#celebrity-endorsement

[ follow ]
E-Commerce
fromwww.theguardian.com
6 days ago

From Krispy Kreme to GoPro, has meme-stock trading frenzy returned?

Amateur traders are driving a renewed surge in struggling retailers and consumer brands, echoing the meme-stock frenzy of 2021.
fromConsequence
1 week ago

Chris Martin's Ex, Gwyneth Paltrow, Hired as Astronomer's New "Spokesperson" in Wake of Coldplay Kiss Cam Video

Astronomer addresses a self-inflicted crisis with a humorous video featuring Gwyneth Paltrow as a temporary spokesman.
fromBroBible
1 week ago

American Eagle Adds Over $300 Million In Market Cap With Racy Sydney Sweeney Ads: Report

American Eagle's campaign featuring Sydney Sweeney led to a $300 million increase in market cap after the debut, indicating the brand's effective marketing strategy.
Marketing
fromWIRED
2 weeks ago

Lettuce Grow's Indoor Farmstand Is Perfect, Except for a Few Bugs (Literally)

Zooey Deschanel and her ex-husband continue to operate the Lettuce Grow hydroponic garden after their divorce.
fromInc
1 month ago

How Flower by Edie Parker Landed 2 Million Social Impressions With a Single Campaign

"When you feel that someone who's starring in the campaign is psyched about it, people respond positively to it," Heyman says, reflecting on the success of their recent campaign.
Cannabis
fromThe Drum
2 months ago

Should you use an influencer or celebrity to promote your brand?

But maybe we're asking the wrong question.
Marketing tech
fromFood & Beverage Magazine
3 months ago

ANNA KENDRICK AND REBEL WILSON STAR IN NEW SPLASH REFRESHER "BESTIES" CAMPAIGN

The campaign features Anna Kendrick and Rebel Wilson promoting Splash Refresher™ as a flavorful, healthy alternative to plain water.
fromThe Business of Fashion
3 months ago

Acne Studios Names Brune Buonomano CMO

Acne Studios has appointed Brune Buonomano as chief marketing officer, succeeding Isabella Burley, as the brand targets €500 million in annual sales.
Media industry
fromWho What Wear
3 months ago

Fittingly, Elizabeth Olsen Just Wore the Controversial The Row Sandals Everyone's Talking About

The Dune Flip-Flops by The Row, despite their price, are flying off the shelves due to high quality and celebrity endorsements on social media.
Fashion & style
Media industry
fromThe Drum
3 months ago

How to keep your brand from getting posterized by your own celebrity endorser

Caitlin Clark's campaign demonstrates effective use of celebrity marketing by linking her popularity with Gainbridge's services without overshadowing the message.
Fashion & style
fromwww.esquire.com
4 months ago

Harry Styles Ran the 2025 Tokyo Marathon in These Killer Nike Kicks

Harry Styles showcased Nike Alphafly 3 sneakers while running the Tokyo Marathon, highlighting their appeal among both fans and serious runners.
Music
fromConsequence
10 months ago

Billie Eilish and FINNEAS endorse Kamala Harris: "We can't let extremists control our lives"

Billie Eilish and FINNEAS endorse Kamala Harris, urging fans to vote for reproductive rights and democracy.
fromRetail Dive
11 months ago

Snoop Dogg and Solo Stove deliver 'Blunt Marketing' in latest ads

"The campaign, termed 'Blunt Marketing,' features Snoop Dogg and Warren G engaging in candid sessions about the brand's smokeless products, creating a unique marketing angle."
Marketing
[ Load more ]