#digital-engagement

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Non-profit organizations
fromFast Company
3 weeks ago

Nonprofits need revolutionary thinking in audience engagement if they want to survive

Nonprofits face significant challenges as traditional funding sources diminish and audience engagement shifts towards digital platforms.
#gen-z
more#gen-z
Marketing tech
fromForbes
1 month ago

Reality Check: The One Thing That's Probably Missing From Your Omnichannel Marketing Strategy

Consumers favor physical experiences over digital ones for a more authentic engagement with brands.
Social media marketing
fromAdweek
1 month ago

TRESemme's Paige DeSorbo Collab Gives Unilever's Influencer-First Strategy a Glossy Start

Unilever is significantly investing in influencer marketing, aiming for high ROI through strategic partnerships.
Media industry
fromForbes
1 month ago

How AI Drives Multiscreen Viewership And Monetization

Multiscreen viewership offers broadcasters new engagement opportunities and revenue streams through interactive content.
Broadcasters can convert challenges from second screens into advantages by embracing innovative strategies.
#content-creation
LA Kings
fromIndia Currents
2 months ago

Millions Tune In As The World's Richest Cricket League (IPL) Hits The Social Media Airwaves

Cricket has evolved into a highly accessible online sport through IPL's innovative content creation.
LA Kings
fromIndia Currents
2 months ago

Millions Tune In As The World's Richest Cricket League (IPL) Hits The Social Media Airwaves

Cricket has evolved into a highly accessible online sport through IPL's innovative content creation.
more#content-creation
#user-experience
UX design
fromMedium
3 months ago

Designing UX for Focus and Flow

Designers must create digital experiences that minimize distractions to support user focus and promote a state of flow.
UX design
fromMedium
3 months ago

Designing UX for Focus and Flow

Designers must create digital experiences that minimize distractions to support user focus and promote a state of flow.
more#user-experience
Mental health
fromwww.dw.com
3 months ago

Adolescence and mental health: Are smartphone bans enough? DW 04/03/2025

Netflix's 'Adolescence' spotlights online radicalization and its negative effects on teenage mental health, prompting policy reactions.
fromTheWrap
3 months ago

Shondaland Expands Executive Roles for Catherine Yan Lustro, Alyssa Schimel and Seth Plattner

These new and expanded roles are a reflection of continued growth for Shondaland as our audience becomes more and more global. Alyssa, Catherine and Seth have played a key role in the success of their respective divisions.
Media industry
fromHackernoon
1 year ago

How Will Stables' Tezos-Powered Game Shake Up Horse Racing? | HackerNoon

By bringing our extensive database into Stables' digital world, we're giving racing fans a chance to strategize, manage their stables, and engage with horse racing in a whole new way.
Cryptocurrency
Marketing tech
fromDigiday
3 months ago

The Economist is looking beyond traffic to measure the success of its brand marketing push

The Economist's marketing campaign focuses on brand awareness rather than web traffic.
Fashion & style
fromVogue Business
3 months ago

Traditional digital marketing is going amiss. Should luxury go lo-fi?

Digital content strategies are crucial during economic and political instability in the luxury market.
Luxury brands need to adapt to new legislative changes influencing digital marketing.
Digital life
fromFast Company
4 months ago

Consumers are connected more than ever before

Technology's rapid integration into society requires ongoing research and insights to adapt to consumer needs.
The Consumer Connections Report details evolving consumer relationships with technology and its impact on families.
fromSportico.com
5 months ago

What Does a TikTok Ban Mean for Sports? 'Nothing,' Mark Cuban Says

"ESPN, which has the largest brand following on the platform (50 million), posted more than two dozen clips Monday. The NBA, with the largest presence of any sport league (23 million followers), is continuing to add content too."
Marketing
fromForbes
6 months ago

How To Build The Right Chatbot Business Case

Investing in chatbots can be beneficial beyond cost savings; they may help retain customers and close sales, highlighting the importance of aligning success metrics with business goals.
Miscellaneous
fromPew Research Center
6 months ago

Teens, Social Media and Technology 2024

This latest survey indicates that while platforms like YouTube, TikTok, Instagram, and Snapchat remain prevalent, there has been a notable decline in Facebook and X usage among teenagers.
Marketing
fromwww.cnbc.com
10 months ago

Democrats grant special convention access to more than 200 content creators

The participation of over 200 digital content creators at the Democratic National Convention reflects a strategic move to engage younger voters through social media platforms, enhancing the party's reach.
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