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Fashion & style
fromFast Company
2 days ago

How 'Florsheimgate' became the meme we needed

President Trump's gifting of Florsheim shoes to cabinet members and allies made the affordable brand a unexpected MAGA status symbol, generating humorous social media mockery rather than serious brand backlash.
Miami food
fromTasting Table
2 weeks ago

Where To Find The Florida Burger That Oprah Winfrey Reportedly Called 'America's Best' - Tasting Table

Le Tub, a Hollywood Beach dive bar established in 1975, serves a renowned 13-ounce sirloin burger charcoaled to perfection that Oprah Winfrey called the best burger in America.
E-Commerce
fromwww.marketingdive.com
3 weeks ago

Depop touts ability to support consumer incomes with Depoponomics'

Depop launched Depoponomics, a national campaign using a Kelis-backed 30-second spot and fee-free selling to show resale can earn consumers extra income.
Social media marketing
fromwww.nature.com
4 weeks ago

Evaluating celebrity influence on brand attention, emotion, and memory

Celebrity and influencer endorsements shape consumer attitudes, credibility, engagement, and purchase intentions, with effectiveness driven by authenticity, endorser–brand fit, attractiveness, and market context.
Marketing
fromVulture
1 month ago

Conan O'Brien Wants Hailey Bieber's Smoothie

Conan O'Brien offered to be Erewhon's new endorser for the Hailey Bieber Strawberry Glaze Skin Supporting Smoothie, demanding 80% higher pay.
Design
fromIrish Independent
3 months ago

'I started this from my kitchen table' - jewellery maker whose fans include Siobhan McSweeney and CMAT reflects on her career

Handmade jeweller Daki Zdravka Rezic gained celebrity exposure after Siobhán McSweeney and CMAT wore her bold, sustainable, small-batch earrings.
Gadgets
fromWIRED
4 months ago

Sora Has Lost Its App Store Crown to Drake and Free Chicken

A Dave's Hot Chicken promotion offering a free slider for Drake's birthday drove massive app sign-ups, propelling its app to the iOS App Store number-one spot, displacing OpenAI's Sora.
Law
fromFortune Crypto
4 months ago

Melania Trump memecoin team 'weaponized fame to disarm diligence' in sprawling crypto conspiracy, alleges court filing | Fortune Crypto

Melania Trump's memecoin was one of 15 fraudulent tokens used in a celebrity-driven pump-and-dump scheme that defrauded crypto investors.
fromWIRED
4 months ago

Melania Trump Used as 'Window-Dressing' in Elaborate Memecoin Fraud, Legal Filing Claims

In April, crypto investors brought a federal class action lawsuit against Benjamin Chow, cofounder of crypto exchange Meteora, and Hayden Davis, cofounder of crypto venture capital firm Kelsier Labs, among other defendants, accusing them of a multimillion-dollar fraud involving a single memecoin, $M3M3. Later, the plaintiffs filed an amended complaint, expanding the allegations to include racketeering activity. They claimed the pair had colluded to rig the market for $LIBRA, a coin promoted by Javier Milei, president of Argentina, which collapsed in value shortly after launch.
Cryptocurrency
Renovation
fromRemodelista
5 months ago

In Memoriam: Diane Keaton, Remodelista's Fairy Godmother - Remodelista

Diane Keaton was an enthusiastic early supporter and contributor to Remodelista, offering endorsements, posts, introductions, and personal encouragement.
Fashion & style
fromBustle
5 months ago

Babe, Wake Up, Dakota Johnson Just Freed The Nip In A Daring Lace Dress

Dakota Johnson remains a devoted Gucci ambassador, attending the 21st Zurich Film Festival in a striking, partially sheer royal-blue custom Gucci gown.
Alternative medicine
fromNatural Health News
6 months ago

Are Tanning Beds Safe, The CRAZY Future Of Red Light Therapy & The "Sun Sandwich" concept, Robot Massages, Korean Face Masks & More With Kris Sweeting.

A multifunctional Ultron phototherapy panel provides adjustable UVA, UVB, and COB LED settings for versatile red light therapy and performance-focused recovery.
#serena-williams
more#serena-williams
Marketing
fromCreative Bloq
6 months ago

New Timothee Chalamet billboard has no right to be so perfect

Cash App uses Timothée Chalamet imagery and a cinematic ad to sell cultural vibes and brand prestige rather than explaining product features.
E-Commerce
fromwww.theguardian.com
7 months ago

From Krispy Kreme to GoPro, has meme-stock trading frenzy returned?

Amateur traders are driving a renewed surge in struggling retailers and consumer brands, echoing the meme-stock frenzy of 2021.
Tech industry
fromConsequence
7 months ago

Chris Martin's Ex, Gwyneth Paltrow, Hired as Astronomer's New "Spokesperson" in Wake of Coldplay Kiss Cam Video

Astronomer addresses a self-inflicted crisis with a humorous video featuring Gwyneth Paltrow as a temporary spokesman.
fromBroBible
7 months ago

American Eagle Adds Over $300 Million In Market Cap With Racy Sydney Sweeney Ads: Report

American Eagle's campaign featuring Sydney Sweeney led to a $300 million increase in market cap after the debut, indicating the brand's effective marketing strategy.
Marketing
Food & drink
fromWIRED
7 months ago

Lettuce Grow's Indoor Farmstand Is Perfect, Except for a Few Bugs (Literally)

Zooey Deschanel and her ex-husband continue to operate the Lettuce Grow hydroponic garden after their divorce.
fromInc
8 months ago

How Flower by Edie Parker Landed 2 Million Social Impressions With a Single Campaign

"When you feel that someone who's starring in the campaign is psyched about it, people respond positively to it," Heyman says, reflecting on the success of their recent campaign.
Cannabis
Food & drink
fromFood & Beverage Magazine
10 months ago

ANNA KENDRICK AND REBEL WILSON STAR IN NEW SPLASH REFRESHER "BESTIES" CAMPAIGN

The campaign features Anna Kendrick and Rebel Wilson promoting Splash Refresher™ as a flavorful, healthy alternative to plain water.
fromThe Business of Fashion
10 months ago

Acne Studios Names Brune Buonomano CMO

Acne Studios has appointed Brune Buonomano as chief marketing officer, succeeding Isabella Burley, as the brand targets €500 million in annual sales.
Media industry
Fashion & style
fromWho What Wear
10 months ago

Fittingly, Elizabeth Olsen Just Wore the Controversial The Row Sandals Everyone's Talking About

The Row redefines classic shoe styles with high-quality, luxury pricing, exemplified by their viral Dune Flip-Flops.
Media industry
fromThe Drum
10 months ago

How to keep your brand from getting posterized by your own celebrity endorser

Caitlin Clark's campaign demonstrates effective use of celebrity marketing by linking her popularity with Gainbridge's services without overshadowing the message.
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