#loyalty-programs

[ follow ]
#travel-benefits

Alaska Airlines Will Launch a New Credit Card Next Year - Here Are All the Perks It'll Come With

Alaska Airlines will launch a premium credit card in summer 2025, featuring enhanced perks for travelers and an annual companion certificate.

How to Travel Like a Pro With Points and Miles in December 2024

Oneworld partners are enhancing benefits for loyal members across airlines, emphasizing the importance of maximizing loyalty program perks before year-end.

Delta Has an Invite-only Frequent Flier Status Called Delta 360 - Here's What You Need to Know About It

Delta 360 offers exclusive benefits for top-tier fliers, but the qualifications and specific perks remain largely undisclosed.

Frontier's Credit Card Has a New Perk That Skiers and Golfers Will Love

Frontier Airlines now offers free checked baggage for World Mastercard cardholders, enhancing travel ease for ski and golf trips.

Favorite hotel and airline elite benefits - The Points Guy

Elite loyalty programs reward frequent travelers with valuable perks, enhancing travel experiences and providing significant financial benefits.

Alaska Airlines Will Launch a New Credit Card Next Year - Here Are All the Perks It'll Come With

Alaska Airlines will launch a premium credit card in summer 2025, featuring enhanced perks for travelers and an annual companion certificate.

How to Travel Like a Pro With Points and Miles in December 2024

Oneworld partners are enhancing benefits for loyal members across airlines, emphasizing the importance of maximizing loyalty program perks before year-end.

Delta Has an Invite-only Frequent Flier Status Called Delta 360 - Here's What You Need to Know About It

Delta 360 offers exclusive benefits for top-tier fliers, but the qualifications and specific perks remain largely undisclosed.

Frontier's Credit Card Has a New Perk That Skiers and Golfers Will Love

Frontier Airlines now offers free checked baggage for World Mastercard cardholders, enhancing travel ease for ski and golf trips.

Favorite hotel and airline elite benefits - The Points Guy

Elite loyalty programs reward frequent travelers with valuable perks, enhancing travel experiences and providing significant financial benefits.
moretravel-benefits
#consumer-behavior

Why Loyalty Programs Fail

Effective loyalty programs significantly enhance customer engagement and drive ROI.
Underperforming programs often face issues like poor insights and lack of customer engagement.

Research: Consumers Spend Loyalty Points and Cash Differently

Consumers categorize loyalty points differently than cash, influencing their spending choices.
Understanding user categories in loyalty points can enhance program management strategies.

How To Build Up Your Customer Base (2024) - Shopify

Building a customer base is crucial for business growth and community engagement.

5 Tips for Building a Successful Customer Loyalty Program | Entrepreneur

Loyal customers drive repeat business and are willing to pay more for brands they trust.

Types of Promotional Pricing Strategies + Tips (2024) - Shopify

Most consumers prefer discounts over paying full price, significantly impacting purchasing decisions.
Implementing strategic promotional pricing can boost sales and attract new customers.

Council Post: How To Build Brand Loyalty With Gen-Z

Gen-Z exhibits unpredictable loyalty; brands must adapt strategies to meet their unique expectations and behaviors.

Why Loyalty Programs Fail

Effective loyalty programs significantly enhance customer engagement and drive ROI.
Underperforming programs often face issues like poor insights and lack of customer engagement.

Research: Consumers Spend Loyalty Points and Cash Differently

Consumers categorize loyalty points differently than cash, influencing their spending choices.
Understanding user categories in loyalty points can enhance program management strategies.

How To Build Up Your Customer Base (2024) - Shopify

Building a customer base is crucial for business growth and community engagement.

5 Tips for Building a Successful Customer Loyalty Program | Entrepreneur

Loyal customers drive repeat business and are willing to pay more for brands they trust.

Types of Promotional Pricing Strategies + Tips (2024) - Shopify

Most consumers prefer discounts over paying full price, significantly impacting purchasing decisions.
Implementing strategic promotional pricing can boost sales and attract new customers.

