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Digiday
1 week ago
Marketing tech

CMA's latest on Google's Privacy Sandbox sparks doubt among ad execs

CMA expressed increased concerns over Google's Privacy Sandbox, citing 79 issues and collaboration with ICO to address privacy and competition challenges. [ more ]
AdExchanger
1 month ago
Marketing tech

The UK's CMA Wants Ad Tech To Spill All The Tea On Their Privacy Sandbox Concerns | AdExchanger

The UK's CMA is evaluating the Privacy Sandbox and Google's third-party cookies deprecation for competition concerns.
Input from ad tech industry insiders is crucial for CMA's assessment process and may influence Google's plans. [ more ]
moregoogle
third-party-cookies
Digiday
2 months ago
Privacy technologies

As CMA's Privacy Sandbox Probe gathers momentum, here's what marketers must know

Marketers voice opinions on Google's alternative to third-party cookies.
CMA's concerns include Google's profiling tools and access to data. [ more ]
MarTech
3 months ago
EU data protection

Amazon strikes pioneering deal with UK publisher in response to third-party cookie deprecation | MarTech

Amazon secures a deal with Reach to access customer data for targeted advertising in the UK.
Google's plans to deprecate third-party cookies are facing concerns and scrutiny from the UK government's Competition and Markets Authority (CMA). [ more ]
AdExchanger
3 months ago
Privacy professionals

The CMA Has Its Say; The IAB Probes The Privacy Sandbox, Too | AdExchanger

The British antitrust regulator, CMA, has released an update on its evaluation of Google's third-party cookie deprecation plans in the Chrome Privacy Sandbox.
The CMA will consider the impact of revenue loss in the overall context of the Privacy Sandbox changes, weighing it against net gains to consumer privacy and data security. [ more ]
Digiday
3 months ago
Privacy professionals

Digiday's definitive, if not exhaustive, 2024 Google Chrome third-party cookie deprecation glossary

Authenticated IDs and browser fingerprinting are potential alternatives to third-party cookies in online advertising.
The Competition and Markets Authority (CMA) is the UK's digital advertising watchdog ensuring fair play in Google's transition to a cookieless advertising era. [ more ]
Digiday
3 months ago
Privacy professionals

Digiday's definitive, if not exhaustive, 2024 Google Chrome third-party cookie deprecation glossary

Authenticated IDs and browser fingerprinting are potential alternatives to third-party cookies in online advertising.
The Competition and Markets Authority (CMA) is the UK's digital advertising watchdog ensuring fair play in Google's transition to a cookieless advertising era. [ more ]
Digiday
3 months ago
Privacy professionals

Digiday's definitive, if not exhaustive, 2024 Google Chrome third-party cookie deprecation glossary

Authenticated IDs and browser fingerprinting are potential alternatives to third-party cookies in online advertising.
The Competition and Markets Authority (CMA) is the UK's digital advertising watchdog ensuring fair play in Google's transition to a cookieless advertising era. [ more ]
morethird-party-cookies
www.independent.co.uk
2 months ago
UK news

The supermarkets changing the cost of baby formula as price war begins

Supermarkets cutting baby formula prices to compete
Competition watchdog investigating baby formula market [ more ]
Digiday
3 months ago
Privacy technologies

Digiday's definitive, if not exhaustive, 2024 Google Chrome third-party cookie deprecation glossary

Authenticated IDs and browser fingerprinting are potential alternatives to third-party cookies in online advertising.
The Competition and Markets Authority (CMA) is the UK's digital advertising watchdog ensuring fair play in Google's transition to a cookieless advertising era. [ more ]
Digiday
3 months ago
EU data protection

Digiday's definitive, if not exhaustive, 2024 Google Chrome third-party cookie deprecation glossary

Authenticated IDs and browser fingerprinting are potential alternatives to third-party cookies in online advertising.
The Competition and Markets Authority (CMA) is the UK's digital advertising watchdog ensuring fair play in Google's transition to a cookieless advertising era. [ more ]
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