#brand-loyalty

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fromTasting Table
1 day ago

10 Private-Label Grocery Brands That Have Earned Serious Loyalty - Tasting Table

Private-label grocery brands have grown dramatically, reaching $271 billion by 2025, driven by improved quality, marketing, secrecy, and devoted customer followings.
E-Commerce
fromTasting Table
4 days ago

Crumbl Became A Cookie Giant By Mastering Social Media, Not Just Baking - Tasting Table

Crumbl's innovative social media strategy drives its exponential growth and customer loyalty through excitement, user engagement, and even the embrace of bad press.
fromRetail Dive
5 days ago

The new rules of retail: Shape a better future. Win real growth.

Home Depot is building a better future for the doers - homeowners, pros, renters - by making improvement more accessible and confidence easier to find. Not by marketing purpose, but by delivering it.
E-Commerce
fromExchangewire
2 weeks ago

Winning Love and Loyalty in the Age of AI's Infinite Memory - ExchangeWire.com

In an era of high churn, razor-thin 2% conversion rates, economic headwinds, and fierce competition, brands are challenged to maintain loyalty with new customer expectations.
E-Commerce
#email-marketing
fromAWeber
2 months ago
Social media marketing

How Does Email Marketing Work? Everything You Need to Know To Do It Right

fromAWeber
2 months ago
Social media marketing

How Does Email Marketing Work? Everything You Need to Know To Do It Right

#tesla
Cryptocurrency
fromInsideEVs
4 months ago

Tesla's Brand Loyalty Is Crashing Harder Than Its Stock

Tesla is experiencing a significant decline in brand loyalty, with trade-ins spiking by 250% year-over-year.
fromFast Company
4 weeks ago

Brand loyalty is fading. Here's how to win it back

Brands have transformed from symbols of hope and trust to false idols, with a significant disconnect between what they claim and how they operate internally.
Business
fromTasting Table
1 month ago

These 10 Drink Brands Have Some Of The Most Devoted Fans - Tasting Table

Coca-Cola has one of the largest, if not the largest, number of Facebook followers out of all food and beverage companies in the world, with a whopping count of 108 million.
Food & drink
#consumer-behavior
fromWWD
2 months ago
Fashion & style

Led by Gen Z, 'Cancel' Fear and Intentionality Are Driving Consumers to Embrace 'Value Spending'

fromWWD
2 months ago
Fashion & style

Led by Gen Z, 'Cancel' Fear and Intentionality Are Driving Consumers to Embrace 'Value Spending'

Media industry
fromInc
3 months ago

How Expensive Brands Like Apple Stay Relevant in a Recession

Brands that resonate emotionally with consumers thrive during economic uncertainty.
Emotional connection, status, and empowerment are key differentiators for brands.
Marketing
fromFast Company
1 month ago

There's a formula to loyalty-super-fandoms have mastered it

Building super-fandom is a science with a proven formula for brands to create lasting loyalty.
fromForbes
1 month ago

How Challenger Brands Win In Turbulent Times

Brands should continue investing in marketing during downturns to emerge stronger.
fromForbes
1 month ago

Is Your Small Brand Tired Of Expensive Ads? Try Meme Marketing Instead

Saratoga Spring Water saw $1.8 million in earned media value after an influencer's video featuring their product went viral, increasing stock by 16%.
Marketing
E-Commerce
fromEssentiallySports
1 month ago

Driving Results Through the SEC: Jonathan Clarkson on Southwest Airlines' Loyalty Strategy

Southwest Airlines is forming a partnership with the Southeastern Conference to build loyalty among Gen Z.
fromSfgate
1 month ago

6 Video Marketing Strategies to Increase Customer Retention

Customer retention requires proactive strategies, not just reactive measures.
Video marketing effectively enhances customer loyalty by creating emotional connections.
fromTasting Table
2 months ago

The Brand Of Chocolate Most Eaten In The US Is A Name You'll Recognize - Tasting Table

Hershey's remains the favorite chocolate bar amongst Americans, with 57% reporting they choose it over newer brands, highlighting brand loyalty in a crowded market.
Silicon Valley food
Marketing tech
fromEntrepreneur
2 months ago

How to Turn Complaints, Comments and Compliments Into Business Wins | Entrepreneur

Consumer feedback significantly influences product and marketing strategies, enhancing customer loyalty and satisfaction.
fromForbes
2 months ago

Gen Alpha: How Digital Natives Are Redefining Finance And Retail

Careful analysis of Gen Alpha's digital spending reveals significant trends for brands and financial institutions.
Engaging with young consumers early fosters brand loyalty and drives future commerce behavior.
Marketing tech
fromHubspot
in 1 month

