OpenAI's recent appointment of Fidji Simo, former CEO of Instacart and Facebook app head, signifies a strategic focus on its apps business. Simo's experience in enhancing user engagement and advertising at Facebook will be invaluable as OpenAI expands its app offerings. Currently a board member at OpenAI, Simo will not immediately vacate her role at Instacart and will remain CEO until a successor is confirmed. This transition comes as OpenAI continues to grow its user base with applications like ChatGPT on multiple platforms.
OpenAI has hired Fidji Simo, the CEO of Instacart, to lead its apps business, allowing Sam Altman to focus on research and safety.
Simo, who has been on OpenAI's board, will remain CEO of Instacart for a couple of months until a successor is appointed.
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