#behavioral-science

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#decision-making

Brand Strategy Spoilers: What Makes Your Brand Hard to Buy? - Brandingmag Brand Strategy Spoilers: What Makes Your Brand Hard to Buy?

Consumer behavior is predictable, and physical barriers significantly affect shopping decisions.

Why do you exhibit nuclear levels of overconfidence? Could be your age | Mark Egan

Overconfidence affects decision-making at all levels and can lead to significant consequences, as evidenced by several historical events and personal behaviors.

Brand Strategy Spoilers: What Makes Your Brand Hard to Buy? - Brandingmag Brand Strategy Spoilers: What Makes Your Brand Hard to Buy?

Consumer behavior is predictable, and physical barriers significantly affect shopping decisions.

Why do you exhibit nuclear levels of overconfidence? Could be your age | Mark Egan

Overconfidence affects decision-making at all levels and can lead to significant consequences, as evidenced by several historical events and personal behaviors.
moredecision-making

The Science behind Why We Seek Out Fear

Humans have a complex fascination with fear, influenced by cultural and historical contexts that celebrate rather than condemn violent experiences.
#neuroscience

Pavlov saw it first: How emotions hijack our behavior

Conditioned reflexes reveal how emotions can unconsciously influence human behavior, similar to Pavlov's experiments with dogs.

Neuronal wiring diagram of an adult brain - Nature

Wiring diagrams reconstructing neuronal connections in D. melanogaster enhance understanding of brain function and sophisticated behaviors.

Working With Your Hands Is Good for Your Brain

Hands-on activities may have cognitive and emotional benefits
Engaging with hands-on tasks could lead to improved memory and reduced anxiety and depression symptoms.

Pavlov saw it first: How emotions hijack our behavior

Conditioned reflexes reveal how emotions can unconsciously influence human behavior, similar to Pavlov's experiments with dogs.

Neuronal wiring diagram of an adult brain - Nature

Wiring diagrams reconstructing neuronal connections in D. melanogaster enhance understanding of brain function and sophisticated behaviors.

Working With Your Hands Is Good for Your Brain

Hands-on activities may have cognitive and emotional benefits
Engaging with hands-on tasks could lead to improved memory and reduced anxiety and depression symptoms.
moreneuroscience

Malcolm Gladwell's New Take on Tipping Points

Malcolm Gladwell's recent work examines the darker aspects of the Tipping Point concept, focusing on the manipulation of social phenomena.

The Effects of Pulsed Microwaves And Extra Low Frequency Electromagnetic Waves on Human Brains?

Allan H. Frey's research highlights significant capabilities of microwave radiation in manipulating the human nervous system and behavior.

Depression Is Contagious

Depression is contagious among mice, primarily through physical contact, rather than stress or empathy.

The Science of Helping Anxious, Fearful, or Reactive Dogs

The book 'Bark!' offers practical guidance for managing anxious and fearful dogs, rooted in scientific research.
#psychology

What really motivates us is not what you think

Motivation stems from intrinsic interest rather than external rewards, as evidenced by Harlow's experiments with rhesus monkeys.

Psychology research says you can change your personality. Here's how

Most popular personality tests lack scientific backing and do not predict career success.
Personality traits are not static; they can change over time and can be intentionally shaped.

Friday the 13th: Why are we so superstitious?

Superstitions like mismatched socks can create perceived good luck, illustrating how irrational beliefs form in our minds.

8 Copywriting Hacks Backed By Science

Effective copywriting relies on concrete language over vague or abstract terms for better recall and impact.

What really motivates us is not what you think

Motivation stems from intrinsic interest rather than external rewards, as evidenced by Harlow's experiments with rhesus monkeys.

Psychology research says you can change your personality. Here's how

Most popular personality tests lack scientific backing and do not predict career success.
Personality traits are not static; they can change over time and can be intentionally shaped.

Friday the 13th: Why are we so superstitious?

Superstitions like mismatched socks can create perceived good luck, illustrating how irrational beliefs form in our minds.

8 Copywriting Hacks Backed By Science

Effective copywriting relies on concrete language over vague or abstract terms for better recall and impact.
morepsychology

Fussy eating in children largely down to genetics, research shows

Fussy eating in children is largely attributed to genetic factors rather than parenting influences.

An AI chatbot helped Americans who believe in conspiracy theories "exit the rabbit hole"

AI chatbots can effectively reduce conspiracy beliefs in individuals by facilitating dialogues, showing that change is possible even for deeply held convictions.
#workplace-dynamics

Leadership lessons at the movies

Tribal leadership categorizes organizational cultures into five stages based on mindset and collective beliefs.
Stage progression impacts team dynamics and overall workplace effectiveness.

Column: Too many emails? Tame your inbox by thinking like a monkey

Email interactions reflect social hierarchy dynamics, influencing responses and status perceptions after breaks like vacations.

Leadership lessons at the movies

Tribal leadership categorizes organizational cultures into five stages based on mindset and collective beliefs.
Stage progression impacts team dynamics and overall workplace effectiveness.

