#ad-personalization

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Privacy technologies
fromPocket-lint
1 week ago

I didn't realize my LG TV was spying on me until I turned off this setting

LG Live Plus uses automatic content recognition to analyze on-screen content and serve personalized ads; it’s enabled by default but can be turned off.
fromZDNET
3 weeks ago

How to clear your Google search cache on Android (and why it makes such a big difference)

Your Android device retains your Google searches, enabling various sites and services to use that data to personalize ads and other types of recommendations. For some of us, that level of personalization makes using the platform easier. However, in this modern era, with companies leveraging such information to create a highly personalized picture of you and your web usage, one could consider this practice an invasion of privacy.
Privacy technologies
fromSocial Media Today
3 weeks ago

Reddit Announces Expanded Teen Safety Measures

So Reddit will be using an age prediction model to determine user ages, in the hopes that this will ensure that underage users can't log into the app, though kids will still be able to view a non-logged-in version of the platform.
Digital life
#meta
fromThe Verge
3 months ago
EU data protection

Instagram's 'pay or consent' approach to ads is coming to UK after being rejected in EU

fromAol
8 months ago
Marketing tech

Mark Zuckerberg Pushes Trump To 'Respond Aggressively' As EU Threatens Meta's Ad Revenue - A Big Tech Showdown?

fromThe Verge
3 months ago
EU data protection

Instagram's 'pay or consent' approach to ads is coming to UK after being rejected in EU

Marketing tech
fromAol
8 months ago

Mark Zuckerberg Pushes Trump To 'Respond Aggressively' As EU Threatens Meta's Ad Revenue - A Big Tech Showdown?

Meta is facing a significant challenge from European regulators over its ad personalization practices, prompting CEO Zuckerberg to seek U.S. governmental intervention.
more#meta
Artificial intelligence
fromMen's Journal
2 months ago

OpenAI Faces User Backlash Over Controversial Potential ChatGPT Change

OpenAI may add personalized advertisements to ChatGPT using user chat memory, prompting strong negative user reactions and concern about paid-user ad exemptions.
fromAdExchanger
2 months ago

Amazon Audiences Help Keurig Dr Pepper Improve Personalization And Reach | AdExchanger

The integration, announced on Thursday, marks the first time a third-party ad solution has been able to serve ads to Amazon custom audiences. Through a direct server connection with a third-party platform like Clinch, Amazon can boost usage of its DSP and attract more advertiser spend without giving up control of its data. Clinch's clients, including Keurig Pepper, can now reach Amazon audiences not just on Amazon's own properties, but on any publisher who sells via Amazon DSP, including Disney, ESPN and NBC.
Marketing tech
Marketing
fromDigiday
2 months ago

MMA repositions as Marketing + Media Alliance to emphasize in-market collaborative testing

Marketing + Media Alliance rebrands from MMA Global to emphasize practical marketing work and AI-driven personalization experiments that delivered average performance lifts around 160%.
Artificial intelligence
fromZDNET
2 months ago

Meta gives advertisers new AI personalization tools - while using your chats to target content

Meta offers a free Business AI agent via Meta Ads to automate online customer support, sales assistance, and ad personalization for small and medium businesses.
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