Social media marketing
fromAdweek
10 hours agoTRESemme's Paige DeSorbo Collab Gives Unilever's Influencer-First Strategy a Glossy Start
Unilever is significantly investing in influencer marketing, aiming for high ROI through strategic partnerships.
These new and expanded roles are a reflection of continued growth for Shondaland as our audience becomes more and more global. Alyssa, Catherine and Seth have played a key role in the success of their respective divisions.
"ESPN, which has the largest brand following on the platform (50 million), posted more than two dozen clips Monday. The NBA, with the largest presence of any sport league (23 million followers), is continuing to add content too."
"You think you just fell out of a coconut tree? You exist in the context of all in which you live and what came before you." This quote from Harris resonated deeply, turning into a viral meme that her supporters embraced.
The participation of over 200 digital content creators at the Democratic National Convention reflects a strategic move to engage younger voters through social media platforms, enhancing the party's reach.