Inside Puma's new brand positioning and largest global campaign to datePuma's new campaign emphasizes sport as self-expression, moving away from competition-focused branding.
Why MLS is kicking off a brand campaign around the Super BowlMLS is launching a new brand campaign during the Super Bowl to engage fans ahead of its 30th season.
Exhausted employees earn their sips of Mike's Hard Lemonade on brand's 25th anniversaryMike's Hard Lemonade campaign highlights 'Hard Days Deserve A Hard Lemonade' concept.
Inside Puma's new brand positioning and largest global campaign to datePuma's new campaign emphasizes sport as self-expression, moving away from competition-focused branding.
Why MLS is kicking off a brand campaign around the Super BowlMLS is launching a new brand campaign during the Super Bowl to engage fans ahead of its 30th season.
Exhausted employees earn their sips of Mike's Hard Lemonade on brand's 25th anniversaryMike's Hard Lemonade campaign highlights 'Hard Days Deserve A Hard Lemonade' concept.
Jaguar exec promises his team have not been 'sniffing the white stuff' after rebrand is mockedJaguar's new campaign is a bold attempt to revive the brand but lacks focus on actual vehicles, resulting in mixed public reactions.
Netflix Debuts Ad For New 'Moments' FeatureNetflix's Moments feature enhances user engagement by enabling scene sharing.The feature represents a strategic move to promote content through social media.
Rare Beauty celebrates 'Every Side of You' for first global campaignRare Beauty's "Every Side of You" campaign celebrates individuality and drives brand growth among Gen Z consumers.
PUMA Hoops Launches Bold New Campaign: "FOREVER. FASTER. - See The Game Like We Do" | stupidDOPEPUMA's new campaign aims to redefine basketball culture and showcases a fresh perspective through athlete narratives.
Airbnb doubles down on brand over performance for campaign to draw more hostsAirbnb is launching initiatives to simplify the hosting process and increase property listings on its platform.
fromThe Drum7 months agoPicture this: justfly.com blends AI & reality in latest brand campaignJustfly.com creatively blends AI and photography to engage travelers and promote awareness of AI in the travel industry.
Michael Jordan is back and sweating for GatoradeGatorade launches a major brand campaign with the iconic tagline 'Is it in you?' to focus on internal motivation and stand out in the competitive sports drink market.
StreetEasy's new campaign brings The Met to the streets of NYC, exploring the journey of homebuying | amNewYorkStreetEasy's Let The Journey Begin campaign captures the emotional journey of buying a home in NYC.
Johnsonville looks to juice social media algorithms with positive contentJohnsonville aims to amplify positive content on social media through collaborations with celebrities and brands as part of the 'Keep The Internet Juicy' campaign.
What can The Wall Street Journal's new ad campaign tell us about its future?The Wall Street Journal launched a new brand campaign to increase brand awareness, subscriber growth, and shift perceptions towards a younger audience.