Opendoor investor sparks near 50% meme rally in Nextdoor stock
Nextdoor's stock surged after EMJ Capital's Eric Jackson touted its AI potential and unique identity graph of over 100 million verified households, challenging ad-based valuations.
Alt Identity Provider ID5 Buys TrueData, Marking Its First-Ever Acquisition | AdExchanger
ID5 acquired TrueData to consolidate fragmented digital identity, expanding its graph to roughly 1.5 billion users and expecting a 30–40% revenue boost.
Claritas wins Amazon certification - and potential blueprint for simplifying commerce media
Claritas's Clair AI, certified to run across Amazon Ads inventory, enables real-time optimization, sharper personalization, and simplified measurement across commerce media channels.
Amid 2025's signal crisis, identity graphs are boosting efficiency
Marketers must adapt to diminishing consumer targeting signals due to regulatory changes and cookie loss, utilizing identity graphs for better customer engagement.