#gen-z-marketing

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Entrepreneur
1 week ago
Marketing

How to Build Lasting Brand Loyalty and Trust With Gen Z | Entrepreneur

Understanding Gen Z habits & values is crucial for successful marketing; prioritize authenticity & social responsibility to build lasting connections. [ more ]
Marketing Dive
2 months ago
Marketing

UTA buys Gen Z-focused consultancy amid marketing services expansion

UTA acquired JUV Consulting to form Next Gen under its Entertainment Marketing division.
UTA is addressing the demand for Gen Z-focused marketing solutions through acquisitions like JUV and MediaLink. [ more ]
Sfgate
2 months ago
Marketing

How Businesses Can Master YouTube Shorts: Tips for Marketing Success

YouTube Shorts offer businesses a unique opportunity to reach Gen Z and millennial markets.
YouTube Shorts have specific features designed for short-form vertical videos. [ more ]
Digiday
2 months ago
Marketing

Marketing Briefing: How Fanta is modernizing its brand to appeal to Gen Z

Marketers are focusing on brand refreshes to appeal to younger consumers like Gen Z.
Fanta modernized its brand and product, emphasizing social media and digital experiences. [ more ]
The Drum
5 months ago
Marketing

Revealed: The Drum Awards for Agency Business winners 2023

NinetyEight, Bickerstaff.734, Amplify, and Rocketmill were named Agency of the Year in different staff size categories at The Drum Awards for Agency Business.
NinetyEight stood out for its focus on Gen Z marketing, proprietary research community, and significant growth in clientele. [ more ]
The Drum
5 months ago
Marketing

Revealed: The Drum Awards for Agency Business winners 2023

NinetyEight, Bickerstaff.734, Amplify, and Rocketmill were named Agency of the Year in different staff size categories at The Drum Awards for Agency Business.
NinetyEight stood out for its focus on Gen Z marketing, proprietary research community, and significant growth in clientele. [ more ]
The Drum
5 months ago
Online marketing

Revealed: The Drum Awards for Agency Business winners 2023

NinetyEight, Bickerstaff.734, Amplify, and Rocketmill were named Agency of the Year in different staff size categories at The Drum Awards for Agency Business.
NinetyEight stood out for its focus on Gen Z marketing, proprietary research community, and significant growth in clientele. [ more ]
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