Column: Too many emails? Tame your inbox by thinking like a monkey

Email interactions reflect social hierarchy dynamics, influencing responses and status perceptions after breaks like vacations.
moreworkplace-dynamics

Short-term Memory Effects in the Phototactic Behavior of Microalgae: Model | HackerNoon

Algae exhibit complex phototactic behavior transitions based on light intensity and timing.
#animal-cognition
from www.npr.org
1 month ago
OMG science

Can dogs understand the meaning of words? Scientists are trying to figure it out

Dogs appear to understand words associated with buttons, suggesting early foundations for communication.

What a Puppy Kindergarten Revealed About Raising Exceptional Dogs

Duke's Puppy Kindergarten researches early assessment of puppies to predict future success as service dogs, addressing a major challenge in dog training.

Can dogs understand the meaning of words? Scientists are trying to figure it out

Dogs appear to understand words associated with buttons, suggesting early foundations for communication.

What a Puppy Kindergarten Revealed About Raising Exceptional Dogs

Duke's Puppy Kindergarten researches early assessment of puppies to predict future success as service dogs, addressing a major challenge in dog training.
moreanimal-cognition
#generative-ai
from Fortune
2 months ago

Enhancing AI accuracy by nudging users to catch generative AI errors

Generative AI shows promise in transforming daily life and business, but its outputs can be flawed, requiring critical scrutiny from users.
from Forbes
2 months ago

Overcoming Procrastination Via Generative AI

Generative AI can aid in overcoming procrastination when used effectively.

Enhancing AI accuracy by nudging users to catch generative AI errors

Generative AI shows promise in transforming daily life and business, but its outputs can be flawed, requiring critical scrutiny from users.

Overcoming Procrastination Via Generative AI

Generative AI can aid in overcoming procrastination when used effectively.
moregenerative-ai
#sustainability

UK-based sustainability startup Signol secures 2.9M

Signol secures funding to improve sustainability in hard-to-abate industries by engaging the human workforce and incorporating AI technology.

Americans can be paid $1,000 to ditch their car in Uber five week challenge

Uber is incentivizing car owners to participate in the 'One Less Car Challenge' by offering $1,000 to switch to alternative transportation methods.

UK-based sustainability startup Signol secures 2.9M

Signol secures funding to improve sustainability in hard-to-abate industries by engaging the human workforce and incorporating AI technology.

Americans can be paid $1,000 to ditch their car in Uber five week challenge

Uber is incentivizing car owners to participate in the 'One Less Car Challenge' by offering $1,000 to switch to alternative transportation methods.
moresustainability

Why Cynics Are Less Likely to Succeed

Cynical thinking hinders workplace success, affecting earnings and job satisfaction, while building trust leads to better outcomes.

How Salamanders Skydive From the Tallest Trees in the World | KQED

Wandering salamanders steer in the air using their flexible tails and specialized feet for precision landing.

Are You Getting Nudged? Are You Sure?

Nudges use behavioral science uniquely, but many apps misrepresent reminders as nudges.
#habit-formation

Amazon is selling a bracelet that give you an electric ZAP

The Pavlok wrist strap uses electric shocks to help users break bad habits by associating them with unpleasant sensations.

The Magic of Celebrating Every Little Win - Tiny Buddha

Celebration is crucial for habit formation by triggering dopamine release, reinforcing the behavior on a neurochemical level, and embedding the new habit into neural pathways.

Amazon is selling a bracelet that give you an electric ZAP

The Pavlok wrist strap uses electric shocks to help users break bad habits by associating them with unpleasant sensations.

The Magic of Celebrating Every Little Win - Tiny Buddha

Celebration is crucial for habit formation by triggering dopamine release, reinforcing the behavior on a neurochemical level, and embedding the new habit into neural pathways.
morehabit-formation

Designing for control

User Experience Design transformed digital interactions by leveraging behavioral science to influence how people engage with technology and each other.

Council Post: It's Time To Reframe How We Think About AI

AI should be reframed as artificial interpretation to be more easily understood and accepted.

Want to help employees up their game? Try these 3 science-based hacks

Behavioral change takes time, effort, and positive reinforcement to be effective, especially in the workplace.

Mapping model units to visual neurons reveals population code for social behaviour - Nature

Using knockout training in deep neural network models helps understand individual neuron contributions to behavior, improving interpretation of sensorimotor transformations.

5 Psychological Tactics to Write Better Emails

Utilize psychological tactics in email writing to increase effectiveness and achieve desired outcomes.

The app that scientists say will make you drink LESS

Tracking hangovers on app can reduce alcohol consumption by 2 units per week.
Women seemed to benefit the most from using the 'Drink Less' app.

How marketers can make an impact in the 'messy middle'

Consumers often move back and forth between exploring and evaluating before making a purchase.
Brands can win a share of preference by addressing consumers' needs throughout the messy middle process.

How marketers can make sense of consumer behaviors in the 'messy middle'

The 'Marketing in the messy middle' research explores how behavioral science can be applied in real-world marketing scenarios.
The research shows that the path to purchase is messy and non-linear, with two distinct mindsets at play: exploration and evaluation.

Why Some People Choose Not to Know

Willful ignorance is common and harmful, with people choosing not to know the consequences of their actions to avoid guilt and maximize their own earnings.
However, there is also a significant portion of people who seek out information about the consequences of their actions to benefit others.

The Psychology Hack That Gets Customers To "Yes" Without Thinking

Automatic compliance triggers like using 'because' or charts enhance marketing effectiveness.
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