#instacart

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Instacart's smart cart helps you navigate to the sauce that's on sale

The Caper Cart revolutionizes grocery shopping by integrating a smart navigation system to streamline product location and enhance customer experience.

Here's How To Peruse Costco's Products Without Ever Visiting The Store - Tasting Table

Costco's 'treasure hunt' shopping style encourages exploration but complicates finding items, which can be mitigated by using Instacart.

Thrive Market Is Building an Ad Business

Thrive Market is launching an ad business to offer sponsored placements, using Instacart's technology to monetize its e-commerce platform.

Instacart projects a strong third quarter as more people place orders

Instacart projects Q3 performance above estimates, driven by increased transaction fees, partnerships, and advertising revenue.

Angie Harmon is suing Instacart and a former shopper who shot and killed her dog

Instacart banned the shopper involved in the shooting, demonstrating immediate suspension and permanent removal.
#uber-eats

Instacart is getting restaurant delivery - thanks to Uber Eats

Instacart partners with Uber Eats for restaurant takeout within the Instacart app or website.

Instacart will soon let users order food in the app from Uber Eats

Instacart and Uber Eats partner for restaurant delivery on Instacart app.

Instacart is getting restaurant delivery - thanks to Uber Eats

Instacart partners with Uber Eats for restaurant takeout within the Instacart app or website.

Instacart will soon let users order food in the app from Uber Eats

Instacart and Uber Eats partner for restaurant delivery on Instacart app.
moreuber-eats

PubMatic partners with Instacart to boost ad ROI By Investing.com

Partnership between PubMatic and Instacart for enhanced programmatic advertising.
Utilizing Instacart's retail media data to improve advertising ROI in CTV and premium video campaigns.
#retail-media

Brands Can Now Buy Shoppable Instacart Ads on YouTube

Instacart expands partnership with Google to offer shoppable ads on YouTube, targeting new surfaces for product sales.

Instacart plugs retail media data into YouTube Shopping ads to fuel offsite growth

YouTube Shopping ads will utilize Instacart shopper data for targeted messages, aiming to drive orders to the grocery delivery platform.

Instacart earns MRC accreditation as retail media competition heats up

Instacart receives first advertising accreditation from MRC for various ad formats
The accreditation may help Instacart stand out in the competitive retail media space

Instacart seeks off-site retail media scale with Google Shopping ads pact

Instacart is partnering with Google for enhanced Google Shopping ads using its retail media data.
Early partners for the ads include Danone's Oikos and Kraft Heinz's Kraft brands.

Catching up with Instacart

Instacart diversifying offerings through partnerships with YouTube, New York Times Cooking, and Uber Eats.
Focus on off-platform retail media for shoppable experiences.
Video advertising on Instacart reaching a tipping point towards widespread shoppability.

Brands Can Now Buy Shoppable Instacart Ads on YouTube

Instacart expands partnership with Google to offer shoppable ads on YouTube, targeting new surfaces for product sales.

Instacart plugs retail media data into YouTube Shopping ads to fuel offsite growth

YouTube Shopping ads will utilize Instacart shopper data for targeted messages, aiming to drive orders to the grocery delivery platform.

Instacart earns MRC accreditation as retail media competition heats up

Instacart receives first advertising accreditation from MRC for various ad formats
The accreditation may help Instacart stand out in the competitive retail media space

Instacart seeks off-site retail media scale with Google Shopping ads pact

Instacart is partnering with Google for enhanced Google Shopping ads using its retail media data.
Early partners for the ads include Danone's Oikos and Kraft Heinz's Kraft brands.

Catching up with Instacart

Instacart diversifying offerings through partnerships with YouTube, New York Times Cooking, and Uber Eats.
Focus on off-platform retail media for shoppable experiences.
Video advertising on Instacart reaching a tipping point towards widespread shoppability.
moreretail-media

Instacart lays off 250 employees, or 7% of its workforce, to 'reshape' company | TechCrunch

Instacart is laying off around 250 employees, or 7% of its workforce, as part of a restructuring.
Three executives, including the CTO and COO, are also leaving the company for personal reasons.
#ai-generated-images

Please don't make me eat this terrifying AI generated food

Instacart recently added AI-generated recipes to its app, accompanied by AI-generated images.
The poorly-made AI-generated photos have drawn a negative response from users, who find them unappetizing and lacking in confidence for the recipes.

Instacart Caught Using Revolting AI-Generated Images of Food

Instacart is using AI-generated images for ingredients and recipes on its app.
The AI-generated images and recipes have received criticism for being low-quality and inaccurate.

Please don't make me eat this terrifying AI generated food

Instacart recently added AI-generated recipes to its app, accompanied by AI-generated images.
The poorly-made AI-generated photos have drawn a negative response from users, who find them unappetizing and lacking in confidence for the recipes.

Instacart Caught Using Revolting AI-Generated Images of Food

Instacart is using AI-generated images for ingredients and recipes on its app.
The AI-generated images and recipes have received criticism for being low-quality and inaccurate.
moreai-generated-images

Miami Instacart shopper raped teen Publix worker in the store's parking lot, cops say

A 15-year-old girl reported being raped by an Instacart delivery driver after her shift at Publix.
Instacart has suspended the shopper and will cooperate with law enforcement on the investigation.

Instacart Goes Shopping For Incrementality | AdExchanger

Instacart is expanding its ad offerings with in-store advertising on its Caper Carts
Initial advertisers include General Mills, Del Monte Foods, and Dreyer's ice cream

Today's top business headlines: Boeing stock price plummets, InstaCart introduces smartcart ads, and U.S. lander heads for the moon

Boeing stock falls after fuselage incident
Instacart plans to pilot ads on smartcarts at Bristol Farms stores

Griffin 2.0: Instacart Revamps Its Machine Learning Platform

Instacart created a next-generation platform based on experiences using their original Griffin machine-learning platform.
The revamped platform leverages the latest developments in MLOps and introduces new capabilities for current and future applications.

Will 2024 Be The Year Of Addressable TV?; The New Cable Bundle Is Groceries | AdExchanger

Programmatic TV ad buying is making addressable TV more accessible for traditional advertisers.
Nielsen will roll out a new product that allows clients to compare the performance of their addressable campaigns with the rest of their national TV buys.
Peacock will be free for Instacart+ customers, adding value to the grocery delivery service.

Omnicom wraps Cannes with an Instacart API deal to buy directly off influencer content

The easier the shopping experience, the higher the likelihood of purchase.
from Modern Retail
5 months ago

Instacart is betting on YouTube to turbocharge its $871M ad business

Instacart partners with brands for targeted YouTube ads using shopper data.
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