#brand-campaign

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Marketing
fromMarketing Dive
2 days ago

How Haagen-Dazs evolved its Super Bowl campaign into a brand platform

Häagen-Dazs' 'Slow' campaign pivots the brand toward self-care, extending its Super Bowl ad into an integrated program that drove social growth and ad recall.
fromSocial Media Today
1 week ago

WhatsApp Launches Ad Campaign to Highlight Functional Benefits

"Today, WhatsApp announced the launch of its new US brand campaign, ' highlighting why Americans deserve better than "just okay" group chats. Starring Emmy-nominated actors Adam Scott and Adam Brody, the cinematic campaign plays out in mirrored storylines that reveal the difference between group chats that fall apart and ones that truly work."
Digital life
fromstupidDOPE | Est. 2008
3 weeks ago

Carhartt's "Made Possible" Campaign Shines a Spotlight on America's Working Class | stupidDOPE | Est. 2008

"At Carhartt, we believe every moment, big or small, starts with dedicated people showing up and putting in the work. Made Possible is our way of honoring the tradespeople who keep the world moving. They may not always be in the spotlight, but everything we cherish and love is made possible through their hard work."
Agriculture
fromThe Drum
2 months ago

Instagram taps Tyler, the Creator for biggest brand campaign to date

Tyler, the Creator inspires creativity in a new Instagram campaign, emphasizing the power of sharing one's art regardless of others’ opinions, utilizing snippets of user-generated content.
Social media marketing
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