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Miscellaneous
fromIrish Independent
6 days ago

Complaints upheld against An Post, Lidl and influencers by advertising watchdog

Advertising Standards Authority upheld multiple complaints against companies and influencers for misleading pricing, unclear disclosures, and false service availability, while some complaints were dismissed.
Medicine
fromwww.bbc.com
2 weeks ago

LED mask ads banned over acne and rosacea claims

Advertising watchdog banned LED face mask ads for making unregistered medical claims about treating acne and rosacea; devices must be MHRA-registered to claim medical benefits.
Cars
fromThe Drum
3 weeks ago

BMW and MG ads banned over zero-emissions claims

Advertisers must specify that zero-emission claims for electric vehicles refer only to driving, not manufacturing or charging emissions.
fromIrish Independent
3 months ago

Watchdog calls out celebrity chef Donal Skehan for failing to flag paid social media posts

Warning issued after Consumer Protection Commission reviewed his Instagram account The Competition and Consumer Protection Commission (CCPC) issued a compliance notice to the chef on July 28, They highlighted three posts where Skehan promoted goods or events marketed by Wind Shore Goods - which sells such products as olive oil and crockery, as well a running events. Officials said the posts contravened rules aimed at making it explicit when posts are paid promotions, including clear and appropriate disclosure labels
Social media marketing
fromwww.theguardian.com
3 months ago

Two misleading' heat pump adverts banned by UK watchdog

The ASA found that the two ads, which appeared online, omitted key information about the eligibility criteria for government funding available for installing the pumps.
UK news
Podcast
fromExchangewire
6 months ago

Digest: IAB and MRC Publish Draft Guidelines for Attention Measurement; Frasers Group Launches ELEVATE Retail Media Network

IAB and MRC release new guidelines to standardize attention measurement across advertising platforms.
Frasers Group launches ELEVATE, a comprehensive retail media network in the UK.
fromClickUp
6 months ago

Marketing Compliance: What Is It, Tools + Best Practices | ClickUp

Marketing compliance is crucial for protecting your company and customers from legal risks, while building trust and ensuring transparent marketing practices.
Privacy professionals
Media industry
fromAdweek
6 months ago

NBCU and GroupM Test Is a Big Step for Cross-Platform Measurement

NBCUniversal and GroupM's collaboration aims to standardize ad creatives across platforms using Ad-IDs.
fromTom's Guide
7 months ago

Apple Intelligence page no longer says 'available now' - here's why

While we disagree with the NAD's findings related to features that are available to users now, we appreciate the opportunity to work with them and will follow their recommendations.
Artificial intelligence
Apple
fromBusiness Insider
7 months ago

This is Siri-ous: Apple is told it should tone down its bold AI claims

Apple's AI marketing claims have been criticized for being misleading regarding the actual availability of features.
The Better Business Bureau has advised Apple to adjust its marketing to avoid misrepresentation.
EU data protection
fromIrish Independent
7 months ago

'My influencer son is promoting protein shakes. Is this against the law?

Influencers must declare content as commercial if they receive benefits from brands.
Use of hashtags like #ad or #gift is essential for clear disclosure in promotions.
Poker
fromCardplayer
7 months ago

UK Regulators Ban PokerStars Instagram Ad

The UK Advertising Standards Agency banned a PokerStars ad for misleading implications about gambling rewards.
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