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#recruiting

QB Underwood, No. 1 recruit for '25, flips to U-M

Bryce Underwood, five-star quarterback, flips from LSU to Michigan, highlighting intense competition in college football recruiting ahead of early signing period.

The 100 best men's players entering the new season

NIL budgets are influencing All-American players to return to college basketball instead of turning pro, enriching the talent pool for the upcoming season.

$100,000 or $3,000? Inside UNLV and Matt Sluka's NIL dispute and what it could mean for college football

NIL promises in college sports can lead to significant unrest among players and teams.

QB Underwood, No. 1 recruit for '25, flips to U-M

Bryce Underwood, five-star quarterback, flips from LSU to Michigan, highlighting intense competition in college football recruiting ahead of early signing period.

The 100 best men's players entering the new season

NIL budgets are influencing All-American players to return to college basketball instead of turning pro, enriching the talent pool for the upcoming season.

$100,000 or $3,000? Inside UNLV and Matt Sluka's NIL dispute and what it could mean for college football

NIL promises in college sports can lead to significant unrest among players and teams.
morerecruiting

Rawlings and Combat MFG Take Swing at Baseball Drop Culture

Combat MFG redefined its marketing strategy by blending sports culture with influencer partnerships, focusing on athletes' social media presence and unique products.
#college-sports

College Athletes & The NIL: A New Marketing Frontier

NIL legislation has transformed college sports marketing, allowing athletes to profit significantly from their Name, Image, and Likeness.

NCAA prez urges mandates amid NIL 'dysfunction'

The NCAA president highlights the dysfunction in the NIL environment and calls for national guidelines to protect student-athletes.

Celsius centers campaign on college football to further Gen Z marketing

Celsius enhances brand connection to collegiate communities through its NIL roster featuring six standout athletes known for fitness and wellness.

UVA's Bennett cites state of game for retirement

Tony Bennett retired due to the challenges posed by the evolving college sports environment.

Order allows Ga. schools to pay players for NIL

Georgia schools can now directly pay athletes for their name, image, and likeness under a new executive order.

Tennessee's "Talent Fee" For Tickets Is The First Domino | Defector

University of Tennessee will introduce a 10% "Talent Fee" on ticket prices to fund revenue-sharing with players starting in 2025.

College Athletes & The NIL: A New Marketing Frontier

NIL legislation has transformed college sports marketing, allowing athletes to profit significantly from their Name, Image, and Likeness.

NCAA prez urges mandates amid NIL 'dysfunction'

The NCAA president highlights the dysfunction in the NIL environment and calls for national guidelines to protect student-athletes.

Celsius centers campaign on college football to further Gen Z marketing

Celsius enhances brand connection to collegiate communities through its NIL roster featuring six standout athletes known for fitness and wellness.

UVA's Bennett cites state of game for retirement

Tony Bennett retired due to the challenges posed by the evolving college sports environment.

Order allows Ga. schools to pay players for NIL

Georgia schools can now directly pay athletes for their name, image, and likeness under a new executive order.

Tennessee's "Talent Fee" For Tickets Is The First Domino | Defector

University of Tennessee will introduce a 10% "Talent Fee" on ticket prices to fund revenue-sharing with players starting in 2025.
morecollege-sports
#influencer-marketing

LSU NIL star Livvy Dunne's business empire expands

Livvy Dunne exemplifies the impact of NIL reforms for female athletes, ranking as a top earner with $4 million in brand deals.

UW Athletic Department Creates Internal NIL and Influencer Marketing Unit Dawgs Unleashed

University of Washington launches Dawgs Unleashed to enhance influencer marketing and NIL opportunities for student-athletes, boosting partnerships and revenue.

LSU NIL star Livvy Dunne's business empire expands

Livvy Dunne exemplifies the impact of NIL reforms for female athletes, ranking as a top earner with $4 million in brand deals.

UW Athletic Department Creates Internal NIL and Influencer Marketing Unit Dawgs Unleashed

University of Washington launches Dawgs Unleashed to enhance influencer marketing and NIL opportunities for student-athletes, boosting partnerships and revenue.
moreinfluencer-marketing
#college-football

Mandel's Final Thoughts: Don't blink! Bama-Georgia just another NIL-era classic

College football remains thrilling despite changes from NIL and playoff expansions, as showcased in the intense Alabama-Georgia matchup.

Gundy to players: 'Quit calling' for more money

Mike Gundy is committed to eliminating distractions from football, emphasizing that negotiations related to the transfer portal and NIL deals are over.

In College Sports' Big Money Era, Here's Where the Dollars Go

Money plays a crucial role in winning college football championships, overshadowing traditional factors like defense and offense.

OK State barred from using QR codes on helmets

The NCAA blocked Oklahoma State from using NIL-related QR codes on helmets, citing they considered them advertising, highlighting ongoing conflicts in college sports regulations.

Dave Portnoy Offers to Pay Top College QBs $3 Million to Transfer to Michigan: I Think That's Legal'

Dave Portnoy aims to invest $3 million annually in Michigan football to attract top quarterbacks amidst recent NIL controversies.

How Ohio State built a $20 million, 'national championship or bust' roster

Ryan Day is determined to elevate Ohio State football after recent disappointments, utilizing a strategic plan and significant NIL resources.

Mandel's Final Thoughts: Don't blink! Bama-Georgia just another NIL-era classic

College football remains thrilling despite changes from NIL and playoff expansions, as showcased in the intense Alabama-Georgia matchup.

Gundy to players: 'Quit calling' for more money

Mike Gundy is committed to eliminating distractions from football, emphasizing that negotiations related to the transfer portal and NIL deals are over.