Council Post: How To Build Brand Loyalty With Gen-Z

Gen-Z exhibits unpredictable loyalty; brands must adapt strategies to meet their unique expectations and behaviors.
moreconsumer-behavior
#customer-retention

Why fast-food chains and big brands love loyalty programs

Loyalty programs significantly enhance customer retention and drive sales amidst inflation challenges, as showcased by McDonald's and Starbucks.

Loyalty programs in business: why it is important

Loyalty programs are essential for retaining customers and reducing acquisition costs.

Council Post: Retaining Customers And Driving Authentic Engagement

Focusing on customer retention through loyalty programs is more cost-effective than acquiring new customers, boosting revenue while reducing marketing costs.

Maximizing profits: Strategies for earning through loyalty programs | MarTech

Loyalty programs are crucial for financial success by engaging customers strategically beyond simple rewards.

Loyalty program membership and engagement reached new highs in 2023

Loyalty programs play a significant role in retail for boosting customer retention and data collection.

Want to Double The Profit Generated From a Single Customer? Master This 5-Step Strategy | Entrepreneur

Discounts and promotions can enhance sales but may reduce overall customer value if not strategically implemented.

Why fast-food chains and big brands love loyalty programs

Loyalty programs significantly enhance customer retention and drive sales amidst inflation challenges, as showcased by McDonald's and Starbucks.

Loyalty programs in business: why it is important

Loyalty programs are essential for retaining customers and reducing acquisition costs.

Council Post: Retaining Customers And Driving Authentic Engagement

Focusing on customer retention through loyalty programs is more cost-effective than acquiring new customers, boosting revenue while reducing marketing costs.

Maximizing profits: Strategies for earning through loyalty programs | MarTech

Loyalty programs are crucial for financial success by engaging customers strategically beyond simple rewards.

Loyalty program membership and engagement reached new highs in 2023

Loyalty programs play a significant role in retail for boosting customer retention and data collection.

Want to Double The Profit Generated From a Single Customer? Master This 5-Step Strategy | Entrepreneur

Discounts and promotions can enhance sales but may reduce overall customer value if not strategically implemented.
morecustomer-retention
from Marketing Dive
2 weeks ago

E.l.f. brings shopping to the speakeasy with Virtual Luxe Lounge

E.l.f. Cosmetics introduces the Virtual Luxe Lounge for immersive digital shopping, enhancing customer engagement and loyalty.
#frontier-airlines

Maligned budget airline to now target upscale customers

Frontier Airlines is moving away from the ultra-low-cost model by adding first-class seating and premium services.

Frontier to Introduce a New 'First Class-style' Seat Next Year - What We Know so Far

Frontier Airlines is introducing first-class-style seats and new perks for 2025, aiming to transform itself into a more rewarding airline.

Maligned budget airline to now target upscale customers

Frontier Airlines is moving away from the ultra-low-cost model by adding first-class seating and premium services.

Frontier to Introduce a New 'First Class-style' Seat Next Year - What We Know so Far

Frontier Airlines is introducing first-class-style seats and new perks for 2025, aiming to transform itself into a more rewarding airline.
morefrontier-airlines
#promotions

Donate to Charity and Earn 10x Southwest Points for Your Next Flight - Here's How

Southwest Airlines is offering Rapid Rewards members 10x bonus points for donations to select charities until December 16.

United and Vrbo Have a Lucrative Bonus Miles Deal - How to Make Sure You Receive Yours

Maximizing loyalty points through promotional offers can effectively reduce travel expenses but can be complicated due to potential issues with account crediting.

Donate to Charity and Earn 10x Southwest Points for Your Next Flight - Here's How

Southwest Airlines is offering Rapid Rewards members 10x bonus points for donations to select charities until December 16.

United and Vrbo Have a Lucrative Bonus Miles Deal - How to Make Sure You Receive Yours

Maximizing loyalty points through promotional offers can effectively reduce travel expenses but can be complicated due to potential issues with account crediting.
morepromotions

Are shoppers right to not trust supermarket loyalty cards?

