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fromThe Business of Fashion
2 days ago

The Top 10 Contemporary and Accessible Luxury Fashion Brands Leading Customer Engagement

Last year, traditional luxury brands struggled to keep the attention of aspirational shoppers, and it was their lower-priced counterparts that swooped in to fill the gap. The formerly squeezed middle of the market - sitting below pure luxury labels but above mass-market brands - was able to capitalise on luxury's ever-growing prices and perceived lack of innovation. Tightening consumer budgets also played a part.
US news
fromwww.mediaite.com
2 months ago

Fox News Just Bankrolled Its Most First Quarter Ad Revenue EVER

Fox Corporation achieved record first-quarter ad revenue driven by Fox News’ prime-time dominance, increased ad pricing, robust digital engagement, and new national advertisers.
fromQNS
5 months ago

US Open Fan Week sees record turnout of nearly 240K people - QNS

A record number of 239,307 people took part in the 2025 US Open Fan Week, which ran from Monday, Aug. 18, to Saturday, Aug. 23, at the USTA Billie Jean King National Tennis Center in Flushing Meadows Corona Park. The new high in turnout was buoyed in large part by a strong shared interest in the reimagined US Open Mixed Doubles Championship. Another big contributing factor was the over 50,000 people present for Arthur Ashe Kids' Day.
New York City
Digital life
fromForbes
5 months ago

10 Best Workplace Approved Emojis And How To Use Them

Emojis have transformed professional communication, serving as emotional signals and tone modifiers in chat-based work environments.
E-Commerce
fromEMARKETER
5 months ago

Pause ad users want personalization and perks

Over half of Gen Z, millennial, and Gen X consumers prefer ads that allow saving offers and reminders.
Digital life
fromThe Mercury News
6 months ago

Larry Magid: Internet Governance Forum focuses on protecting kids

The Internet Governance Forum fosters multistakeholder dialogue on internet safety, bringing together diverse representatives to share insights and strategies.
London music
fromComputerWeekly.com
6 months ago

Vodafone sees Glastonbury mobile data traffic usage rise 25% | Computer Weekly

Mobile connectivity is essential for large events like Glastonbury Festival, driven by digital-savvy audiences with high expectations.
fromwww.theguardian.com
6 months ago

Dance routines and tenniscore': how Wimbledon is seeking new fans online

Wimbledon is determined to attract younger audiences through engaging social media content, a shift in strategy to connect with a new generation of tennis fans.
Social media marketing
Social media marketing
fromSportico.com
7 months ago

Sporticast 457: Scoring Sports' Social Media War

The Lakers dominate social media among U.S. sports teams, with 63.8 million followers, emphasizing engaging content creation amid algorithmic challenges.
Non-profit organizations
fromFast Company
7 months ago

Nonprofits need revolutionary thinking in audience engagement if they want to survive

Nonprofits face significant challenges as traditional funding sources diminish and audience engagement shifts towards digital platforms.
Marketing tech
fromForbes
8 months ago

Reality Check: The One Thing That's Probably Missing From Your Omnichannel Marketing Strategy

Consumers favor physical experiences over digital ones for a more authentic engagement with brands.
Social media marketing
fromAdweek
8 months ago

TRESemme's Paige DeSorbo Collab Gives Unilever's Influencer-First Strategy a Glossy Start

Unilever is significantly investing in influencer marketing, aiming for high ROI through strategic partnerships.
Media industry
fromForbes
8 months ago

How AI Drives Multiscreen Viewership And Monetization

Multiscreen viewership offers broadcasters new engagement opportunities and revenue streams through interactive content.
Broadcasters can convert challenges from second screens into advantages by embracing innovative strategies.
fromSocial Media Today
9 months ago

Zuckerberg Discusses AI Bot Profiles and the Potential for AI Companionship

Today, most of the time spent on Facebook and Instagram is on video, but do you think in five years we're just going to be sitting in our feed and consuming media that's just video? No, it's going to be interactive.
Artificial intelligence
LA Kings
fromIndia Currents
9 months ago

Millions Tune In As The World's Richest Cricket League (IPL) Hits The Social Media Airwaves

Cricket has evolved into a highly accessible online sport through IPL's innovative content creation.
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