#celebrity-marketing

#celebrity-marketing

Since the early 90s, McDonald's has teamed up with celebrities to offer special menu items to the masses. The smart marketing strategy has translated into serious dollars for the brand and a few unforgettable recipes for customers visiting the Golden Arches. One of the first collaborations was between the fast-food chain and Michael Jordan. The convergence of forces resulted in the McJordan Special combo, a limited-time order of a McJordan burger, which was made with Jordan's favorite toppings, fries, and a drink.

Fallon, who likely had never heard the technical term before, didn't seem to realize that IP68 - a rating that indicates phones can survive being submerged in water - isn't all that interesting as a selling point, nor is this water resistance feature new to Google's Pixel line. It's been around since the 2018 Pixel 3. We're on the Pixel 10 now, for reference.