The Competition and Markets Authority finds most supermarket loyalty discounts are genuine but advises customers to shop around for the best prices.
#customer-engagement

Domino's Recipe for Digital Success and Driving Loyalty

The Role of AI in Customer Engagement
Importance of Test and Learn Strategy for App Usability

How SMEs Can Leverage Gamification Techniques to Enhance Customer Engagement

Gamification enhances customer engagement for SMEs by incorporating game mechanics into everyday interactions. It fosters loyalty and enhances the customer experience.

Innovative Loyalty Program Strategies for eCommerce Businesses

Loyalty programs are essential for customer retention, but modern consumers require innovative approaches to maintain engagement.

Bank of America on unlocking greater accessibility in reward programs - Tearsheet

Loyalty programs must adapt to generational differences to foster customer engagement and retention effectively.

Domino's Recipe for Digital Success and Driving Loyalty

The Role of AI in Customer Engagement
Importance of Test and Learn Strategy for App Usability

How SMEs Can Leverage Gamification Techniques to Enhance Customer Engagement

Gamification enhances customer engagement for SMEs by incorporating game mechanics into everyday interactions. It fosters loyalty and enhances the customer experience.

Innovative Loyalty Program Strategies for eCommerce Businesses

Loyalty programs are essential for customer retention, but modern consumers require innovative approaches to maintain engagement.

Bank of America on unlocking greater accessibility in reward programs - Tearsheet

Loyalty programs must adapt to generational differences to foster customer engagement and retention effectively.
morecustomer-engagement
#spirit-airlines

Broward-based Spirit Airlines has declared bankruptcy. How does that affect your travel?

Spirit Airlines assures travelers of continued operations and the ability to book flights during bankruptcy.

What does Spirit Airlines' bankruptcy filing mean for travelers?

Spirit Airlines filed for Chapter 11 bankruptcy due to financial struggles exacerbated by COVID-19 and rising competition.
The airline plans to operate as usual during the bankruptcy process, ensuring customer assurance regarding bookings and loyalty programs.

Spirit Has Flights to New York, Las Vegas, and More for Under $50 Right Now

Spirit Airlines has launched flight deals with one-way fares under $50 to popular destinations, including a remarkable $11 fare.

Broward-based Spirit Airlines has declared bankruptcy. How does that affect your travel?

Spirit Airlines assures travelers of continued operations and the ability to book flights during bankruptcy.

What does Spirit Airlines' bankruptcy filing mean for travelers?

Spirit Airlines filed for Chapter 11 bankruptcy due to financial struggles exacerbated by COVID-19 and rising competition.
The airline plans to operate as usual during the bankruptcy process, ensuring customer assurance regarding bookings and loyalty programs.

Spirit Has Flights to New York, Las Vegas, and More for Under $50 Right Now

Spirit Airlines has launched flight deals with one-way fares under $50 to popular destinations, including a remarkable $11 fare.
morespirit-airlines
#customer-experience

Curriculum That Never Sleeps = Customers Who Never Leave - eLearning

Customer education is viewed as essential by leaders but faces significant challenges.
Combining effective learning strategies with the right technology can enhance customer education programs.

Unlocking Retail Benefits; Time To Take Off The Training Wheels | AdExchanger

Walmart is innovating shopping access to improve customer experience with their subscription model, despite initial frustrations from in-store barricades.

JetBlue Is Getting Into the Airport Lounge Business

JetBlue is entering the airport lounge market with plans for exclusive lounges in major airports, enhancing customer experience and loyalty.

This Airline Has the Best Rewards Program in the World, According to a New Study - Plus, See the Top 10

Air France and KLM's Flying Blue is ranked the best airline rewards program due to its low cost and ease of booking.

How Beef 'O' Brady's streamlines customer experience | MarTech

Unified platform for pickup, delivery, and dining in
Centralizing data for customer experience and loyalty

Curriculum That Never Sleeps = Customers Who Never Leave - eLearning

Customer education is viewed as essential by leaders but faces significant challenges.
Combining effective learning strategies with the right technology can enhance customer education programs.