The state of inclusive marketing in 2025 [new data + expert insight]

Inclusive marketing significantly boosts sales and strengthens brand preference among consumers.
fromHubspot
4 months ago

Turn customers into community members - how community transformed the Gymshark experience

Gymshark's transformation from serving customers to nurturing a community began during a crisis, revealing the brand's strength and the importance of belonging.
Growth hacking
Marketing tech
fromMarTech
2 months ago

How tariffs are reshaping long-term strategies for brands and buyers | MarTech

Consumer confidence is volatile, affecting brand loyalty and purchasing decisions amidst economic uncertainty.
fromEntrepreneur
2 months ago

How &pizza's CEO Is Staging a Comeback for the Brand | Entrepreneur

Mike Burns revitalized &pizza by focusing on culture and performance, underscoring the importance of community and customer loyalty.
fromForbes
2 months ago

The In-Store Advantage Of Retail Media Networks

E-commerce is growing rapidly, yet many consumers still prefer in-store shopping, creating challenges for retailers.
Mobile UX
fromGSMArena.com
3 months ago

Apple brand loyalty remains strong in the United States despite small decline

Apple maintains unmatched loyalty among smartphone users despite a slight decrease, with 89% opting for iPhone upgrades.
#influencer-marketing
fromMiami Herald
3 months ago
Marketing tech

How creators influence every stage of the customer journey

Influencers shape the entire customer journey beyond just impulse buying.
Effective influencer marketing requires long-term relationships across all stages of the customer journey.
fromAol
3 months ago
Marketing tech

How creators influence every stage of the customer journey

Influencers significantly influence all stages of the customer journey, not just the initial awareness phase.
Marketing tech
fromMiami Herald
3 months ago

How creators influence every stage of the customer journey

Influencers significantly impact all stages of the customer journey, enhancing visibility and brand loyalty beyond mere transactions.
Marketing tech
fromMiami Herald
3 months ago

How creators influence every stage of the customer journey

Influencers shape the entire customer journey beyond just impulse buying.
Effective influencer marketing requires long-term relationships across all stages of the customer journey.
fromMarTech
3 months ago

3 ways to turn tariff turmoil into marketing gold | MarTech

Brands can convert trade tensions into loyalty opportunities through education.
Diversification and global expansion can mitigate the risks of tariff disruptions.
Social media marketing
fromForbes
3 months ago

Creating A Cohesive Brand Experience Across All Touchpoints

Branding goes beyond logos; it encompasses every customer interaction with a company to create a cohesive experience that builds trust and loyalty.
Social media marketing
fromForbes
3 months ago

A CEO's Guide To Personal Reputation Management

A CEO's online presence significantly impacts investor trust and brand loyalty.
Many leaders overlook the importance of their digital footprint.
fromClickUp
3 months ago

How to Maximize Brand Loyalty with Customer Advocacy | ClickUp

Customer advocacy transforms satisfied clients into passionate promoters, driving organic growth for brands.
Effective customer advocacy strategies can be integrated into the customer journey using specific tools.
Social media marketing
fromBusiness Matters
3 months ago

User Generated Content Strategy: What You Need to Enhance Your Marketing

User-generated content fosters authenticity, enhances customer trust, and can significantly boost brand loyalty. Engaging customers as content creators reduces marketing costs.
fromLogRocket Blog
3 months ago

Leader Spotlight: Creating a modern customer journey, with Oren Halperin - LogRocket Blog

"To engage customers effectively, businesses must understand their progression through the buying journey, focusing on touchpoints that provide relevant interactions at each stage."
Marketing tech
fromWIRED
3 months ago

The Best Wine Glasses for Every Kind of Wine

When it comes to selecting glass stemware, the universal glass is a great starting point for both red and white wines.
Wine
fromForbes
4 months ago

Which Brands Are Most Popular With Consumers And Why

Amazon was known for their innovation and seamless integration into everyday life, leading the rankings in MarketCast's third annual Brand Fandom report.
Marketing tech
Social media marketing
fromForbes
4 months ago

17 Local Marketing Strategies Small Businesses Shouldn't Overlook

Connecting with the local community builds brand loyalty for small businesses.
Underrated local marketing strategies can set businesses apart in crowded markets.
fromForbes
4 months ago

Why (And How) To Launch A Branded Newsletter: 15 Expert Insights

Newsletters are a valuable channel for brands to engage their audience and build loyalty.
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