#sports-drinks

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Washington Capitals
fromRMNB
2 months ago

Russian state official believes Alex Ovechkin can help bring beer back into country's stadiums after 20-year ban

Ovechkin's celebrations have sparked discussions in Russia about legalizing beer sales at sports events.
fromEntrepreneur
3 months ago

Time for a New Look? 5 Lessons From BODYARMOR's Rebrand | Entrepreneur

BODYARMOR's rebranding highlights the importance of updating brand identity without waiting for a crisis.
fromEntrepreneur
3 months ago

Inside BODYARMOR's 'Choose Better' Rebrand - and the Star Athletes Powering It | Entrepreneur

Gatorade's 1991 campaign was iconic; now BODYARMOR's 'Choose Better' campaign targets the next generation of athletes.
Media industry
fromFast Company
3 months ago

Bodyarmor unveils bold new look and ad campaign to take on Gatorade

Bodyarmor launches its biggest packaging makeover after 15 years, reflecting evolving consumer preferences and increasing competition in the sports drink market.
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