fromwww.independent.co.uk
8 months agoTesco could use AI to encourage Clubcard shoppers to make healthier choices
Tesco's CEO Ken Murphy suggested that AI can make a positive impact by guiding customers towards healthier options through its Clubcard loyalty program. With 22 million members, the retailer aims to use data to suggest alternatives to high-sodium products, enhancing customer health and shopping experience simultaneously. This approach highlights how technology can reshape retailer-customer interactions, potentially lowering shopping expenses and reducing food waste.