
"U.S. ChatGPT users who have a free account or a low-cost Go subscription will start seeing ads starting today, according to OpenAI. Ads will be limited to the Free and Go subscription tiers, and will be shown to logged-in adult users. OpenAI does not plan to show ads to minors, and the company claims that ads will not influence the answers that ChatGPT provides. OpenAI also says it will not provide advertisers with content from ChatGPT conversations."
"Ads in ChatGPT will be clearly labeled as sponsored and the information will be presented separately from answers that ChatGPT provides. By default, OpenAI will show ads based on conversation topic, past chats, and past interactions with ads. A conversation about recipes, for example, may surface ads for meal kits or grocery delivery. Advertisers will receive aggregate information like number of views or clicks, but won't have access to chat history, memories, or personal user information."
"OpenAI is not profitable, and the free and Go tier options require "significant infrastructure and ongoing investment." OpenAI is funding that work through ads, and it says that customers who do not want to see ads can upgrade to a Plus or Pro plan. There's also an option to opt out of ads in exchange for fewer daily free messages."
Ads will appear to logged-in adult ChatGPT users on the Free and Go subscription tiers, while minors and paid subscribers will not see ads. Ads will be clearly labeled as sponsored and presented separately from ChatGPT answers, with default personalization based on conversation topic, past chats, and past ad interactions. Advertisers will receive only aggregate metrics and will not access chat history, memories, or personal user information. Users can dismiss ads, provide feedback, delete ad data, disable personalization, or opt out in exchange for fewer daily free messages. Ads will be blocked for sensitive topics like health and politics. Free and Go tiers are funded through ads because OpenAI is not profitable.
Read at MacRumors
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