"As a distributor with a significant library we want to ensure that our content is as widely monetized on YouTube and Facebook as possible and we are excited to be working with Merzigo on some of our catalogue titles," said Louise Pedersen, CEO of All3Media International.
TV makers need to get more lifetime value from a customer after selling a unit. With more competition in the market, companies often need to sell TVs at a discounted price with lower margins. The best way for them to recover the money is by striking partnerships with channels, streaming services, and advertisers. This is the core thesis around Barcelona-based Titan OS, which provides a smart TV operating system to TV makers with a promise to get better lifetime value out of the customer.