Why fast-food chains and big brands love loyalty programs
Loyalty programs significantly enhance customer retention and drive sales amidst inflation challenges, as showcased by McDonald's and Starbucks.
Council Post: Retaining Customers And Driving Authentic Engagement
Focusing on customer retention through loyalty programs is more cost-effective than acquiring new customers, boosting revenue while reducing marketing costs.
Loyalty programs in business: why it is important
Loyalty programs are essential for retaining customers and reducing acquisition costs.
Want to Double The Profit Generated From a Single Customer? Master This 5-Step Strategy | Entrepreneur
Discounts and promotions can enhance sales but may reduce overall customer value if not strategically implemented.
Loyalty program membership and engagement reached new highs in 2023
Loyalty programs play a significant role in retail for boosting customer retention and data collection.
Driving growth through data: Optimizing the retention stage | MarTech
Data is crucial in retaining existing customers by building relationships and providing ongoing value through loyalty programs and personalized experiences.
Key data types at the retention stage include customer demographics, purchase history, engagement data, and loyalty program data.
Why fast-food chains and big brands love loyalty programs
Loyalty programs significantly enhance customer retention and drive sales amidst inflation challenges, as showcased by McDonald's and Starbucks.
Council Post: Retaining Customers And Driving Authentic Engagement
Focusing on customer retention through loyalty programs is more cost-effective than acquiring new customers, boosting revenue while reducing marketing costs.
Loyalty programs in business: why it is important
Loyalty programs are essential for retaining customers and reducing acquisition costs.
Want to Double The Profit Generated From a Single Customer? Master This 5-Step Strategy | Entrepreneur
Discounts and promotions can enhance sales but may reduce overall customer value if not strategically implemented.
Loyalty program membership and engagement reached new highs in 2023
Loyalty programs play a significant role in retail for boosting customer retention and data collection.
Driving growth through data: Optimizing the retention stage | MarTech
Data is crucial in retaining existing customers by building relationships and providing ongoing value through loyalty programs and personalized experiences.
Key data types at the retention stage include customer demographics, purchase history, engagement data, and loyalty program data.
Risks and rewards: Managing loyalty program privacy and security
Personalized loyalty programs enhance consumer convenience and business insights, but managing privacy and data security is essential to avoid legal and reputational risks.
Alaska, Hawaiian Airlines are now one company. What happens next?
Alaska Airlines completed its acquisition of Hawaiian Airlines, introducing consumer protections to ensure benefits for passengers and rural communities.
Delta and major airline loyalty program practices under federal investigation
The government is investigating airline reward programs to assess consumer impacts and potential regulatory changes affecting loyalty programs and their revenue.
Biden administration probes major airlines' frequent-flyer programs
The Biden administration is reviewing major airline loyalty programs for fairness and transparency amid consumer concerns over devaluation of earned points.
Alaska, Hawaiian Airlines are now one company. What happens next?
Alaska Airlines completed its acquisition of Hawaiian Airlines, introducing consumer protections to ensure benefits for passengers and rural communities.
Delta and major airline loyalty program practices under federal investigation
The government is investigating airline reward programs to assess consumer impacts and potential regulatory changes affecting loyalty programs and their revenue.
Biden administration probes major airlines' frequent-flyer programs
The Biden administration is reviewing major airline loyalty programs for fairness and transparency amid consumer concerns over devaluation of earned points.
The big chains using loyalty card discounts for rip-off' prices revealed by Which?
Loyalty card pricing tactics by major retailers are misleading, inflating prices before applying discounts to create an illusion of savings.
You Can Buy American Airlines Miles for Up to 35% Off - Here's How
American Airlines offers a limited-time discount on AAdvantage miles, with savings up to 35%, perfect for frequent fliers seeking to enhance their travel.
Resy founder's new dining app uses crypto-just don't let its users know that
Ben Leventhal prioritizes restaurant seating arrangements over meal choices, defining dining experiences as deeply intertwined with ambiance and social dynamics.
Innovative Loyalty Program Strategies for eCommerce Businesses
Loyalty programs are essential for customer retention, but modern consumers require innovative approaches to maintain engagement.
New Online Casinos in Australia
New virtual gambling clubs in Australia focus on creating loyalty programs to retain players and offer exclusive benefits.
How To Skyrocket Your Dental Marketing Efforts This 2024
Strategic marketing approach for dental practices in 2024 includes building great website content, investing in SEO, leveraging social media, and running loyalty programs.
Macy's Inc. Taps Michael Krans to Run Media Network
Michael Krans appointed as VP of Macy's Media Network
Macy's Media Network contributes to revenue through advertising partnerships and loyalty program data
Job Vacancy: (Junior) Sales Manager (f/m/x) // Enefty Technologies | Sales Jobs | Berlin Startup Jobs
Enefty uses web3 technology to enhance loyalty programs for lifestyle brands.
Enefty is seeking a (Junior) Sales Manager to contribute to their fast-growing success.
Building Better Travel Loyalty Programs With Insights From Amazon and Expedia Group's One Key Program
Travel brands must find new ways to reach and engage consumers as brand loyalty and consumer retention become increasingly important metrics.
Travel brands are adjusting their benefits programs to promote flexibility and choice, as consumers prioritize booking opportunities that offer expanded benefits and fewer restrictions.
Council Post: The Growing Potential Of Retail Media Networks
First-party data from loyalty programs is crucial for success in retail media networks.
Retail media networks provide an opportunity to bypass competition and improve ad effectiveness.
Why you should think twice about handing over your email, number for discounts
Many popular shopping apps share personal data with third parties, including names, addresses, email IDs, and phone numbers.
Store loyalty programs and shopping apps collect and store a significant amount of personal information, including purchase history and payment details.
Rental Cars: Know the Pitfalls
Prices for car rentals vary based on location and vehicle model.
Always check both airport and off-airport rental locations for the best prices.
Use memberships and loyalty programs to get discounts and benefits when renting a car.
Council Post: From Loyal Customer To Brand Ambassador: How Loyalty Programs Can Help
Having a distinct face or voice for a brand is crucial. Brand ambassadors can vary from celebrities to loyal customers, benefiting loyalty programs and customer advocacy.