#ai-advertising

#ai-advertising

Beam Therapeutics shows promising results in gene editing, prompting analyst upgrades.

Unity Software poised for growth with new ad platform Vector and improved fundamentals.

Checkpoint Therapeutics downgraded due to acquisition uncertainties despite drug approval.

Inuvo receives a 'Buy' rating for its innovative digital advertising solutions.

Snap is entering the AI ad space to attract small and medium-sized businesses (SMBs) and enhance advertising effectiveness.

Trust in AI adtech has increased significantly among advertisers.

Concerns over copyright and brand suitability impact acceptance of AI-generated content.

A notable portion of creative assets for AI are sourced externally by advertisers.

Reforged Labs is launching an AI-driven ad creation service for mobile game studios, simplifying the ad-making process and enabling market-ready ads in under 24 hours.

Amazon's Rufus chatbot is set to introduce sponsored ads to enhance user experience and product discovery.

Google Ads introduces GenAI tools for creative asset generation and enhanced Performance Max reporting.

Advertisers on the platform formerly known as Twitter can soon create ad audiences through AI using conversational descriptions.

Spotify expands visual content, introduces AI ad format at Cannes Lions, attracting more ad dollars.

AI saturation can diminish competitive advantage in advertising.