discovery

TikTok is reshaping digital commerce by facilitating authentic discovery and influencing consumer purchasing decisions.
fromHackernoon
1 year ago
Miscellaneous

Dos and Don'ts of Cold Outreach for Digital Product Proposals | HackerNoon

Understanding your audience is essential for online sales success.
Artificial intelligence
fromForbes
6 months ago

Council Post: 5 Myths About Using Generative AI For Content Creation

AI can positively influence search rankings if used properly, countering common myths surrounding AI-generated content.
fromWIRED
6 months ago
Miscellaneous

Where Have All the Chief Metaverse Officers Gone?

The metaverse's recent deflation is seen as a correction, suggesting a more serious approach to digital commerce moving forward.
Marketing
fromTechRadar
9 months ago

Roku's ad director wants to bring Instagram-style shoppable ads to your smart TV

TV advertising is evolving towards shoppable ads resembling social media, allowing viewers to purchase directly from their screens.
fromMarTech
11 months ago
Marketing

Digital commerce gets off to a slow start in Q1 | MarTech

Growth in digital commerce was minimal in Q1 2024 despite record-breaking online sales in Q4 2023, with consumers waiting for major shopping events later in the year.
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