Unlocking Retail Benefits; Time To Take Off The Training Wheels | AdExchanger

Walmart is innovating shopping access to improve customer experience with their subscription model, despite initial frustrations from in-store barricades.

JetBlue Is Getting Into the Airport Lounge Business

JetBlue is entering the airport lounge market with plans for exclusive lounges in major airports, enhancing customer experience and loyalty.

This Airline Has the Best Rewards Program in the World, According to a New Study - Plus, See the Top 10

Air France and KLM's Flying Blue is ranked the best airline rewards program due to its low cost and ease of booking.

How Beef 'O' Brady's streamlines customer experience | MarTech

Unified platform for pickup, delivery, and dining in
Centralizing data for customer experience and loyalty
morecustomer-experience
#travel

JetBlue Announces First-Ever Airport Lounge To Open At JFK By 2025

JetBlue will launch its first airport lounge at JFK in 2025 as part of its JetForward strategy, enhancing premium offerings for loyal customers.

I use credit-card points to book almost all of my travel - but there are 5 things I'd never do

Use credit card points strategically for travel to maximize benefits.
Avoid hoarding points; have specific goals for redemption.
Focus on flights rather than hotels or vacation packages for better value.
Pay off credit card balances monthly to maintain financial health.

JetBlue Announces First-Ever Airport Lounge To Open At JFK By 2025

JetBlue will launch its first airport lounge at JFK in 2025 as part of its JetForward strategy, enhancing premium offerings for loyal customers.

I use credit-card points to book almost all of my travel - but there are 5 things I'd never do

Use credit card points strategically for travel to maximize benefits.
Avoid hoarding points; have specific goals for redemption.
Focus on flights rather than hotels or vacation packages for better value.
Pay off credit card balances monthly to maintain financial health.
moretravel
#travel-rewards

Expedia Extends Its Loyalty Program to Microsoft Bing Travel Users

Expedia and Microsoft strengthen their partnership, enabling Bing users to earn One Key cash by booking through the Bing search engine.

JetBlue's Latest Partnership With This Major Hotel Chain Offers 15,000 Bonus Points on Your Next Stay

JetBlue's promotion allows IHG guests to earn up to 15,000 points for hotel stays, enhancing travel rewards for loyal members.

The Best Points and Miles Deals for November 2024

Hilton Honors allows members to bid points for private sessions with celebrity makeup artists, merging luxury with experiential learning.

Expedia Extends Its Loyalty Program to Microsoft Bing Travel Users

Expedia and Microsoft strengthen their partnership, enabling Bing users to earn One Key cash by booking through the Bing search engine.

JetBlue's Latest Partnership With This Major Hotel Chain Offers 15,000 Bonus Points on Your Next Stay

JetBlue's promotion allows IHG guests to earn up to 15,000 points for hotel stays, enhancing travel rewards for loyal members.

The Best Points and Miles Deals for November 2024

Hilton Honors allows members to bid points for private sessions with celebrity makeup artists, merging luxury with experiential learning.
moretravel-rewards
#airlines

America's frequent flyer programs are drawing new government scrutiny

The Department of Transportation is investigating major airlines for potential unfair practices in their frequent flyer rewards programs.

4 Big Airlines Face U.S. Inquiry Over Frequent Flier Programs

The Transportation Department is investigating major airlines' rewards programs to enhance consumer protections and transparency.

Federal government investigates airline loyalty programs

The U.S. DOT is investigating airlines' loyalty reward programs due to consumer concerns about devaluation and hidden costs.

SFO's biggest airline just made elite status harder to earn in 2025

United Airlines enhances MileagePlus rewards for elite status members with bonuses on PQPs and versatile PlusPoints.
Transportation Department mandates cash refunds for delayed or canceled flights, emphasizing consumer rights.

America's frequent flyer programs are drawing new government scrutiny

The Department of Transportation is investigating major airlines for potential unfair practices in their frequent flyer rewards programs.