In College Sports' Big Money Era, Here's Where the Dollars Go

Money plays a crucial role in winning college football championships, overshadowing traditional factors like defense and offense.

OK State barred from using QR codes on helmets

The NCAA blocked Oklahoma State from using NIL-related QR codes on helmets, citing they considered them advertising, highlighting ongoing conflicts in college sports regulations.

Dave Portnoy Offers to Pay Top College QBs $3 Million to Transfer to Michigan: I Think That's Legal'

Dave Portnoy aims to invest $3 million annually in Michigan football to attract top quarterbacks amidst recent NIL controversies.

How Ohio State built a $20 million, 'national championship or bust' roster

Ryan Day is determined to elevate Ohio State football after recent disappointments, utilizing a strategic plan and significant NIL resources.
morecollege-football

Washington Launches Innovative Dawg's Unleashed NIL Marketing Unit

Dawgs Unleashed aims to enhance NIL opportunities for Washington Huskies student-athletes by connecting them with Seattle's corporate sector.
#college-basketball

Biggest Preseason Story Lines With Eamonn Brennan

The upcoming college basketball season is significantly shaped by conference realignment, NIL, GM roles, and potential NCAA Tournament expansion.

Exhilarating and terrifying': Inside the summer of the high-major rebuild

The college basketball offseason saw a record number of head coaching changes, prompting major roster rebuilds across multiple programs.

'Doubt' over company of Miami NIL booster

John Ruiz's financial troubles pose a threat to Miami's ambitious NIL deals.
LifeWallet's viability is in jeopardy, raising questions about future fundraising.
Ruiz's significant investments in athletes may be jeopardized by corporate financial issues.

Woj retires from ESPN to be GM at alma mater

Adrian Wojnarowski becomes general manager of St. Bonaventure's basketball program, expressing a deep commitment to serve the university and its student-athletes.

Biggest Preseason Story Lines With Eamonn Brennan

The upcoming college basketball season is significantly shaped by conference realignment, NIL, GM roles, and potential NCAA Tournament expansion.

Exhilarating and terrifying': Inside the summer of the high-major rebuild

The college basketball offseason saw a record number of head coaching changes, prompting major roster rebuilds across multiple programs.

'Doubt' over company of Miami NIL booster

John Ruiz's financial troubles pose a threat to Miami's ambitious NIL deals.
LifeWallet's viability is in jeopardy, raising questions about future fundraising.
Ruiz's significant investments in athletes may be jeopardized by corporate financial issues.

Woj retires from ESPN to be GM at alma mater

Adrian Wojnarowski becomes general manager of St. Bonaventure's basketball program, expressing a deep commitment to serve the university and its student-athletes.
morecollege-basketball
#student-athletes

ESPN Publishes Investigative Report on Predatory' NIL Company Backed by Kendrick Perkins One of Its Own Analysts

Nilly's NIL compensation model raises ethical concerns, resembling high-interest loans and potentially harming student-athletes' financial future, despite claims of providing immediate support.

Bruins for Life emerges as UCLA football's NIL arm in reboot of fundraising efforts

UCLA's football team has launched a new NIL initiative, Bruins for Life, to enhance fundraising and support student-athletes more effectively.

ESPN Publishes Investigative Report on Predatory' NIL Company Backed by Kendrick Perkins One of Its Own Analysts

Nilly's NIL compensation model raises ethical concerns, resembling high-interest loans and potentially harming student-athletes' financial future, despite claims of providing immediate support.

Bruins for Life emerges as UCLA football's NIL arm in reboot of fundraising efforts

UCLA's football team has launched a new NIL initiative, Bruins for Life, to enhance fundraising and support student-athletes more effectively.
morestudent-athletes
#college-athletics

Georgia-Bama Preview and the Top Tier of CFB With Bruce Feldman, Derrick Rose Retires, Plus Gordon Hayward Stops By

Derrick Rose's career illustrates resilience amid challenges, impacting future generations in the NBA.

These College Football Stars Are Cashing in the Biggest NIL Deals

NCAA athletes gained the right to profit from their name, image, and likeness following a significant policy change and Supreme Court ruling.

Georgia-Bama Preview and the Top Tier of CFB With Bruce Feldman, Derrick Rose Retires, Plus Gordon Hayward Stops By

Derrick Rose's career illustrates resilience amid challenges, impacting future generations in the NBA.

These College Football Stars Are Cashing in the Biggest NIL Deals

NCAA athletes gained the right to profit from their name, image, and likeness following a significant policy change and Supreme Court ruling.
morecollege-athletics
#lawsuit

MLB Players Union Sues Sports Betting Operators

New lawsuits by the MLB Players Association may disrupt the sports betting industry's use of player NIL without consent.

Mother of '26 QB recruit suing N.C. over NIL rules

High school athletes in North Carolina are restricted from monetizing their name, image, and likeness, prompting legal action for change.

MLB Players Union Sues Sports Betting Operators

New lawsuits by the MLB Players Association may disrupt the sports betting industry's use of player NIL without consent.

Mother of '26 QB recruit suing N.C. over NIL rules

High school athletes in North Carolina are restricted from monetizing their name, image, and likeness, prompting legal action for change.
morelawsuit

NBA insider Adrian Wojnarowski leaving ESPN for a job in college sports

Adrian Wojnarowski is retiring from broadcasting to become St. Bonaventure's first men's basketball general manager, focusing on NIL and recruitment strategies.

Chase Griffin wants to show his UCLA teammates the money with new NIL venture

UCLA football's NIL initiative aims to enhance brand building and financial support for players, tackling the funding gap in athletic donations.
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