Ad of the Day: Lindex chronicles woman's life after formative bra-fitting
The ad by Lindex focuses on showcasing life's ups and downs in a raw and unfiltered manner, creating a relatable and emotionally engaging experience. [ more ]
How Campbell's and GSK's multi-platform campaigns achieved authentic audience responses
Quality content is crucial for marketers, especially in video marketing where factors like talent fit and messaging resonance need to be considered. Digital-forward campaigns on multiple platforms are key. [ more ]