4 Big Airlines Face U.S. Inquiry Over Frequent Flier Programs

The Transportation Department is investigating major airlines' rewards programs to enhance consumer protections and transparency.

Federal government investigates airline loyalty programs

The U.S. DOT is investigating airlines' loyalty reward programs due to consumer concerns about devaluation and hidden costs.

SFO's biggest airline just made elite status harder to earn in 2025

United Airlines enhances MileagePlus rewards for elite status members with bonuses on PQPs and versatile PlusPoints.
Transportation Department mandates cash refunds for delayed or canceled flights, emphasizing consumer rights.
moreairlines

Risks and rewards: Managing loyalty program privacy and security

Personalized loyalty programs enhance consumer convenience and business insights, but managing privacy and data security is essential to avoid legal and reputational risks.

Marriott Bonvoy and Uber to Roll Out Partnership Changes - What Users Should Know

Marriott Bonvoy and Uber enhance travel experience by integrating ride scheduling and loyalty points directly in the Marriott app.
#travel-deals

The Best Travel Deals for Maximizing Your Points and Miles in October

October brings exciting points and miles deals for travel, enhancing opportunities for rewards and travel planning.

This Hard Rock Hotel Sale Has Up to 50% Off Stays Around the World

Hard Rock Hotels is offering up to 50% off on stays globally from September 15 to March 31, 2025.

The Best Travel Deals for Maximizing Your Points and Miles in October

October brings exciting points and miles deals for travel, enhancing opportunities for rewards and travel planning.

This Hard Rock Hotel Sale Has Up to 50% Off Stays Around the World

Hard Rock Hotels is offering up to 50% off on stays globally from September 15 to March 31, 2025.
moretravel-deals
from AdExchanger
2 months ago

Why Loyalty, Not Churn, Is The Key Metric For Streaming Platforms | AdExchanger

The streaming industry faces high churn rates, necessitating a shift towards building viewer loyalty for better engagement and monetization.

What Is Kroger Boost, And How Is It Different From A Loyalty Account? - Tasting Table

Kroger's Boost program capitalizes on customer demand for paid loyalty, focusing on convenient delivery and savings.
#consumer-protection

Delta and major airline loyalty program practices under federal investigation

The government is investigating airline reward programs to assess consumer impacts and potential regulatory changes affecting loyalty programs and their revenue.

Biden administration probes major airlines' frequent-flyer programs

The Biden administration is reviewing major airline loyalty programs for fairness and transparency amid consumer concerns over devaluation of earned points.

Alaska, Hawaiian Airlines are now one company. What happens next?

Alaska Airlines completed its acquisition of Hawaiian Airlines, introducing consumer protections to ensure benefits for passengers and rural communities.

Delta and major airline loyalty program practices under federal investigation

The government is investigating airline reward programs to assess consumer impacts and potential regulatory changes affecting loyalty programs and their revenue.

Biden administration probes major airlines' frequent-flyer programs

The Biden administration is reviewing major airline loyalty programs for fairness and transparency amid consumer concerns over devaluation of earned points.

Alaska, Hawaiian Airlines are now one company. What happens next?

Alaska Airlines completed its acquisition of Hawaiian Airlines, introducing consumer protections to ensure benefits for passengers and rural communities.
moreconsumer-protection
#customer-loyalty

Council Post: How To Boost Revenue With Loyalty Programs

Loyalty programs enhance customer retention and are more cost-effective than attracting new customers.

How Emotional Loyalty Is Key for Digital Tech Companies' Success? | HackerNoon

Achieving customer loyalty is more challenging than retention in digital tech business.

Council Post: How To Boost Revenue With Loyalty Programs

Loyalty programs enhance customer retention and are more cost-effective than attracting new customers.

How Emotional Loyalty Is Key for Digital Tech Companies' Success? | HackerNoon

Achieving customer loyalty is more challenging than retention in digital tech business.
morecustomer-loyalty
#ai

Tesco could use AI to encourage Clubcard shoppers to make healthier choices

Tesco plans to use AI through its Clubcard loyalty program to encourage healthier shopping choices among its 22 million members.

