"OpenAI says that ads do not have an impact on the answers ChatGPT generates, and that these posts are always clearly separated from ChatGPT's actual responses. In addition, ads are labeled as "Sponsored." That being said, it's not exactly a church-and-state situation here. OpenAI says that it decides which ads to show you based on your current and past chats, as well as your past interactions with ChatGPT ads."
"The company claims it keeps your chats away from advertisers. The idea, according to the company, is strictly funding-based so that OpenAI can expand ChatGPT access to more users. That's reportedly why ads are starting as a test, not a hardcoded feature: OpenAI says it wants to "learn, listen, and make sure [it gets] the experience right.""
OpenAI is testing ads for logged-in adult users on Free and Go ChatGPT subscriptions while Plus, Pro, Business, Enterprise, and Education accounts remain ad-free. Ads are labeled "Sponsored" and are separated from ChatGPT's responses, with OpenAI saying ads do not affect generated answers. Ads are selected using current and past chats plus past ad interactions to personalize relevance. Advertisers receive only aggregate performance metrics, not chats, histories, memories, or personal details. Ads are blocked for users under 18 and suppressed for conversations about health, medicine, or politics. Users can provide feedback, delete ad data, and manage ad personalization.
Read at Lifehacker
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