#energy consumption

#energy consumption

Work is about being connected. It's about communication, knowledge transfer, and getting what you need precisely when you need it ... not before, and certainly not after. What you might hear in all of that is a pro-technology manifesto in the making. Fair enough. But the other thing you might hear is the sound of your electric meter whirring faster and faster as the phones, computers, printers, internet routers, network-attached storage devices, and the rest of it suck down power faster and faster.

It hurts to see bad people win, but Meta, the company that burned billions trying to make the metaverse a thing, remains eye-wateringly profitable, thanks almost entirely to its advertising business, which accounted for 98 percent of its total revenue in the second quarter of 2025. And soon, if Meta executives have their way, that advertising will be powered by so-called artificial intelligence-and shocking quantities of fossil fuels-all so they can convince you to buy more stuff.

Their question has reignited a larger conversation about "ad creep," which is the steady infiltration of advertising into every corner of public life. With this phenomenon heightened by new forms of media, seldom can a resident now go a day without seeing advertisements compelling them to consume. As advertisements have grown, endless consumption that boosts pollution has come with them, according to Earth.org.

The potential of Veo3 is huge, but so is the amount of power it consumes Most of us are now familiar with online AI platforms such as ChatGPT, Gemini, Anthropic or even Grok. They're becoming common for search queries, research, writing emails and lots of other things. But with the release of Google's Veo3, it's now as easy to generate hyper-realistic videos using just a text box on your phone or laptop.

"A lot of this infrastructure, billions of dollars of it, is being built just for a few customers and a few facilities and these happen to be the wealthiest companies in the world," said Ari Peskoe, who directs the Electricity Law Initiative at Harvard University. "I think some of the fundamental assumptions behind all this just kind of breaks down."

Microsoft recently signed a deal with Vaulted Deep to bury over 4.9 million metric tonnes of organic waste in an effort to offset its carbon emissions.

In the 1970s two scientists at the British Museum and the National Gallery in London did some research and made recommendations to their institutions based on the requirements of the HVAC system to maintain human comfort.

the average query uses about 0.000085 gallons of water, or roughly one fifteenth of a teaspoon.

Emissions from four leading AI companies increased by 150% since 2020, prompting concerns over the energy demands and carbon footprint associated with emerging AI technologies.