Comarch Holds New Webinar - Top Loyalty Trends: Industry-Specific Ideas 2024 | MarTech

Loyal customers drive significant brand purchases; loyalty programs crucial for retention and increased spending.

Tesco could use AI to encourage Clubcard shoppers to make healthier choices

Tesco plans to use AI through its Clubcard loyalty program to encourage healthier shopping choices among its 22 million members.

Comarch Holds New Webinar - Top Loyalty Trends: Industry-Specific Ideas 2024 | MarTech

Loyal customers drive significant brand purchases; loyalty programs crucial for retention and increased spending.
moreai

The big chains using loyalty card discounts for rip-off' prices revealed by Which?

Loyalty card pricing tactics by major retailers are misleading, inflating prices before applying discounts to create an illusion of savings.

You Can Buy American Airlines Miles for Up to 35% Off - Here's How

American Airlines offers a limited-time discount on AAdvantage miles, with savings up to 35%, perfect for frequent fliers seeking to enhance their travel.

Resy founder's new dining app uses crypto-just don't let its users know that

Ben Leventhal prioritizes restaurant seating arrangements over meal choices, defining dining experiences as deeply intertwined with ambiance and social dynamics.
#retailers

Companies are doubling down on loyalty programs right now

Retailers are increasingly turning to loyalty programs to boost sales and attract cautious shoppers.

Shoppers, Facing Holiday Spending, Turn to Loyalty Programs

39% of shoppers plan to use rewards and cash-back offers to buy gifts for others this holiday season.
Retailers are focusing on their loyalty programs and incentives to attract shoppers and increase revenue during the holiday season.

Companies are doubling down on loyalty programs right now

Retailers are increasingly turning to loyalty programs to boost sales and attract cautious shoppers.

Shoppers, Facing Holiday Spending, Turn to Loyalty Programs

39% of shoppers plan to use rewards and cash-back offers to buy gifts for others this holiday season.
Retailers are focusing on their loyalty programs and incentives to attract shoppers and increase revenue during the holiday season.
moreretailers

New Online Casinos in Australia

New virtual gambling clubs in Australia focus on creating loyalty programs to retain players and offer exclusive benefits.

How To Skyrocket Your Dental Marketing Efforts This 2024

Strategic marketing approach for dental practices in 2024 includes building great website content, investing in SEO, leveraging social media, and running loyalty programs.

Macy's Inc. Taps Michael Krans to Run Media Network

Michael Krans appointed as VP of Macy's Media Network
Macy's Media Network contributes to revenue through advertising partnerships and loyalty program data

Job Vacancy: (Junior) Sales Manager (f/m/x) // Enefty Technologies | Sales Jobs | Berlin Startup Jobs

Enefty uses web3 technology to enhance loyalty programs for lifestyle brands.
Enefty is seeking a (Junior) Sales Manager to contribute to their fast-growing success.

Building Better Travel Loyalty Programs With Insights From Amazon and Expedia Group's One Key Program

Travel brands must find new ways to reach and engage consumers as brand loyalty and consumer retention become increasingly important metrics.
Travel brands are adjusting their benefits programs to promote flexibility and choice, as consumers prioritize booking opportunities that offer expanded benefits and fewer restrictions.

Council Post: The Growing Potential Of Retail Media Networks

First-party data from loyalty programs is crucial for success in retail media networks.
Retail media networks provide an opportunity to bypass competition and improve ad effectiveness.

Why you should think twice about handing over your email, number for discounts

Many popular shopping apps share personal data with third parties, including names, addresses, email IDs, and phone numbers.
Store loyalty programs and shopping apps collect and store a significant amount of personal information, including purchase history and payment details.

Council Post: From Loyal Customer To Brand Ambassador: How Loyalty Programs Can Help

Having a distinct face or voice for a brand is crucial. Brand ambassadors can vary from celebrities to loyal customers, benefiting loyalty programs and customer advocacy.
[ Load more ]