""Any time we have the ability to advance Auburn student-athletes' ability to earn third-party NIL compensation, we will take that opportunity," athletic director John Cohen said. "The exposure of playing on a national stage against a Power Four opponent in one of the premier neutral-site games in the country will not only benefit our student-athletes financially, but it will also enhance their brands.""
"Auburn is moving its 2026 home game with Baylor to Mercedes-Benz Stadium in Atlanta as part of an arrangement with the Aflac Kickoff Game to provide NIL opportunities for Auburn players, a first in college football for neutral-site games. The Peach Bowl, in coordination with the Aflac game, will provide opportunities for promotional appearances for Auburn players promoting ticket sales and ancillary events."
Auburn will move its 2026 home game against Baylor to Mercedes-Benz Stadium in Atlanta through an arrangement with the Aflac Kickoff Game that enables NIL opportunities for Auburn players, the first such neutral-site NIL arrangement in college football. The Peach Bowl and the Aflac Kickoff Game will facilitate promotional appearances for players to promote ticket sales and related events. Auburn received 20,645 tickets for the game while Baylor will get the SEC standard 3,000 visiting-team tickets; the Aflac Kickoff Game will sell the remaining inventory. The teams have met five times since 1954, with the series tied 2-2-1.
Read at ESPN.com
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